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Cyprus: the Crossroad between Europe and Asia
Smetáček, Martin ; Adamcová, Lenka (advisor) ; Němečková, Tereza (referee)
In my work I consider the cultural-political routing of Cyprus from its position between Europe and Asia with respect to its economical orientation. In the view of the fact that Cyprus was a profoundly developing country in the year 1960, when winning its independence from Great Britain, I focus mainly on its economic development after the year 1960 and the performance of the economy on the threshold of the 21st century, whereas I ask myself if Cyprus has already completed its transformation from a developing country into a socially and economically developed country with modern free market economy. The work briefly records the history of the country since its infancy in as early as 8th millennium BC up to the end of the 20th century AC, it further considers the economic development of Cyprus at the end of the 20th century, and finally it focuses on the current social-economic conditions in the country under the pattern of dividing economies between developing and developed countries. The work also regards the intercommunity rupture, which dominates Cyprus since 1974 and factually divides it in two parts: the Cyprus Republic and the internationally unrecognized Turkish Republic of Northern Cyprus. I accentuate exclusively the date regarding the Cyprus Republic.
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Analysis of the creative cluster in the chosen region
Hykyšová, Zuzana ; Martínez, Felipe (advisor) ; Svobodová, Ivana (referee)
This thesis deals with the topic of creative cluster analysis and its current state in the Czech Republic. The first part of this thesis describes creative industries and clusters in Europe based on empirical data. The second part concerns with a description of a successfull creative cluster in Soho in London and common features of creative industries in Great Britain. Futhermore the creative industries of Czech Republic are analysed. The aim of the analysis is to propose advice for the Czech Republic as an economy, inexperienced in the field of creative clusters. The asset of this thesis consists of proposals formation for czech politics, which would support creative clusters formation. The proposals are to be expressed in terms of comparing the situation of creative clusters in the countries stated above.
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Comparing analysis of Corporate Governance in selected EU countries
Klímová, Kateřina ; Malý, Milan (advisor) ; Kárová, Ladislava (referee)
The diploma work is dealing with Corporate Governance system in selected countries in the European union. The goal of the work is to compare three companies in three countries and make a conclusion, which company is in the best compliance with the OECD Principles of Corporate Governance and act according to recommendations for Corporate Governance. The work is divided into two parts. In the first part we are analyzing the environment of Corporate Governance in the countries as a whole, specificly in Czech Republic, France and Great Britain. In the second part we are comparing Corporate Governance in these countries on selected examples of three companies, i. e. Telefónica O2 Czech Republic, a.s., Alcatel Lucent (limited liability company, France) and British Telecommunications plc (Great Britain). The analysis is based on the criterias formulated according to the OECD Principles and it was made from the investor's point of view and his opportunity to get the necessary information about the company.
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Marketing strategy of the company LITS Global Ltd.
Jančíková, Nikola ; Průša, Přemysl (advisor) ; Krahulík, Jan (referee)
The Bachelor Thesis titled Marketing strategy of the company LITS Global Ltd. is focused on a broad topic of marketing and creating marketing strategies. The first section briefly oultines a theoretical background of marketing and gives more clear insight into specifics of B2B marketing. In the next section it describes a creation of marketing strategy, where the key element is the strategic marketing plan. The markceting plan describes an analysis of internal and external business environment based on which it is possible to craeta so-called SWOT analysis. The fundamental tool for designing appropriate strategies is Marketing mix. The parts of the Marketing mix are more described for the sector service. The last part of the thesis uses theoretical knowledge for designing marketing strategy of a particular company LITS Global Ltd for UK market.
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Current economics crisis in the works of Paul R. Krugman and Joseph E. Stiglitz
Tóth, Lukáš ; Skuhrovec, Jiří (referee) ; Mertlík, Pavel (advisor)
This bachelor thesis deals with the thoughts on current economic crisis in works of Paul Krugman and Joseph Stiglitz. It starts with an overview of their current criticisms and comments on the deregulatory policies that took place in the U.S. for almost 20 years and the government stimulus and bailout bills that according to Krugman and Stiglitz do not sufficiently reflect the underlying issues that causes the crisis in the first place. Thesis continues with identification of these issues in works of both economists and links them to their previous works. I argue, that many of these issues have been identified long before the crisis and could be dealt with in time by proper regulatory measures. The last chapter contains several thoughts on issues I believe represent a more general layer of what lead to the current economic crisis.
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Public Private Partnership
Ševčíková, Kateřina ; Sato, Alexej (advisor) ; Čejka, Radek (referee)
Main subject of my diploma thesis is an actual situation in application of Public Private Partnership in both the Czech Republic and Europe. Firstly, the main characteristics and a general process of creating PPP project are described. Risk management, one of the most important aspects of PPP is a subject for the second chapter. Furthermore, I analyse the approaches to the application of PPP from the view of the crucial European institutions such as European Commission and European Investment Bank, especially I am concerned about their reactions to the Global financial crises. My thesis includes the analyses of the PPP markets in both Great Britain and France. Lastly, the situation of PPP market in the Czech Republic is examined, and a business case about just emerging local PPP project is included.
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Mythical paradigms of the avant-garde and its time
Micić, Tatjana ; Glanc, Tomáš (advisor) ; Procházka, Martin (referee) ; Jedličková, Alice (referee)
This paper is trying to present how changes of mythology, in Losev's sense, influenced art, literature and attitude towards poetic language. The study presents the Avant-garde movements in all theirs heterogenic forms, as the art of the period of crises, which appears in European culture and brought big changes in the consciousness of people. By describing an artistic attitude towards space and time we give examples how this new consciousness dealt with the spatial and time relations. Also this paper deals with the universal myths that are shown on the examples of the Avant-garde works of art. The chosen myths should present a desire of the Avant-garde movements to rebuilt, reconstruct and understand the very essence of the language of art and poetry. The Avant-garde art and literature cannot be understood if separated from the time when they appeared. Nevertheless, these movements carry in essence something that is generally characteristic of mythical thinking as well - that is, the periodical, instinctive return to essence and original purity with an aspiration to reconstruct the genetic moment and the act of creating. This phenomenon we analyze through myths that are omnipresent in European and other cultures and which appear in Avant-garde works as well.
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Agency temporary work
Kutnohorská, Lucie ; Soušková, Milena (advisor) ; Spirit, Michal (referee)
The main goal of this diploma thesis, called Temporary agency work, is via detailed analysis to provide comprehensive overview of the Institute of agency temporary work in the Czech Republic, to assess the application of the legislation in practice and then compare it with selected EU countries. The main focus of this thesis is on the analysis of current legislation and its history. The diploma thesis is divided into four chapters, further it contains the introduction, the conclusion, the list of abbreviation, the list of pictures/graphs/figures, attachments and the list of literature. The first chapter deals with the legal development of this form of employment assignment not only in the Czech Republic, but also in the EU and international law. The second chapter defines the relationships between parties and describes in detail the process of temporary assignment. The last two chapters are the most important part of this thesis. The third chapter contains description of the application of temporary agency work in selected EU countries - the UK, Germany, France and Sweden. The fourth chapter deals with the practical use of temporary agency work at Vodafone Czech Republic.
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Automation of a data mining process in the road accidents data from London by the LISp-Miner system
Soukup, Tomáš ; Rauch, Jan (advisor) ; Vojíř, Stanislav (referee)
This thesis is focused on the area of automated data mining and to describe steps associated with solving analytical questions using the LISp-Miner system in the data with road accident records. Analytical tasks were primarily created based on domene knowledge from road accidents statistics in Great Britain and from previous analysis in my semestral project. The aim of this thesis is creation of an automated data mining process for analyze the input data by applying 4ft-Miner, Ac4ft-Miner a SD4ft-Miner procedures, and looking for a new knowledge for every single year of the analyzed period. The implementation language is the LMCL language that enables usage of the LISp-Miner system's functionality in an automated way. These created scripts could be used for analyses of another dataset with the same structure or with some manual changes in initial parameters for the quite different data.
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The financial arbitrator of the Czech Republic and similar institutions in selected countries of European union
Gránová, Anna ; Moravec, Tomáš (advisor) ; Andreisová, Lucie (referee)
The Bachelor's thesis deals with the financial arbitrator of the Czech republic and similar institutions in selected countries of European union. The Bachelor's thesis especially describes activity of the financial arbitrator of the Czech republic. The first chapter is focused on the financial arbitrator of the Czech republic. The second chapter is focused on the similar institutions in selected countries of European union. Especially in France, Great Britain, Germany and Poland. The main target of this chapter is to show local specifics or differences in a range of services. The final third chapter evaluates the financial arbitrator of the Czech republic from customer's point of view and presents suggestions to improve the effectiveness of his work.
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