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Konekcionistický model episodické paměti pro virtuální lidi
Burkert, Ondřej ; Kadlec, Rudolf (referee) ; Brom, Cyril (advisor)
The goal of this work is to design and implement a prototype of the episodic memory for virtual humans. The memory is inspired by up to date research on function of human memory for personal events (episodes) and human time perception. We design a model of memory based on this theoretical knowledge. We took as the point of departure episodic memory system and decision making system of Peskova. The decision making system is based on the BDI, theory of affordances and AND-OR trees. The former episodic memory suffered deficiencies in the recall for time-cued questions. Thus proposed model is working with a unique subsystem for the time perception which allows for more realistic storage and recall of past events. The agent enhanced by this model can reply to questions like "What did you do last week afternoons?". The prototype is programmed in Java using the framework Pogamut 2. Pogamut 2 is connected to the complex continuous 3D world of Unreal Tournament 2004 which allows us to verify the design in the challenging environment. We have conducted several experiments. The results show that the model extends agents cognitive abilities with a capability to understand socially established temporal patterns. That allows him to answer to the questions with a vaguely specified time information. Moreover, the memory...
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Social Rehabilitation in the Nursing Home called Máj in České Budějovice,p.o.
HANČLOVÁ, Svatava
A social rehabilitation in the Seniors´ Home Máj in České Budějovice A social rehabilitation is a complex of activities encouraging an independence, self-sufficiency and social integration of clients of the Seniors´ Home. An aim of the thesis is to evaluate a progress of the social rehabilitation in the Seniors´ Home Máj in České Budějovice. A qualitative research was carried out to achieve objectives of the thesis. Five clients were chosen in order to determine a subjective evaluation of the social rehabilitation. Semi-standardized interviews were conducted with them. An observation method was applied at their engaging in activities in the Seniors´ Home as well as at seniors outside this facility, and a method of document analysis. Obtained information has been contained in case studies and they were analysed by using a grounded theory. Semi-standardized interviews were also conducted to find out attitudes of the professional staff and managers to the social rehabilitation. Factors affecting clients´ social functioning were also monitored in a course of the observation. Information from the interviews with the staff and the observation were again analysed through a method of the grounded theory. The thesis confirms findings of similarly oriented researches. It shows that the course of the social rehabilitation is influenced by institutional, personal and economic influences. The effect of applied methods and techniques of the social rehabilitation depends on an approach of the staff as well as clients and a quality of the clients´ social relations. The research has proven that an integration of clients in the facility as well as outside is supported by a wide offer of leisure time activities. Even if the clients in the Seniors´ Home have enough opportunities for mutual meetings, they are not usually successful in establishing a fully-fledged friendship and they often feel lonely. Although there is encouraged self-sufficiency per clients´ individual needs in the Seniors´ Home Máj, therapeutic activities are conducted and clients participate in physical activities, their level of self-sufficiency reduces. Results of the diploma thesis are stimulating for the staff of the Seniors´ Home Máj as well as for other social service founders and providers.
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Marketing communication of the travel agency KOVOTOUR PLUS
Maruniaková, Magda ; Valentová, Jana (advisor) ; Dragula, Ladislav (referee)
This thesis provides a complex look on the issue of marketing and marketing communication in the tourism sector. The main objectives of the thesis are to apply the findings from the theoretical part to analyse the marketing communication of the travel agency Kovotour Plus and to evaluate its efficiency on the basis of my own questionnaire investigation. The thesis is divided into theoretical and practical part. The theoretical part is dedicated to analysis of the basic theoretical points of marketing and marketing communication in the tourism sector and the assumptions of its efficiency. Those findings are applied on the travel agency Kovotour Plus in the practical part. In the practical part there is also the evaluation of the questionnaire investigation.
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New trends in the utilization of cultural monuments on the example of Hrádek u Nechanic chateau
Dobřenská, Lucie ; Netková, Jarmila (advisor) ; Svoboda, Milan (referee)
This Master thesis focuses on trends in utilization of castles and chateaus accessible to public within tourism and further applies the acquired knowledge to the Hrádek u Nechanic chateau. In order to reach the objective, a combination of primary and secondary research has been employed. The first part of the thesis (chapters 1--3) deals with general trends in tourism, cultural tourism, utilization of castles and chateaus in general and, in particular, it identifies the main qualitative and quantitative trends based on interviewing professionals in the field. The second part (chapters 3--6) pays attention to the Hrádek u Nechanic chateau, its marketing mix, an evaluation and comparison of surveys (which took place here in 2004, 2009, 2010 and 2011) and features recommendations for the further presentation and development of the chateau. Currently, it faces -- among other challenges -- a decrease in attendance, decrease in the growth dynamics of sales, increased competition of other attractiveness, questioning the traditional cultural-educative role of monuments or demands for applying customer oriented marketing. The answer to the development is innovation of the existing products and introduction of new ones, improvement of supplementary service and broader involvement in life of the region.
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The Influence of regular physical activity on self concept of women
Polášková, Michaela ; Bahbouh, Radvan (advisor) ; Hrachovinová, Tamara (referee)
The aim of this thesis is to study physical self-evaluation and generalized self-efficacy within the self-concept of women. This is put in context with their regular physical exercise. a number of other variables are being examined to add the complexity to the topic of self-concept and sports. Among them there are Body Mass Index (BMI), subjective self- confidence, level of professional involvement in particular sport activity and whether the woman has children. The theoretical part of this work looks at the self-concept paradigm focusing on the physical self-concept of women and self-efficacy in sports. Furthermore it examines how the physical exercise is related to the mind. In the empirical part of the thesis physical self-evaluation of women was researched in context with the type of exercise they had been doing. This was examined in quantitative analysis of a group of 100 women who did sports. The research includes also relationship among physical self- evaluation, generalized self-efficacy and other variables. The research method used was the Physical Self-Perception Profile (PSPP) and Generalized Self-Efficacy Scale (GSES). The results of the research are: There is no statistically relevant difference in physical self- evaluation of women based on the type of exercise they do regularly....
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Changes Air Transport Industry after Deregulation, Specific Case of Germany
Frühauf, Pavel ; Marada, Miroslav (advisor) ; Seidenglanz, Daniel (referee)
The theme of this thesis is the air transport and its dramatic and dynamic development in the last twenty years. The key driving force behind this change was the deregulation of air agreements and liberalization of international markets, which took place in the seventies in the USA and in the nineties in Europe. This work addresses specific and general effects of deregulation and the development of air transport industry and aims to identify and analyze changes of its structures in space and time. One of the major and direct impacts and consequences of deregulation is that the free market allowed the emergence of new low-cost airlines, which significantly changed the structure and trends of air transport. The changes allowed for greater mobility of people, goods and capital, and also caused a partial change in consumer behaviour of individuals and institutions, and even more interconnected global economy. The source of data and information are primarily articles in professional journals written in English. Knowledge from particular analysis and research approaches to air traffic from the first part of this work is confronted with empirical research. This was based on the statistical data of air traffic in Germany, for each airport from 1991 to 2010 and verified the theoretical concepts of the general...
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Relationship with professional organization and university for example ACCA / ICAEW and VŠE
Váňová, Adéla ; Vašek, Libor (advisor) ; Žárová, Marcela (referee)
The thesis aims to explore the relationship of international professional organization ACCA, respectively ICAEW and Faculty of Finance and Accounting (VŠE), and the knowledge to confront each other. The introduction emphasized the importance of professional organizations in connection with the voluntary and compulsory established organizations. The main part of this thesis is focused on the organization ACCA, which deals with her qualifications. The final part closer describes the cooperation between ACCA and FFA in connection with obtaining the accreditation. This part is complemented by the procedure to obtain the accreditation.
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The usage of art therapy while working in a foster family
DRDÁKOVÁ, Veronika
The thesis describes the educational and incentive program in the field of art therapy focusing on families with children in foster care. The theoretical part covers topics of psychological deprivation, subdeprivation, and attachment; it contains an introduction to art therapy and deals with the process of artistic expression and the ontogenesis of artistic expression. It maps the forms of substitute parental care in the Czech Republic. The practical part describes the experience with foster parents and their children. The author focuses on artistic creation in the entire family, and uses it as a nonverbal alternative to communication. The thesis explores and structures different approaches. The conclusion and summary presents practical findings useful for therapists and other professionals.
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Institution for Spending Leisure Time of the Youth up to the Age of 18
Martinec, Lukáš ; Polišenský, Miroslav (advisor) ; Gabriela, Gabriela (referee)
This diploma thesis deals with the institutions for spending leisure time of the youth up to the age of 18. Specifically, is focused on a selected institution dealing with the topic. The thesis is divided into two parts: theoretical and practical. In the theoretical part are provided general concepts and knowledges that relate to the issue of free time, children and youth, non-profit organisations and low-threshold facilities for children and youth. The theoretical part is based on study of professional sources used to understand the issue. The practical part is based on a research focused on the analysis of activities in low-threshold facility for children and youth Ponorka in Žďár nad Sázavou. The research is carried out by method of institutions analysis by Bronislaw Malinowski to verify the hypothesis. On the practical part follow an evaluation of the research, which lists the possible shortcomings surveyed institution and proposals for possible solutions to eliminate them or at least mitigate. The aim of the thesis is to evaluate the selected institution for the spending leisure time of young up to 18 years and evaluate if it meets a public purpose and mission.
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