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Business Plan
Vítek, Ondřej ; Konečný, Marek (referee) ; Koudelková, Petra (advisor)
This thesis has been elaborated as a proposal of a business plan for establishment of a small-scale production company in the area of sitting furniture without any inner reinforcement. The business activity is supposed to be run as only licenced at the start with a perspective to subsequently change into a limited liability company as a legal entity. The thesis has been subdivided into: theoretical part, which clarifies fundamental notions and limits the issue of the practical part, which contains the business plan itself, marketing strategy and the prospects of realisation of this business intention.
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Business Plan
Vinokurova, Viktoriia ; Fojtů, Kateřina (referee) ; Pavláková Dočekalová, Marie (advisor)
The Bachelor´s thesis focuses on creation of a business plan for an innovation IT company, which would be on international market. It defines basic business terms, various law and other necessary restrictions for the actual realization of the project. It contains the detailed analyses of status, cost calculations and possible suggestions for solutions that help realize and influence possible progress of the company.
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Business Plan
Letochová, Kamila ; Ing.Vít Kubíček (referee) ; Sládková, Jitka (advisor)
This bachelor works describes a business plan designed for launching an e-shop with clothes and accessories. The work contains information about the launching and also the analyses of a current situation in the branch and analyses of customers and competitors.
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Analysis of the Selected Company by the Selective Methods
Lucký, Jakub ; Herzogová, Eva (referee) ; Hanušová, Helena (advisor)
The objective of this thesis is to analyze the Wine wellness center in Hustopeče. The work is divided into the several parts. The introductory part describes the theoretical background, followed by analysis of selected subject using PESTLE analysis, Porter's five-factor model, marketing mix and SWOT analysis. On the basis of these analyzes is proposed recommendations and suggestions.
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Business Plan for Creating of Small Company
Šilhavá, Lucie ; Tylšarová, Soňa (referee) ; Koudelková, Petra (advisor)
This thesis deals with the business plan of establishishing a small business in agro-tourism. The business plan will be applied to a particular case - Carolina equestrian team in Zbraslav. The thesis is divided into two parts. The first part focuses on the theory. Here I explore some basic concepts relating to business, business plan and agrotourism. The second practical part is focused on designing business and financial plan. This work also examines in detail the current state of the entire komplex in Zbraslav with the analysis of competition in the area.
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Evaluation of strategic changes in the Berlitz company
Jandová, Michaela ; Novotná, Hana (referee) ; Chalupský, Vladimír (advisor)
The subject of this bachelor's thesis is a proposal of marketing communication mix for the company followed by evaluation of the incidence of changes in company's approach in its own strategy. For this purpose has been chosen a language school Berlitz Schools of Languages, s.r.o. The thesis contains theory of marketing as well as the company analysis and the market analysis. The main objective is to propose changes that would intensify a competitive advantage of the company, and then to evaluate strategic changes that have been accepted.
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Information System Efectiveness Assessment and Proposal for ICT Modification
Skopalík, Daniel ; Hrabal, Ivo (referee) ; Neuwirth, Bernard (advisor)
This bachelor’s thesis deals with the analysis of the current information system of the company IES spol. s r. o. and draft amendments. The assessment of IS and the company uses the methods of the SWOT and HOS 8. On the basis of the results obtained by these methods will be assessed the status of the information system and evaluation of its benefits for the company's operations, including finding weaknesses and proposing solutions. Part of the proposed solution will be its economic evaluation.
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