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Emotion expressed in public space communication
Henzlová, Markéta ; Jirák, Jan (advisor) ; Zezulková, Markéta (referee)
This study focuses on the internet as a public space and explores the emotionality of this area. It is also approached as a case study which investigates the relationship between emotionality and commercialization. In the theoretical part, the concept of the public space and especially its changes that came with the internet and social networks is specified for the reader, to provide a general overview essential to the results of this work. Furthermore, the theme of the communication via internet is defined and the identification of emotions in media communication is explained in the theoretical part. The practical part analyses in which intensity the mass media use the tools of the expressibility on their facebook profiles. These mass media were purposely chosen, one being commercial and the next one the public service television, whose function is to support the social cohesiveness and to cultivate the language. The representatives are television TV Nova and radio Rádio Impuls as the commercial media, television Česká televize and radio Český rozhlas as the public service media. The findings of this thesis provide the insight into the issues and point out the difficult position of the public service media on the social networks.
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Public Service Broadcasting in the Czech Republic: compliance with PSB criteria in the case of the Czech Television
Douděrová, Lucie ; Nečas, Vlastimil (advisor) ; Trampota, Tomáš (referee)
The thesis Public Service Broadcasting in the Czech Republic: compliance with PSB criteria in the case of the Czech Television is covering the topic of public service media and their system of public service evaluation. In its theoretical part this thesis is describing several approaches to a definition of public service media themselves. It is also mentioning history of the concept itself and its development not only in the Czech Republic but in Great Britain as well as other European countries. The practical functioning of the public service evaluation system is also covered on an example of the BBC and the Czech Television. In the analytical part the author is trying to describe and sum up the evaluation system as it is used by the Council of Czech Television. Detailed analysis of the data and its sources is provided as well as identification of elements that are taken into the consideration when evaluating. The analysis then leads to a discovery of certain discrepancies in the evaluation process and its outcomes. The author is trying to identify the most problematic points of the system.
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Media image of party KDU-ČSL, SPOZ, Suverenity and SZ after the elections to the PS PČR 2010
Marek, Vojtěch ; Kunštát, Daniel (advisor) ; Nečas, Vlastimil (referee)
This thesis presents and analyzes the media image of political programs of parties Christian and Democratic Union - Czechoslovak People's Party, Green Party, Party of Civic Rights - Zemanovci and Sovereignty after parliamentary elections in 2010 in Czech public service media - Czech Press Agency, Czech Television and Czech Radio. In the theoretical part of the thesis are presented political party programs in the period 2010-2013, and also briefly introduced Czech public service media, their historical development or their current position in the media world. The practical part contains an analysis of textual and audiovisual content of individual media in the selected time period and focuses on the search for mentions of individual program points. Minor, but for understanding the role of public service media is an important part that compares the situation of position Czech public service media with those from another countries. The practical part then also examines the situation in the Czech world media after parliamentary elections in 2013 and if there are any consequences based on these results. Hypothesis of work - proof unevenly provided media space by Czech Press Agency, Czech Television and Czech Radio to four non-parliamentary parties that based on the results of parliamentary elections in...
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The position and the function of the public service radio in the age of multimedia
Trachtová, Zdeňka ; Maršík, Josef (advisor) ; Köpplová, Barbara (referee)
The master thesis The position and the function of the public service radio in the age of multimedia deals with changes of production of Český rozhlas (Czech radio) from 2005 till the present time in connection with the beginning of multimedia technologies. The most important chapteres of the theoretical part introduce definitions of basic concepts which are important basis for the analytical part: multimedia, media convergence, concept of active audience, interactivity and digitization. Another chapteres deal with public service media and technological and cultural development in the territory of Czech republic. The aim of practical part is to analyze technological changes, which happend in Český rozhlas after beginning of multimedia era, by using the method of case study. The purpose is to do complex introduction of multimedia platforms by means radio mediates its production. Another aim is to find out, how multimedia influence interaction between radio and its audience. The master thesis focus on the analysis of social networks through which Český rozhlas communicates with audience. The text also deal with the question, if beginning of multimedia era influences forms of traditional formats of broadcasting or if new formats emerge.
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Analysis of the debates of the candidates in the 2nd round of direct presidential election in the Czech Republic in the context of the political campaign
Rozsypal, Michael ; Mlejnek, Josef (advisor) ; Švec, Kamil (referee)
This diploma thesis analyses the debates of the two candidates who passed to the second round of the Czech direct presidential election in 2013. Primarily focuses on the debates in the public service media - Czech Television and Czech Radio. To put into context the whole campaign will briefly examine the debates on commercial TV stations as well. The thesis applies content analysis as the methodology. It measures how often both candidates (Miloš Zeman and Karel Schwarzenberg) mentioned their officially declared programme theses in a total of six debates on television and radio. The campaign is also presented more broadly in order to put the analysis into a wider context. Only programmes officially designated will be considered for the analysis so as to secure its accuracy. A quantitative analysis of the content will be applied in order to measure the frequency of programme theses in the debates researched. The principal goal of the thesis is to confirm or disconfirm the hypothesis that programme theses do not play such an important role in a political campaign in general, nor in candidate debates. I focus on the aspect of how different debates were and in which type of media presidential candidates presented the higher number of their programme theses.
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Media image of party KDU-ČSL, SPOZ, Suverenity and SZ after the elections to the PS PČR 2010
Marek, Vojtěch ; Nečas, Vlastimil (advisor) ; Křeček, Jan (referee)
This thesis presents and analyzes the media image of political programs of parties Christian and Democratic Union - Czechoslovak People's Party, Green Party, Party of Civic Rights - Zemanovci and Sovereignty after parliamentary elections in 2010 in programs of publice service media Czech Television and Czech Radio Political Spectrum and Twenty Minutes of Radiojournal. The theoretical part is introduced by description of the relationship between public service media and political sphere together with the different approaches to the study and exploration of public service media. There is a description of concepts of news coverage in the media public service generally as well specifically in the Czech Republic. This thesis also includes a description of management concepts of broadcasting public service media. Further more ale explained ideas of impartiality, objectivity and balance in public service media. The last area of theoretical part presented political programs of examined parties and surveyed programs. After the introduction of a methodology practical section contains a description of the results of the author's research. The final part of the thesis contains the interpretation of results and recommendations for further research.
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Czech television and czech radio in the perspective of the PSM model: a case study
Obrovský, Petr ; Železný, Jakub (advisor) ; Trampota, Tomáš (referee)
The master thesis describes the development of Czech Television and Czech Radio be- tween 2005 and 2012, focusing on media policy, technology, content and attitude to the audience. It applies research output of the RIPE initiative as a theoretical basis for col- lection and interpretation of the data. RIPE, which links academia with media profes- sionals worldwide, aiming to redefine the public service remit for the 21st century, sug- gests that the political, economic, technological and social context has fundamentally changed in the last two or three decades. As a result, the original concept of public ser- vice broadcasting, established in Western Europe after the Second World War, has lost its legitimacy. It is therefore necessary for public service broadcasters (PSB) to trans- form into public service media (PSM). This means diversifying modes of distribution to new technologies besides traditional broadcasting, setting mechanisms of two-way and interactive communication with the audience, producing multimedia content exploitable on various platforms and clearly defining and justifying the value added of their offer- ings compared to those of commercial competitors. Using the method of case study, the thesis matches this conceptual framework with the situation in Czech Television and Czech...
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French News Agency AFP-an Agency with a Special Status
Drahovzalová, Zuzana ; Trunečková, Ludmila (advisor) ; Osvaldová, Barbora (referee)
The thesis titled "French News Agency AFP - the Agency with Special Statutes" deals with the world agency AFP and its public statutes. The news agency is defined on the most general base and there is described the history of the first news agency Havas which is followed by AFP. The author is also interested in foundation of AFP and its transformation into the public institution. The thesis deals with reporting tasks, financial sources, composition and competence of the inspecting authority and statutory authority of Agence France-Presse and Czech News Agency. The content of the work is comparison of agencies above. In the final chapter the author reminds the attempt to change the special statutes of AFP.
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Tabloidization and public service media
LUKEŠOVÁ, Daniela
This thesis seeks to define the difference between commercial media and public service media, given the degree of tabloidization. The work is based on the assumption that the tabloid principles do not interfere only the commercial media, but due to the gradual development of the media industry they even penetrate the public service media. The work is focused on the reasons and forms of penetration by the tabloid media principles to the public. The theoretical section outlines the basic theoretical background and terminology to the topic of public service media and to the topic of tabloid principles. There are presented the characteristics of the tabloid media in the theoretical part, not only in theme but also in language. At first the methods used are presented in the analytic part and then work attempts to outline the current situation in the public service media, specifically on the example of radio broadcasting. The practical part of this thesis is based on the content analysis of media messages. Public media represents the Český Rozhlas 1 - Radiožurnál, concretely its news reports. This work not only tries to find the tabloid principles in broadcast of this media, but also try to make its comparison with the news of commercial media, represented by broadcasting station Radio Impuls. Aim of this work is to confirm or eventually to refute the assumption that public service media in the Czech Republic are affected by some degree of tabloidization in the form of penetration of tabloid principles.
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