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Analysis of the Selected Firm
Mačát, Jakub ; Chudý, Martin (referee) ; Hanušová, Helena (advisor)
Cílem této diplomové práce je analýza odbytu ve vybraném podniku. Na základě teoretických poznatků a koncepcí posoudit, zda vybraný podniku používá nástroje odbytové politiky správně a efektivně. Praktická část vychází z marketingového průzkumu, makroekonomických a vnitropodnikových dat, na jejichž základě jsou zjištěné skutečnosti konfrontovány se skutečností. Závěr práce je potom věnován konkrétním doporučením pro odbytovou politiku vybraného podniku.
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Draft of Corporate Financial Plan
Bernat, Roman ; Šanovec, Petr (referee) ; Karas, Michal (advisor)
Diploma thesis is based on finding out main financial planning issues. The first part of thesis is dealing with theoretical aspects, which are necessary to know for setting up a financial plan. After this part is the practical part, which includes detailed procedure for setting up a financial plan for company H.A.Kovochem. Financial plan is created in an optimistic and pessimistic alternative. The final part of the thesis is evaluation and control of these two alternatives of plans
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Multifunctional house in Uherské Hradiště
Hanák, Martin ; Vystrčil, Jan (referee) ; Šuhajda, Karel (advisor)
THE AIM OF THIS DIPLOMA´S THESIS IS A NEW BUILDING OF A MULTIFUNCTIONAL HOUSE IN UHERSKÉ HRADIŠTĚ. THE BUILDING HAS THREE FLOORS AND ONE PARTLY UNDERGROUD FLOOR. THE UNDERGROUND FLOOR IS USED AS A STORAGE SPACE FOR THE BULDING‘S USERS AND AS A TECHNICAL SURROUNDINGS OF THE FACILITY. FIRST FLOOR IS USED AS A COMMERCIAL PREMISES, AS A BOULDER CENTRUM, COFFEE HOUSE AND SALES. THERE ARE SEVEN APARTMENT UNITS ON EACH FLOOR 1+KK, 2+KK, 3+KK AND 4+KK. OVERALL THERE ARE FOURTEEN APARTMENT UNITS, ALL FLATS ARE DESIGNED IN THE SAME WAY ON EACH FLOOR. THE WHOLE BUILDING IS ALSO EQUIPPED WITH A LIFT, IT IS A MASONRY BUILDING MADE WITH YTONG SYSTEM WITH CAST-IN-PLACE REINFORCED CONCRETE CEILING AND A FLAT GREEN ROOF. THE CONSTRUCTION ITSELF FITS IN THE SURROUNDINGS OF THE HOUSING DEVELOPMENT.
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Analysis and Strategy of E-commerce Firms
Šklíbová, Veronika ; Przybylski, Lukáš (referee) ; Němcová, Zuzana (advisor)
The content of this work is the analysis and assessment of the current state of company Slevoteka.cz, which is the first recreation dealing discount portal in the Czech Republic. This work also contains parts regarding an in-depth insight to company operations, a segment about firm's marketing and a comparison with its competitors. Finally there are many improvement suggestions which were derived as an output of my findings and also a web redesign draft.
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Costing in the Company ABC, s.r.o.
Dudek, Miroslav ; Luňák, Jan (referee) ; Luňáček, Jiří (advisor)
The intention of this thesis is to create a cost accounting system for the company ABC, s. r. o., which is mainly engaged in the reconstruction and construction of sports fields. The calculations will clearly show all costs associated with the implementation of projects and will help the company to better manage their business. A complete analysis will be performed of sales, costs and profits. A significant portion of the thesis will be proposals which can be used to improve the functioning of the company.
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Establishing of a New Company: Wallachia Restaurant
Caha, Marek ; Smrčka, David (referee) ; Koráb, Vojtěch (advisor)
The thesis discusses the business plan, opening a new restaurant in Wallachia. It will deal primarily with traditional Wallachian cuisine and tradition. It also developed a survey regarding our restaurant. The first part focuses on the theoretical basis of the proposal and the issue of the proposed solution. The second part addresses the issues of the proposed solution. It also includes internal and external analysis of the professional environment. It is part of a business plan and financial forecast of revenues and expenses. This prediction is processed in three possible development scenarios.
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Analysis of a Selected Company Using Time Series
Pelikán, Rostislav ; Mašková, Pavla (referee) ; Doubravský, Karel (advisor)
Bachelor thesis is focused on the analysis, including assessment of the financial health of companies selected using time series. The theoretical part deals with the explanation of basic concepts relating to statistical and financial indicators. The practical part is focused on the development of the analysis itself. The results, which is achieved through analysis, are evaluated on the basis of these assessments, recommendations are. In conclusion are possible recommendations on how the company selected to achieve better results. From the perspective of financial indicators that are primarily change time stock turnover and liquidity of the Company's non-financial and in terms of the proposals for improving the promotion.
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Evaluation of the Financial Situation of the Selected Company and Proposals to its Improvement
Eclerová, Aneta ; Halenková, Karla (referee) ; Zemánková, Lenka (advisor)
This master´s thesis is devoted to evaluating the financial situation of the company Sklárny Moravia, a.s. using selected indicators of financial analysis. The first part deals with the problems of the theory of financial analysis, its objectives, methods and formulas, which are the basis for processing the second part of the thesis. The practical part includes a financial analysis of the selected company and its evaluation. In the last section provides suggestions to improve the situation of the company based on financial analysis.
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