National Repository of Grey Literature 62 records found  1 - 10nextend  jump to record: Search took 0.00 seconds. 
Instagram as a tool to motivation? Production of own content of chosen czech influencers
Juríčková, Denisa ; Turková, Kateřina (advisor) ; Supa, Markéta (referee)
The aim of this diploma thesis was using semi-structured interviews to find out how every individual influencer approach the creation of their content on Instagram. In total, 5 creators took part in the interviews and answered 15 questions. The topic of the questions was, among other things, the way in which they choose contributions so that they are motivating, how the deal with criticism and how they perceive their actions on this social network. The result of the analysis was the finding that i tis very important for the work to remain authentic and, above all, to fulfil the creator. An essential aspect is also the realization that self-reflection and acceptance of criticism is needed. The interviews further confirmed that perfection on Instagram has no longer any substantial role like it did in previous years.
A memed Revolution?: Content analysis on how Twitter users used memes as a means for political expressions of dissent during the 11J protests in Cuba
León Carpio, Luis Orlando ; Turková, Kateřina (advisor) ; Dimitrov, Michal (referee)
The present thesis addresses Twitter memes as a means for political expressions of dissent during the protests that took place in Cuba on the 11 of July 2021. It focuses on the nuances in the discourses that memes conveyed regarding the 11J protests and the COVID-19 crisis and it is aimed to the nature of the messages to understand their main features and stance and make inferences about the motivation behind the act of posting. In doing so, content analysis with a mixed approach - quantitative and qualitative, stressing the latter - was applied to the 111 memes found in a time frame consisting of one week, from 8 to 15 July 2021. The analysis permitted us to conclude that memes carried the main and simplified opinions of Cubans, made references to the political and sanitary crises, targeted politicians and their supporters as the main forms of dissent. Politically, memes helped netizens to criticize the Government, and the political and ideological system, among other things, mainly through humor; although serious memes were also present. Memes, primarily statics and recognized as a nucleus content, received between 300 to 1000 likes, and were produced mainly by common users. Surprisingly, most of them were from outside Cuba.
Popularity decline of the Clubhouse application in the Czech Republic and its reasons
Wetckeová, Natálie ; Turková, Kateřina (advisor) ; Hroch, Miloš (referee)
This thesis examines the reasons for the rapid decline in popularity of the Clubhouse platform and the needs of emerging social networks to be competitive in the long term. The aim of the thesis is to use qualitative research to find out what reasons and circumstances led former users of the Clubhouse platform to use it and then abandon it, whether and under what conditions a renewal of its popularity is possible, and what respondents believe an emerging platform needs to fulfill in order to retain user attention. The theoretical part is devoted to the introduction of the Clubhouse platform, analysis of the most currently used social platforms, historical development of social networks and their influence on society. Data collection was conducted by the author through in-depth interviews with former users of the Clubhouse platform who had been actively using it for at least two months. The data collected was analysed using thematic analysis. The research results show that the rise of the Clubhouse platform was closely linked to the circumstances of the Covid-19 pandemic and the artificially created FOMO. The abandonment of the platform by users was mainly due to the departure of inspirational speakers and its lack of attractiveness in the long run. The research revealed, among other things, that...
Journalistic Perspectives on Nordic Identity in Estonia
Niiler, James Viking ; Shavit, Anna (advisor) ; Turková, Kateřina (referee)
Since its restoration of independence in 1991, Estonia has sought to include itself in the Nordic region (Norden) to boost its international reputation and promote its geopolitical interests. However, Estonia's inclusion within Norden is questionable and controversial despite its historical and cultural links to the region. For this Thesis, I conduct a qualitative case study, performing semi-structured interviews with six leading Estonian journalists to ascertain the state of Estonia's national identity vis-à-vis the Nordic region. Contextualizing these interviews by drawing on contemporary history and theories of nation branding, agenda-setting, and constructionism, I conclude that, due to current social and economic factors, Estonia cannot be considered a "Nordic country" at this time. However, Estonia undoubtedly lies within the Nordic region's sphere of influence and is on track for further integration with Norden, due to both internally generated reforms and external geopolitical pressures. Keywords Estonia, national identity, Nordic, journalism, agenda-setting, constructionism, nation branding
Analysis of the use of social sites as a key communication tool of the Czech Athletic Federation and their's change over time
Kolář, Adam ; Turková, Kateřina (advisor) ; Chladová, Marta (referee)
In my diploma thesis, I deal with social networks - specifically the social networks of the Czech Athletic Federation. It uses them as one of his main communication channels. Several quantitative and qualitative methods were used in the research. The main goal of the resarch was to compare social sites of the Czech Athletics Federation in 2019 and 2022. It was found that the main goal of the Czech Athletic Federation remains the same in the long term - to inform about the results of Czech athletes. Otherwise, however, social networks have undergone a transformation. The biggest difference over the years can be found in Instagram Stories, which the Federation has taken care of and significantly improved them over that three years. Media routines have also changed. Czech Athletics Federation tried to not be outdated, which is why a TikTok account was made and Instagram Reels were regularly created. The biggest failing can be seen in posts on Instagram, which practically copied Facebook. Overall, however, the year-on-year change on social networks can be seen positively, with which corresponds the growth of fans.
The relationship between sports and politics: Media coverage of the beginnings of the war in Ukraine in selected sports sections of the Czech media
Kallista, Petr ; Turková, Kateřina (advisor) ; Trunečka, Ondřej (referee)
This bachelor thesis examines the media image of the beginning of the Russian invasion of Ukraine in selected Czech online sports sections and media. The chosen period is from 24 February 2022 to 3 March 2022, i.e., the first week of the invasion. The thesis is divided into theoretical, methodological, and analytical parts. The introductory part is devoted to presenting the theoretical background of the thesis, which is based on the relationship between politics and sport, as well as the way in which sports journalism has influenced and historically shaped sport. The second section presents the aim of the thesis, the research method and the coding table. In the analytical section, the thesis then uses quantitative analysis to examine the texts in the selected media. Specifically, the research focuses on the number, source and type of texts, the thematic focus and the space provided to the parties to the conflict. The aim is to present the media image in the selected media and compare the results. The output is a practical part in which the predetermined research questions and hypotheses are answered.
Analysis of Automated Articles in the Czech and Foreign Media
Plešková, Markéta ; Macková, Veronika (advisor) ; Turková, Kateřina (referee)
This bachelor thesis is devoted to the current state of automated journalism. In the theoretical part it focuses on the use of the phenomenon in newsrooms, both in the Czech Republic and in foreign media outlets. The thesis also examines the advantages and disadvantages of automation and the ethical challenges it has brought. In the analytical part, a quantitative and qualitative content analysis of automated texts was conducted. These were then compared with texts on the same topic written by journalists. The results were enriched by citations from interviewees who took part in the implementation of automated journalism in the Czech Republic. The analytical part examines whether automated and human-written content is qualitatively on the same level.
Media Image of Media Candidates for the Prime Minister before the Elections to the Chamber of Deputies of Parliament of the Czech Republic in 2021
Jiskrová, Simona ; Němcová Tejkalová, Alice (advisor) ; Turková, Kateřina (referee)
This thesis focuses on the media image of Andrej Babiš, Petr Fiala and Ivan Bartoš in the daily newspapers Mladá fronta DNES, Hospodářské noviny and Právo in the time before the Elections to the Chamber of Deputies of Parliament of the Czech Republic in 2021. The aim of the paper is to find out whether and how the media image of these three politicians, as the most likely candidates for the Prime Minister of the Czech Republic, differed in these newspapers. In the theoretical part, key theoretical backgrounds are presented concerning the relationship between media and reality, agenda setting theory, as well as the principles of media logic, requirements for media products and media owner's influences on media image. The methodological part characterizes the research methods used, which include quantitative content analysis and visual framing. The output of the thesis is an analytical section with a presentation of the obtained results and a final chapter that is devoted to a discussion of the results with the literature, their interpretation and the limitations of the research. The Newton database was used to obtain the necessary data for the thesis.
The popularity growth of sport climbing demonstrated on media coverage of Adam Ondra
Hübsch, Dan ; Trunečka, Ondřej (advisor) ; Turková, Kateřina (referee)
The bachelor thesis deals with the transformation of the reporting on sport climbing by three major Czech sports news sites,, and the sports section of demonstrated on media coverage of the Czech climber Adam Ondra - a multiple medalist from the world and European championships, an Olympic participant, and the first person to climb the highest difficulty route ever achieved - considered to be the current best climber in the world. The theoretical part of the thesis encompasses, in addition to the profile of the observed athlete, the concept of gatekeeping and the related theory of news values which are subsequently applied to sports media and used in the analytical part. The thesis aims to capture the development associated with the transformation of reporting on Adam Ondra, and thus, on sport climbing as well. The purpose of the thesis is based on the hypothesis that the number of published articles is going to increase during the period under review due to Ondra's achievements. And that is going to be proven.
The influence of Instagram on the body image of high school girls
Saxová, Hana ; Šimková, Karolína (advisor) ; Turková, Kateřina (referee)
Cíl této bakalářské práce je zjistit, jaký vliv může mít používání Instagramu na lidskou body image a jaké dopady tento vliv může s sebou přinést. Práce je rozdělena na dvě části - část teoretickou a část praktickou. á část se zabývá digitálními médii zejména Instagramem, dále pak pojmy jako je body image a sebepojetí. Také představ několik možných dopadů středoškolaček při používání Instagramu. Znalosti teoretické části následně aplik části praktické, kde prostřednictvím své výzkumu uk , jaké dopady může mít tato platforma v realitě. Tyto dopady prezentovány díky narativním rozhovorům, které ýzkum několik nebezpečných vzorců chování, které s sebou přinesla poškozená body image a následná vlastním vzhledem respondentek při porovnávání svého vzezření s ideálem krásy prezentovaným na Instagramu. Zajímavým zjištěním také skutečnost, že i přes všechny nepříjemnosti, které tato sociální síť přinesla poškoz ným, ani jedn nich neplánuje dobrovolně prostředí sítě opustit.

National Repository of Grey Literature : 62 records found   1 - 10nextend  jump to record:
See also: similar author names
19 TURKOVÁ, Kateřina
1 TURKOVÁ, Klára
3 TURKOVÁ, Kristýna
1 Turková, Karolína
3 Turková, Kristýna
Interested in being notified about new results for this query?
Subscribe to the RSS feed.