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The Influence of Single - Sex Tourist Groups on Creating the Identity of Their Members - Case Study
Švorcová, Tereza ; Tuček, Milan (advisor) ; Kandert, Josef (referee)
This MA thesis deals with the influence of single-sex tourist groups on creating the identity of their members. The aim is to discover the effect of membership in such a non-coeducational tourist clubs on children, and also how this leisure activity affects children's identity and what impact it has on their development. The theoretical part discusses socializing, social environment, gender, gender socialization and gender stereotypes. Furthermore, it also deals with the influence of peers and peer groups for socialization of children and the issue of the high quality use of leisure time. For the purpose of this thesis, interviews were carried out with all parties involved in the functioning of these clubs, namely leaders, instructors, parents and of course also the current and former members of these clubs. For comparison of some statements, an interview with a leader of a very similar, but non-coeducational club was carried out. The results showed that non-coeducational clubs are beneficial for children because the children have the opportunity to access activities normally carried out by the members of the opposite sex, and to do so without gender-motivated social prejudices. Additionally, the approach and attitudes of the leaders have great influence on the running of the club, the nature...
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The Transformation of Partnership - Intergeneration Comparison
Ešnerová, Aneta ; Tuček, Milan (advisor) ; Vohlídalová, Marta (referee)
This diploma thesis is focused on the changes of intimacy between two generations of men and women that were born between 1960 - 1965 and 1985 - 1990. The work pays attention to the second demographic transition and distinct changes in society after the year 1989, and its influence on partnership in the Czech Republic. The main focus is on the transformation of timing of particular life transitions that are postponed to the higher age, changes of life course, kinds of partnership, circumstance of beginning in the new partnership, influence of new technologies and the development of health care (in term of reproduction) to the private life. This work is also about life plans, values and priorities and its influence on partner-biography of individuals. This thesis uses qualitative methodology based on biographic interviews with 16 men and women from aforesaid generations.
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Online world - Content Creators Business Model through the Eyes of a Concrete Community of Online Entrepreneurs
Skotáková, Adéla ; Osuský, Michal (advisor) ; Tuček, Milan (referee)
The Bachelor thesis is dealing with description of online business, concretely of the Content creators business model. The description is based on a community of online businessmen. The crucial part of the thesis is dedicated to an analysis of observations and interviews with members of the community. The goal of the paper is to reveal the functioning of the community of online businessmen within The Content creators business model in a constantly growing online world about which there is still not enough comprehensive information. The paper provides an analysis of relations in community, accepting of new members, interactions, competition and women position in the online business world etc. The goal is to find out about the success influencing factors. In addition, the paper is trying to define patterns in behavior which may lead to earlier success. The analysis showed that in the community may exist an artificial identity based on requirements for a so called good businessman which majority of the community is trying to embody. Furthermore, it came out that certain external factors which influence success rate may exist including e. g. financial crisis, family support, help of a mentor etc. The community itself is a very important factor which probably substitutes intimate relations to the...
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Attitude of people to recruitment agency and agency employment in the Czech Republic
Lexová, Adéla ; Tuček, Milan (advisor) ; Kuchař, Pavel (referee)
Agency employment is a unique flexible tool, which is able to respond quickly to changing conditions and demands of the current labour market. It also provides flexible employment contracts and employment to risk groups in the labour market, thereby it helps to reduce unemployment. However, the flexibility of agency work is accompanied by high uncertainty. Agency employment is in the Czech Republic still underestimated and its use does not reach the level of most European countries. This may be caused by the prejudices and stereotypes of Czech society based on the generalization of the illegal activities of some employment agencies on all agencies and by the importance of job security for the majority of the Czech population. The aim was to detect and analyze the attitude and confidence of the people in the recruitment agencies and agency employment. Results from own representative research showed that people in the Czech Republic don't trust to recruitment agencies and they wouldn't accept the job in the form of agency employment. Their trust and general attitude then differ depending on sociodemographic characteristics, namely gender, education and size of place of their residence. Women, people with higher education and people from the big cities have more positive attitude to agency employment....
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From Brief to Solution - Commercial Communication in Sociological Perspective
Novák, Michal ; Tuček, Milan (advisor) ; Hendl, Jan (referee)
The aim of the diploma thesis is to describe the issue of transfer of information in commercial communication and advertising. Using the essential sociological theories it tries to describe the process of designing meaningful and successful commercial communication and points out all the complications which can appear. The increased emphasis is put on the importance of understanding the participant's (sender, receiver) behavior and motivations - in commercial communication represented by the knowledge of target group and the brand itself. Based on the theoretical approaches to the communication process - mainly Stuart's Hall reception theory, Cacioppo's Elaboration Likelihood model and Petty's Laswell formula - the thesis describes how to design the advertising campaign properly. It is always helpful to analyze the current situation you are in, analyze your customer's interests and when you finally decide which message you want to use in communication, the keystone of the successful transmission is to code it correctly. You also have to take into consideration the definition of target group, market analysis, media-mix etc., as condition of proper encoding/decoding, minimizing external interferences, therefore maximize effectiveness of message transferring - achieve preferable reading. Practical...
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Civil Involvement in Prague and Motivation of Citizens for Political Participation
Myslivečková, Michaela ; Tuček, Milan (advisor) ; Kandert, Josef (referee)
This diploma thesis deals with civil society in three chosen parts of Prague, the capital city of the Czech Republic. It deals also with civic involvement and political participation of its Citizen and their motivation for that. Thesis aims to show that civil society is not so weak as it is always supposed for post-communist states and it shows that Citizen of Prague are able for mobilization and political participation. The thesis presents the overview of the development of voter turnout in the Czech Republic in different types of elections, in the rate of voter participation and civic activities and citizenship initiatives. Civic and political involvement and motivation are identified through interview made with active people form civic association and district councilors in three chosen parts of Prague.
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Individual food self-sufficiency in Czech Republic: case study of permaculture oriented families and individuals
Soukup Tůmová, Terézia ; Tuček, Milan (advisor) ; Kandert, Josef (referee)
This diploma thesis is a descriptive case study of permaculture oriented families and individuals in the Czech Republic, who are aiming for food self-sufficiency. The goal is to describe the lifestyle of self- supplying food producers, their strive for permacultural principles of sustainable development and the making of agricultural systems. Data were collected by observing and interviewing 8 households, analysing relevant literature and other data resources that were autonomously provided by informants. The main focus is on describing the economical and material background of households, their strategies and practices for achieving food self-sufficiency, and motivation and difficulties related to this matter. Powered by TCPDF (www.tcpdf.org)
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Application of Graduates Vocational Schools with Final Exam in Prague on Labor Market
Kubištová, Andrea ; Tuček, Milan (advisor) ; Kuchař, Pavel (referee)
In this thesis I am looking into how absolvents of vocational schools with final exam enter labor market in Prague. I'm focusing primarily on exploring postures and expectations of the absolvents along with their consequent experience on labor market. For better look on the subject I made a semi-structured interview with four absolvents. Then I acquired data from another 56 absolvents by using a form. Then I analyzed and interpreted the data. By this research I concluded, that absolvents mostly enter vocational school with inadequate awareness of a field they chose to study, which is making them disappointed. For that reason, majority of the absolvents don't want to and later even don't find use in the graduated discipline. As a strategy for finding a job, majority of them choose internet sites and help from friends, while labor office is used just as a tool for paying social and medical insurance. Moreover, from the results is clear, that almost every absolvent applies initially in secondary sector of labor market and its first job leaves mostly in a short time. The benefit of this thesis I see mostly in its detailed view into the subject which can be used in the process of further research. Powered by TCPDF (www.tcpdf.org)
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"Good" and "bad" relationships at a workplace: A Study of a Czech firm
Haratická, Markéta ; Kuchař, Pavel (advisor) ; Tuček, Milan (referee)
This thesis deals with interpersonal relationships at a workplace. Its aim is to analyze the interrelationships of the selected company and map out subjective interpretations in the terms of employee relations. For these purposes the author uses interviewing techniques through interviews and observations, and based on their findings, she draws conclusions relating to both horizontal and vertical level relationships in the organization. The author formulates a positive and negative form of relationship through testimonies of respondents. She finds the differences between people preferring formal or informal dimension of the employment relationship, and at the same time she reveals several kinds of different strategies that people use in an effort of harmonious getting on at the workplace, both in the terms of prevention of bad relations and in connection with the intervention and the solution of the situation that has been problematic. The results show how "good" and "bad" relationships at the workplace are perceived through the eyes of respondents, nevertheless what is not confirmed, is the presumption that the negative form of relations will be most often represented by mobbing or sexual harassment at the workplace. Among respondents there is the concept of bad relationships linked primarily to...
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