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Company Performance Measurement
Divoká, Eliška ; Vajdík, Robert (referee) ; Žižlavský, Ondřej (advisor)
This master´s thesis deals with Invia.cz, a.s. performance analysis. First part of the thesis contains basic theoretical knowledge, regarding methods of company performance measurement. Next part is focused on description of the studied company and then performance assessment of the chosen company using START Model based on EFQM Excellence Model is elaborated. Proposals for improvement of the current situation are suggested in the last chapter.
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Company Performance Measurement
Žmolíková, Lenka ; Šústková, Marie (referee) ; Bartoš, Vojtěch (advisor)
This Master´s thesis deals with the issue of company performance measurement. Theoretical knowledge regarding the method which focuses above all on quality which is Six Sigma is covered in here. The second method of research, which focuses on management arising form strategy and vision of a company, is Balanced Scorecard. The method, which is the most suitable for the company Zálesí a.s. is elaborated on in the practical part. At the end of the thesis, there is a suggestion of a model in compliance with which the company can proceed in the everyday operation.
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Evaluation of a Center of Excellence Specialized in Financial Securities in a Concrete International Company
Buzek, Jan ; Roun, Vlastimil (advisor) ; Boučková, Markéta (referee)
The aim of this paper is to describe the activities of a companys center of excellence specialized in handling financial securities, analyze its performance measurement system and potentially propose improvements. The theoretical part focuses first on centers of excellence, performance measurement and credit policy and management. Next, there is an introduction to financial securities and RACI charts. In the practical part, there is a description of the company and its center of excellence and most importantly an analysis of the given performance measurement system, a questionnaire among the companys employees and a proposal of new measures.
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Performance measurement of mutual funds
Havlíček, Pavel ; Valach, Josef (advisor) ; Jakoubek, Jiří (referee)
This thesis is focused mainly on performance measures of open-end mutual funds and analysis of selected funds with long track record (periods 1995-2013 or 2000-2013) available for individual investors in the Czech Republic. In the first part of the thesis, evolution of Czech collective investment business is described. Among traditional risk focused approaches, this thesis describes also less common approaches taking investors' psychology into account -- for example measurement of stress or net utility based on Loss Aversion theory. In the analytical part, the role of additional costs (e.g. entry fee or taxes) is emphasized as these additional costs are usually out of any consideration when measuring the performance. The results show that these additional costs may have significant impact on returns recorded by the investor. In the Czech asset management industry, we usually experience presentation of returns only -- without stress of risks or other factors, risk focused measurements are rarely displayed in funds' performance presentation.
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Implementation of process performance measurement in a financial accounting department
Pešata, Karel ; Maryška, Miloš (advisor) ; Huk, Jan (referee)
The thesis deals with the subject of process performance measurement in a financial accounting department in the context of outsourcing these processes or their parts. The aim of the thesis is to propose a set of indicators for measuring the performance of financial accounting department in the context of processes in an international telecommunications company with respect to effective measurement, integrity with corporate business processes and meaningful and correct values of these metrics. Firstly, in the theoretical part, the reader is informed about the core processes in a finance accounting department. The reader is informed about the basic terms related to performance measurement, in particular KPI's (definition, implementation, evaluation, meaning ...). Finally, basic concepts associated with outsourcing are explained and the importance of performance indicators in the relationship between the supplier of the accounting services and the customer is outlined. The practical part deals with the design of performance indicators for a finance accounting department of an international telecommunications company. The indicators are designed to reflect the processes in the company. An emphasis is on those processes (or parts thereof) that are provided externally - by a third party provider of accounting services. Each indicator is defined by its description, meaning and method of measurement. If any adjustments to the processes are necessary, these process changes are described. The weaknesses and risks of implementation are indicated in the following section. The results of the individual measurements are presented for a minimum of 6 consecutive months (where it was possible to obtain data retrospectively, the values are calculated for the minimum of 12 months).
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Zaměření na ŠKODU na Ukrajině: řízení podnikatelské udržitelnosti na klíčových silných stránkách
Paleta, Vojtěch ; Kovář, František (advisor) ; Kroupa, Miroslav (referee)
The global world has been strongly changed and year 2013 - was for automotive big challenge! At the beginning of the year 2013 automotive experts predicted stable growth in LDC's and CIS's. But today in 2014, we know, that was different. How are the markets turbulenting shows current changes in U.S. economical and financial politics which also influents structural economical deformations and market warping in LDC's. On the other hand the current political crisis in Ukraine influence in turn CIS's markets where the ŠKODA is called the international automotive leader. Likewise, good to know is, that the current Russia annexation political approach influence negatively international exchange rates which brings strategical calm down to the ŠKODA growth and profit. In the same time running national politicical systems crises in the markets where ŠKODA long-term strong is, e.g. Arabian world. Despite of turbulent market trends introduced ŠKODA in 2013 the biggest model offensive in own history connected shortly with the biggest investment costs. Everything in the age when the world is more connected and requests bigger flexibility, faster launches of products and bigger frequency of radical innovations. Exist strategical coherence between automotive enterprises, national economies and self-started employees? Is sustainability the key condition for the growth in automotive industry? If yes, it is possible to measure sustainable growth in automotive enterprises? How manage correctly the automotive enterprise to be long-term sustainable and profitable growth despite of turbulent market environment?
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The Strategic Performance Measurement of Company
Kačníková, Ivana ; Neumaierová, Inka (advisor) ; Hájek, Jiří (referee)
Diploma Thesis,The Strategic Performance Measurement of Company, is focused on creation of the vision and Balanced Scorecard management system for GRANITI, s.r.o. organization. In the theoretical part, there are explained basic vocabularies of strategic management as system INFA, methodes focused on external analysis of the organization environment (PEST analysis, Porter`s model of five forces and SWOT analysis) and internal analysis of the organization environment. In the next chapter of theoretical part, there is explained Balanced Scorecard management system.In the practical part of diploma thesis, there is introduced GRANITI, s.r.o. oraganization and its strategic analysis which is linked with creation of vision and Balanced Scorecard strategy including its strategic map.
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Nové metody v oblasti managementu lidských zdrojů
Ibragimova, Yuliya ; Khelerová, Vladimíra (advisor) ; Vojtíšek, Zdeněk (referee)
This diploma thesis concentrates on relationship between employee satisfaction and usage of new methods in Human Resources Management, particularly coaching and talent management. As employee satisfaction becomes one of the most important sources of influence on company's performance, it is also discussed in the theoretical background the relationship between employee satisfaction and company performance. The goal of the thesis is to find relationship between usage of new HRM methods (coaching and talent management) and employee satisfaction. The thesis has four chapters. First two chapters "Measurement Systems in an Organization" and "Methods in HR Management" set a theoretical background for the research. The third chapter concentrates on the research itself: employees of five Russian companies both with and without coaching and talent management, are tested. In the last chapter are compared research outcomes and theoretical approach, as well as, recommendations are given.
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Use copywriting during optimization of online stores
Tomčík, Martin ; Burkoň, Lukáš (advisor) ; Meisner, Tomáš (referee)
This dissertation is focused on copywriting or writing advertising content for online stores. Its main objective is to create instructions for writing successful text for online stores based on synthesis. Simultaneously, another aim of my dissertation is to use these findings in copywriting for selected e-shops. Both theoretical and practical parts are based on professional resources and my own experiences with copywriting beginning in 2006. This document is structured in three main parts. In the first part, I focus on theoretical recommendations for writing advertising content. In addition to creating product descriptions, this chapter deals with the preparation of texts for categories, home pages, shipping and payment sections, about us pages, articles and microcopy. In the next chapter, I describe measuring and evaluating the performance of advertising texts for online stores. The third part is devoted to the application of theoretical knowledge and to writing texts for selected eshops, including an evaluation of their success. Thanks to the selected structure, this dissertation covers almost all issues of copywriting for eshops. Chapters are structured in the same way as my usual copywriting process. I believe that my dissertation will become a useful knowledge resource for beginners and advanced copywriters, Internet marketing experts and online store owners. Selected parts of my dissertation are enhanced by my own experience, knowledge and demonstration examples. Most of them can be found on real company websites and online stores. Also, I continually refer to related resources that may be useful for every reader with deeper interest in this issue.
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