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Business Plan for the Establishment of Hookah Bar
Hlaváčková, Kristýna ; Roháček, Martin (referee) ; Heralecký, Tomáš (advisor)
This diploma thesis deals with the creation of a business plan for setting up an hookah bar. The thesis consist of several parts – theoretical, analytical and practical. In the theoretical part, the basic term and definitions are described and defined. In the analytical part is analyzed the current situation in the market using theoretical knowledge and the practical part is the whole realization of the business plan itself.
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Performance Evaluation of Company Stavivo IBV Using the Benchmarking Method
Babiak, Marián ; Kruntorádová, Markéta (referee) ; Kocmanová, Alena (advisor)
This bachelor’s thesis focus is set on performance evaluation of company Stavivo IBV s.r.o. in years 2018 until 2020, using the method of benchmarking. The first part focuses on theoretical resources needed for thesis, specifically it is basic terms and selected indicators. The second part’s intent is on introducing the main company and secondary companies, as well as elaboration of financial analysis, its indicators and comparing them using the benchmarking method. The last part focuses on my personal proposals to improve the main’s company standing on its market segment.
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Design of Process Order Management in the Selected Business
Kyselka, Petr ; Tesař, Rostislav (referee) ; Jurová, Marie (advisor)
This bachelor thesis deals with the process management of the contract in selected company, which focuses on reconstruction and building houses. The first chapter contains basic information about the company. The following chapter describes theoretical starting points, including related concepts. On the basis of the analysis, shortcomings of the order management system are identified and interpreted and, subsequently, a solution is proposed to eliminate them.
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Aircraft Manufacturers in the Czech Republic after 1993
Pitner, Jakub ; Šošovička, Róbert (referee) ; Chlebek, Jiří (advisor)
This bachelor thesis deals with manufacturers of aircraft equipment in the Czech Republic after 1993. The main activity is a comprehensive alphabetical list of traditional companies. Firstly, the emphasis is on the history of individual producers. Another part deals with the historical achievements in the development and manufacture of aerospace technology but also financial collapses and bankruptcies. Finally, there is information about current events and the relative prospects. Enclosures contain a map of aerospace manufacturers in the Czech Republic, manufacturers in Prague, logos of companies and a table of aircraft manufactured in the Czech Republic after 1993. Bachelor thesis doesn’t include the manufacturers of ultralight aircraft.
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Evaluation of the Financial Situation in the Firm and Proposals to its Improvement
Dundáčková, Monika ; Štěnička, Miroslav (referee) ; Žižlavský, Ondřej (advisor)
This thesis is aimed on evaluation of the financial situation of a concrete company. In the first part, there is a profile of the company, and a basic performance analysis of internal and external factors which influence the company. The second part of thesis is an explanation of financial analysis, the principles of which are applied. In the third part, data gathered about the company is analysed and compared with a competitor. The final part of the work describes proposals to improve the financial situation of the analysed company.
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Competitive Strategy of a Company
Kazimírová, Barbora ; Grolíková, Lenka (referee) ; Bartes, František (advisor)
This thesis deals with the design of the company's competitive strategy. Based on an analysis of the surrounding and internal environment of this company, several suggestions for possible strategies will be developed. One of these strategies is an optimal strategy that is subsequently declared as a corporate strategy.
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The Business Plan
Hlaváčková, Lucie ; Šídová, Lenka (referee) ; Koráb, Vojtěch (advisor)
The master´s thesis is focused on creating a business plan for a new company called Sweet Gauching. It provides a theoretical overview of business plan creation. The thesis contains a real and practicable proposal of business plan. This company will provide special cafe and catering services in the region of Uherské Hradiště.
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Marketing Communication of the Company Providing the Service
Marková, Adéla ; Kaňovská, Lucie (referee) ; Mráček, Pavel (advisor)
This diploma‘s thesis deals with an analysis of marketing communication of the company Tomi bar. The work consists of three main parts. The first part is devoted to the theoretical background necessary for the knowledge of the issue. In the subsequent analytical part, the thesis is devoted to the analysis of the enterprise itself, both from the internal and external side. The third part is built on the description of proposals, these proposals should help to improve some elements of the marketing communication of the enterprise.
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