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Ženy v byznysu: vliv kultury
Mazitova, Dina ; Křečková Kroupová, Zuzana (advisor) ; Průša, Přemysl (referee)
The thesis analyses the position of women in society according to their culture background. This thesis deals with culture difference with respect to women roles focusing on their position in business. In the theoretical part will be analyzed roles of females from the historical perspective and nowadays situation. Further, there is compared attitude to women in two different cultures: focusing on Tatars and Russians. The practical part tests the theoretical knowledge on the culture differences. With the help of qualitative research and its following analysis, it is possible to examine if ethnic diversity influences population.
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Zhodnocení náborového procesu v konkrétní společnosti
Kopecká, Kristýna ; Křečková Kroupová, Zuzana (advisor) ; Bilavčíková, Irena (referee)
This bachelor thesis is focused on the recruitment process assessment at a specific company from the ICT industry. The theoretical part researches theoretical approaches to extended recruitment processes such as recruitment and hiring, the induction or the employee life-cycle within the company from various literature sources. The practical part consists of a research based on semi-structured interviews with the current employees of the company and their experiences with the company's extended recruitment processes. In the end, the thesis focuses on the comparison of the theory with current trends on the labor market and the practice. Finally, it provides reasonable recommendations of improvements of the recruitment process to the specific ICT company.
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Assessment of Gender Balanced Policies across Companies
Šrámová, Michaela ; Křečková Kroupová, Zuzana (advisor) ; Volfová, Jitka (referee)
The thesis aims to analyze the representation of women in the top management within companies in the Czech Republic and companies' approach towards gender diversity. Theoretical background is provided as an introduction to the topic. Terms leadership and leadership styles are defined. The thesis follows with gender leadership specifics and typical characteristics for the Czech Republic. The research part is based on the interviews with HR representatives conducted in five chosen companies. Typical managerial trajectory and gender diversity management are the key areas of the interviewed questions. The results picture a typical managerial trajectory with the emphasis on women. The thesis presents the companies' approach to the gender management and introduces activities which companies do in order to increase the number of women in their decision-making positions. Author's recommendations to the companies is included.
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Comparison of Czech-British and Slovak-British Cultural Standards at Work Environment
Holenda, Lukáš ; Křečková Kroupová, Zuzana (advisor) ; Volfová, Jitka (referee)
The diploma thesis is focused on identification and mutual comparison of Czech-British and Slovak-British cultural standards at work environment. The main goal of the thesis is to define British cultural standards from both sides, from the Czech one and the Slovak one, and then to compare, whether the information from qualitative research corresponds with theoretical assumptions. The next goal is to find out how much different is the view on this topic from the Czech and from the Slovak perspective, if it is different. At the end of the thesis will be proposed a few suggestions, how Czech and Slovak should prepare for a longer staying in the United Kingdom in order to avoid possible cultural misunderstandings.
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The comparison of personnel marketing in non-profit and for profit sector
Kotyk, Václav ; Křečková Kroupová, Zuzana (advisor) ; Průša, Přemysl (referee)
The subject of my Bachelor Thesis is to characterize and analyse personnel marketing as a tool of human resources management and to clarify its contribution for both non-profit and for profit sector and its follow-up comparison between these sectors, based on the assumption of existining differences between personnel marketing in for profit and non-profit sector. The practical use of personnel marketing is demonstrated and analysed by using the example of national representation of international student organization AIESEC, AIESEC Czech Republic, as a non-profit sector representative and undisclosed for profit company from the Financial Services sector, Financial Institution XY, p.l.c., for comparison of different approaches, methods and strategies. The main channels and tools of internal and external personnel marketing are evaluated by using quantitative analysis from available data and qualitative analysis based on own experince or discussion with Personnel Marketing department of the Financial Institution. The existing differences in personnel marketing approaches and media channels are compared and confirmed on the grounds of these findings. Furthermore, the Thesis analyses potential risks and offers possible solutions to improving the current situation, that lies in mutual inspiration and cooperation between for profit and non-profit sector, that would result in higher effectivity of personnel marketing of both of the sectors.
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Ženy v top managemente: Prípadová štúdia spoločnosti EY
Tomčovčíková, Michaela ; Křečková Kroupová, Zuzana (advisor) ; Volfová, Jitka (referee)
The thesis analyses the course and tempo of women´s careers in comparison with those of men, based on an analysis of my own research conducted at the company EY. The results of the research demonstrates, whether it is more challenging for women or men to achieve a managerial position. The thesis identifies and analyse the different factors that may influence the career of women, based on the theoretical findings and on a qualitative interview.
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Evaluation of the educational systems in the companies in the Czech republic
Daňhelková, Barbora ; Křečková Kroupová, Zuzana (advisor) ; Cetkovský, Pavel (referee)
Employee education alongside with skilled employees motivated to further development is currently becoming both an important part in the development of companies and a significant competition advantage in all markets worldwide. The aim of this thesis is to analyze educational systems in Czech companies and to evaluate the educational process of employees. The thesis is divided into two parts, theoretical one and practical one. The first part deals with defining theoretical concepts related to education, the theory of corporate education and trends in corporate education. The second part is focused on the research of corporate education in Czech companies. The research is based on the internal documentation and interviews with the HR representatives in the company HOCHTIEF CZ, and interviews with experts in the field of corporate education from the company DMC management consulting.
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Francouzské kulturní standardy z české perspektivy ve studijním prostředí
Sádlová, Barbora ; Křečková Kroupová, Zuzana (advisor) ; Průša, Přemysl (referee)
The Czech Republic and the French Republic are both situated in the European continent and only one other country lays between them. Geographically are very close, however, culturally are very different. At the first glance, the distinctions might not be so significant. However, commonly after the arrival, a foreign student experiences misunderstandings, inconvenient situations and cultural shock due to the lack of knowledge of the unfamiliar culture. Therefore, it is essential to understand the differences in order to successfully integrate and ease the stay while studying abroad. This Bachelor thesis concentrates on cultural standards of Alexander Thomas and how they influence everyday life of the Czech students in France. The main aim is to define the Czech-French cultural standards and compare them with the theory. Also, the standards will be applied on the historic-cultural aspects. At the end of this Bachelor thesis, the recommendations and guidance will be provided for those students interested in studying in the French Republic.
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Název: Řízení změn v ABB během významné změny organizační struktury
Ohlsson, Daniel ; Křečková Kroupová, Zuzana (advisor) ; Průša, Přemysl (referee)
The thesis aims to describe how communication of major organizational change affects the employees of different levels and their view on their communicative function during the change process. The qualitative research served as the research method to get insights and capture all the relevant information. The semi-structured interviews with employees of three different levels on ABB Czechia involved top-management employees, middle management and regular employees. Theoretical change communication models have been used as the core of this thesis and the qualitative outcomes have been compared to them. The outcome shows that there are both similarities and differences between how managers and employees perceive the change communication at the company and if this was successful or not. Furthermore, employees perception differed from the way the managers thought they would perceive change. This work shows in the chapter of Conclusion how complex it is to communicate both the expected and the unexpected outcomes during a change process and that the receiver does not always perceive the information as the transmitter intends it to do. Additional outcomes of the research show that theoretical models on change communication are difficult to apply to all types of changes because each of changes are unique.
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