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Creating of client's center in Olomouc
Černý, Radoslav ; Novotný, Štepán (referee) ; Zeman, Václav (advisor)
This Master´s thesis is concerned with the suggestion of the most effective development of the customer centres for Partners corporation in Czech Republic. The goal of my diploma thesis is to project The Customer Centre in Olomouc as well as set a template for the future development of such centres.
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Nekalé praktiky v multilevel marketingu
Tomková, Karolína
Tomková, K. Unfair practices of multilevel marketing. Bachelor‘s thesis. Brno: Mendel University in Brno, 2023. The bachelor's thesis deals with the issue of the multilevel marketing system and the fraud that can occur here. The aim of this thesis is to formulate recommendations on how to prevent these unfair practices when using the MLM system, based on specificic objectives. The thesis consists of two parts, a literary research and an analytical part. The literature review defines the concept of multilevel marketing, structure and companies that use the MLM system in the Czech Republic. Furthermore, the legal regulations that affect the MLM system from a legal point of view are mentioned here. The analytical part is devoted to the analysis of experiences and cases of opinion groups with the help of classification trees. In the discussion, the data obtained from analysis are eva-luated and recommendations are made on how to avoid unfair practices and how to copy with them. The economic consequences of using unfair practices in the MLM system are also evaluated here.
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Time Managament of Financial Advisor
SAMCOVÁ, Linda
This bachelor thesis focuses on time management of financial advisors. The main aim of this thesis is to characterize the current approach to time management among selected financial advisors. A partial goal is to propose own suggestions and recommendations that lead to improve time management. The thesis acquaints with basic principle of time management, time efficiency and other points. For example, using time management tools. The thesis performs an analysis of the current status of financial advisors using a questionnaire survey. Also, it compares theoretical knowledge with the information obtained from the survey. The thesis examines directors, managers and also beginners in financial consulting. The bachelor thesis suggests possible improvements in the area of efficiency and time management. The results of the bachelor thesis are useful for financial advisors in their daily work and also help with time management of personal activities.
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Stress and its management in financial business
CHROMČÁK, Marek
This undergraduate thesis is focused on Stress and its management in financial business. At first section of teoretic part I will focus on the issue of stress and its management, where i gradually analyse the definition, concepts, causes of stress development, response on them and overall coping. In the next theoretical part is analysed business and the issue of the profession of financial advisor as entrepreneurs. In practical part, we examine stress and manage it in financial business by means of qualitative research through semi-structured interview. Research is carried out on 6 respondents from the same company. Work reveals the position of financial advisors to stressful situations. It shows the issues of the stressors that affect the financial advisor and how they react to them. The results describe the categories created from text analysis by codes.
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Proposal of a Strategy for Online Marketing Communication in a Selected Company
Krbec, Michal ; Havíř, David (referee) ; Chlebovský, Vít (advisor)
The content of the diploma thesis written below is the design of a marketing strategy in an online environment for the branch of OK For You a.s. in Svitavy, which deals with financial consulting for natural persons. The structure of the work is divided into three main parts. The first part provides the necessary theoretical basis associated with the issues of this work, along with the necessary concepts and methods that are used in the work. The second part is an analysis of the company's branch itself together with its clientele. The third part, based on the analytical part, presents a concrete form of online marketing strategy together with proposals for its successful implementation. Part of this third part of the work is also an economic evaluation, a plan for the implementation of proposals and risk analysis, along with a proposal to minimize the impacts arising from them.
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Legal regulation of activities of financial advisor
Stupka, Martin ; Kohajda, Michael (advisor) ; Kotáb, Petr (referee)
Title: Legal regulation of activities of financial advisor The master's thesis Legal regulation of activities of financial advisor explains the term of financial advisory in the Czech Republic and other relative terms from perspective of a man who actually has experience with this field. The goals of the thesis are to define terms of financial advisory and financial advisor, and then to analyze individual fields of financial market from legal perspective. The most described field in master's thesis is the field of insurance.
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Assistance in financial management and use of financial counselling services in the asylum house for mothers with children
Vondráčková, Alice ; Lejsal, Matěj (advisor) ; Šťastná, Jaroslava (referee)
The theme of my thesis is Assistance in financial management and use of financial counselling services at the asylum houses for mothers with children. The aim of this study is to determine whether it is possible to help mothers at asylum houses with financial management. Financial literacy and the skill to manage their money of these users is very low and it is later on transmitted to their children. Social workers at asylum houses try to help and to encourage their clients in various areas of their lives. Money is not the area every client allows you to intervene in. In my work I consider the views of particular participants on issues of financial management and through using various tools to cooperate with users to improve their financial management skills and at the end of my work I review how the cooperation worked out and succeeded.
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Business processes in a selected company
Michálek, Lukáš ; Hlaváček, Jan (referee) ; Ulč, Jakub (advisor)
The bachelors´s thesis deals with the optimization of business processes in a selected company. The first part describes the theoretical basis for the method of analysis, modeling language and business negotiations. In the second part, analytical, the MMABP method is used for process analysis and qualitative research to obtain data for process optimization. In the third part, proposal, a new proces sis created and solutions are recommended for the company.
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Marketing Plan of Company
Kratochvíla, Jakub ; Šalena, Radek (referee) ; Šimberová, Iveta (advisor)
The diploma thesis focuses on marketing analysis and proposal for the creation of a marketing plan of the company OMAP Finanční skupina, a. s. with a focus on marketing communication of the company. Suggestion of the partial marketing activities for the second half of the year 2021 and 2022 is reflecting theoretical background mentioned in the first chapter, further on the summary of marketing analysis based on the survey.
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