|
| |
|
|
Proposal of Development of Marketing Communication of Graphic Studio
Štěpánek, Petr ; Hašek, Petr (referee) ; Zich, Robert (advisor)
This bachelors thesis tells about marketing communication development of a graphic design studio. The first section describes the species of communication and tools of the marketing mix. In the following section of analysis, I try to analyze the current state of marketing communication in this graphic design studio and in the last section I create a proposal of a solution, which would lead to its development.
|
|
| |
|
|
The Information System Development for the Protected Workshop
Jelínek, Marek ; Pfliegler, Petr (referee) ; Videcká, Zdeňka (advisor)
The object of this labor is to analyze of business processes and design an information system for support the cleaning services in sheltered workshops by Service Company s.r.o The result of this detailed analysis is the necessary basic for the design of an information system which respects the current model of the existing operations and also removes some of the shortcomings. Executed proposal also specifies the user access to the information system. Proposal defines the functions of modules, relationships and access to data. The proposal also specifies for all data flow and data warehouses. In the final stage is made a proposal of next action.
|
|
| |
|
|
Improvement of Communication System for Company
Studenčík, Radek ; Jurák, Tomáš (referee) ; Ondrák, Viktor (advisor)
This bachelor work describes how to design communication system for a real company. It analyzes current state and proposes suitable economical and technical solution. Depicts various communication systems together with their advantages. For videoconferencing and telepresence which are key topics of this work goes into greater details. At the end optimal solution for this company is proposed and its benefits are evaluated.
|
|
|
Proposal of Communication Plan
Karafa, Michal ; Pospíšilová, Anna (referee) ; Šimberová, Iveta (advisor)
The aim of this work is to draft a communication plan for Přerovská realitní Ltd. that focuses on real estate development activities. The thesis is divided into three main parts - theory, analysis and proposal. The theoretical section provides information on communication, analytical part consists of an analysis applied to specific business environment and last part presents the design proposals, which should lead to the improvement of existing communication strategy.
|
|
|
Communication Mix for Company Contipro Group
Barnetová, Eliška ; Pinkas, Petr (referee) ; Novák, Petr (advisor)
This bachelor's thesis deals with suggestions to communication mix improvement in Contipro Group company. Theoretical part explains the basic concepts related to this questions and problems. Analytical part introduces Contipro Group company and its business situation to reader. And finally practical part leads to recommendations and arrangements of communication mix throught the marketing research. This should ensure distension of awareness of Contipro Group's products.
|
|
|
Proposal of Organizational Culture Change in an Engineering Company.
Kuchař, Roman ; Filip, Jan (referee) ; Konečná, Zdeňka (advisor)
Bachelor thesis is focused on increase of work productivity per proposal for organizational culture in engineering company. The thesis contains theoretical knowledge necessary for proposal and effective growth of organizational culture. Extended analysis of current situation is based on quantitative and qualitative methods. Outcome of organizational culture research is establishing a critical part in company and prime for proposal change of contents. E-learning activities are is one of crucial implements in company, which promote desirable content of organizational culture.
|
|
|
Informatization of the State Administration
Olexik, Martin ; Mitáš, Jaroslav (referee) ; Koch, Miloš (advisor)
In my bachelor thesis I focus on the communication between the municipality and the citizen which is solved by using modern information technologies in the frame of computerization of the government. I present already used news in this field and I try to find the optimal solution of the used and new technologies to bring effectiveness in the communication between the municipality and the citizen in my thesis.
|
guest ::
