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Facebook Social Network Datamining and Reconstruction of Captured Communication
Bruckner, Tomáš ; Kmeť, Martin (referee) ; Pluskal, Jan (advisor)
This thesis deals with social network Facebook from perspective of computer forensic science with focus on obtaining sensitive information about tracked users. Its main goal is implementation of the tools for reconstruction of captured communication and Facebook data mining. Core of this application has been implemented in framework for processing of captured communication Netfox.Framework, which is being developed by Faculty of Information Technology, Brno University of Technology. Man-in-the-Middle attack has been used for capturing of decipherable communication. Selenium WebDriver has been used as a tool for data mining. Developed solution is able to reconstruct Facebook conversations between users, addition of new statuses and comments, and interception of sent files. Data mining module is able to obtain public information about tracked users, especially places they recently visited, past and upcoming events, public user details, albums and photos, friendlists and mutual friends with other users. As part of the bachelor thesis, data analysis, implementation of the application, validity testing and benchmark analysis have been performed.
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Analysis of Risk Behaviour of Social Network Facebook Users
Ondra, Jan ; Novotná,, Veronika (referee) ; Kropáč, Jiří (advisor)
Theme of bachelor thesis is analysis of risk behaviour of Facebook users. Analysis is performed on the basis of self-created question-form. First part of thesis is dedicated to theoretical resources of statistics, social networks, sociological research and principles of safe use of Internet. Second part contains practical realization of sociological research and creating of question-form, processing of collected facts, interpretation of conclusions and recommendations for users of social network Facebook.
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Data resources analysis of third parties in the Internet environment
Paulech, Michal ; Krajsa, Ondřej (referee) ; Koutný, Martin (advisor)
This bachelor’s thesis is about planning and making of system, which working with thirdparty data sources, mainly Facebook API, Twitter API and Expedia API. This system is monitoring profiles on social networks, their data and content. The system allows monitoring the success of individual profiles on social networks. The system consists of several modules and in the future the system could be extended to include other functionality.
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Analysis and Development Proposals for Corporate E-commerce
Komárek, Petr ; Klíma, Filip (referee) ; Luhan, Jan (advisor)
This bachelor thesis focuses on the issue of corporate e-commerce in company Zahradni centrum Jindrichuv Hradec. Thesis describes present situation of electronic shop which is already in use. On the basis of theoretical background and comapny analysis, author of this thesis founds proposals in order to make the shop more tenderable and increase the effectivity of human labour.
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The Level of Risk Posed by Online Marketing Communication of the Engine Tables Brand
Pokorný, Marek ; Plachký, Leoš (referee) ; Chlebovský, Vít (advisor)
Target of master's theasis is find, analyze and identify all risks of online marketing communication Engine Tables. The theoretical part describes theoretical basics of marketing, basic concepts of marketing and methods of work. In the analytics part are basic information about company, marketing problems, PEST analysis, market analysis and competition. I will analyze all risk, that may happen at online marketing enviroment. In the last part are all results, their efficiency, financial demands and contribution of individual solutions.
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Influence of social networks on communication and culture
Havlíček, Lukáš ; Krhutová, Milena (referee) ; Sedláček, Pavel (advisor)
Má bakalářská práce je zaměřena na problematiku sociálních sítí a jejich vliv na dnešní společnost. Zabývá se jejich historií od prvotních pokusů až po nejnovější globální sociání sítě. Poté práce vysvětluje základní myšlenku vedoucí k vytvoření sociálních sítí i jejich charakteristické znaky. Dále nastiňuje problémy související se snadnou dostupností a nadměrným využíváním sociálních sítí, které následně ovlivňuje lidskou společnost. Práce se věnuje vlivu sociálních sítí na jazyk, mezilidskou komunikaci a kulturní adaptaci.
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Social Media and their Influence on Democratic Elections
Khyzhniak, Veronika ; Žouželková Bartošová, Marie (referee) ; Froehling, Kenneth (advisor)
Technologický pokrok výrazně zlepšil způsob, jakým mohou lidé na celém světě komunikovat. Sociální sítě velmi usnadňují živou komunikaci nejen pro obyčejné lidi, ale také pro zástupce legislativní moci. Prostřednictvím sociálních médií mohou politici propagovat svou politickou kampaň a svou stranu a díky tomu rychle a ekonomicky získat podporu. Americká prezidentská volba v roce 2016 zdůraznila důležitost komunikace sociálních médií v demokratických volbách po celém světě. Cílem bakalářské práce je prozkoumat různé formy sociálních médií a vyzdvihnout jejich vliv na demokratické volby. Projekt se zabývá vlivem Twitteru a Facebooku na volby v USA v roce 2016 a popisuje způsob, jakým je kandidáti používali během prezidentského klání. Klíčová
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Sentiment Analysis in Automotive Industry
Bezák, Adam ; Otrusina, Lubomír (referee) ; Smrž, Pavel (advisor)
The main theme of this thesis is to familiarize with the basic methods of sentiment analysis on social networks. Thesis’s theme is aimed on the automotive industry, although this prinicipal can be used in any different examined branch. The basis of the practical part is to obtain data from the social networks, analyze them and then index them into ElasticSearch database. Another goal of the thesis is to visualize these data by means of a web portal. Created web portal provides various statistics of the leading automobile brands, an overview of new trends or the aspect visualization of the individual cars.
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Management System for Facebook Marketing Campaigns
Stejskalová, Andrea ; Bartík, Vladimír (referee) ; Hynek, Jiří (advisor)
The main goal of this bachelor thesis is to design and implement a management system for Facebook marketing campaigns. This system is designed to easily manage marketing campaigns of Facebook pages via Messenger. It also allows processing results to determine the following marketing goals. The system is written in PHP framework Nette. It was designed according to the requirements from the Q2 Interactive company because there was not found any suitable existing solution on the internet. The system will be used to manage Facebook campaigns.
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Marketing Communication of Engine Tables Brand on the Social Networks
Pokorný, Marek ; Plachký, Leoš (referee) ; Chlebovský, Vít (advisor)
Target of bachelor's theasis is to propagate Engine Tables brand on new social networks and improve propagation on exist social networks. The theoretical part describes theoretical basics of marketing, basic concepts of marketing and methods of work. In the analytics part are basic information about company, marketing problems, PEST analysis, market analysis and competition. In the last part are all results, their efficiency, financial demands and contribution of individual solutions.
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