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Communication of the Glass Art Centre Glassworks František in Sázava
Chuchrová, Jana ; Tyslová, Irena (advisor) ; Prokůpek, Marek (referee)
Bachelor thesis deals with present direction of the communication of the Glass Art Centre, Glassworks František in Sázava. The theoretical part focuses on the analysis of different interpretation of the concept of communication across the specialized social sciences with emphasis on economic disciplines -- especially management, PR, marketing and fundraising. Introduction to the theory of communication also includes communication in sociology and psychology, as they define the basic concepts of communication, which the economic disciplines take over. The main aim of the theoretical part was to find out how the particular approaches to communication differ, set out the procedure for the construction of a communication strategy and define the tools and principles of external communications organization which will benefit the communication of the Centre. The aim of the practical part of my thesis was to analyze, how the current management of external communication of the Glass Art Centre coincides with the theory. The main sources of information for the practical part were interviews with current director of the Glass Art Centre, Martina Kulhavá, on the basis of which we've identified fundamental shortcomings in communication of the Centre. The conclusion includes proposals of the intermediate strategic steps for reduction of these shortcomings, and thus has practical implications for the future direction of the marketing communication of the Centre.
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History of Botanic Gardens in Relation to the Influence of Population Planning on the Environment
Šuglová, Darina
The process of developing botanical gardens and buildings is done in liaison with the state of knowledge in the fields of natural sciences. Since the beginning of the history of civilized society people protected themselves against natural influences by the formation of appropriate conditions in artificial environment of buildings. With the development of civilization, the ratio of natural and man-made environment is changing and protection of nature from human influence is getting increasing importance. In this context, there is an increasingly important role in scientific knowledge of nature. The content of the paper is the mapping degree of fytosfera interventions in different historical stages, the developing of botanical gardens.
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Relationship between electronic music and film
Švarcová, Johana ; BENDOVÁ, Helena (advisor) ; MAREK, Petr (referee)
In this work the mutual relationship between film and electronic music with particular focus on early sci-fi movies is discussed. This work is coming out from a phenomenal relationship between music and sound effects not often found outside of this genre. This topic is the rich source of an interdisciplinary overlaps and the cultural contexts, however not so much interest has been put yet to this field neither from Film or history of Electronic Music.
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Christianity freedom - concept and problems of acknowledgement in canon law
Kolářová, Marie ; Hrdina, Antonín (advisor) ; Kašný, Jiří (referee) ; Šprunk, Karel (referee)
Christianity freedom - concept and problems of acknowledgement in canon law Key words: Theory and Philosophy of Law, Concept of Law, Freedom of a Christian, Morality, Rights of Catholics First part: The concept of freedom that is within philosophy and law theory understood in different meanings - distinction among transcendental freedom, freedom of choice and freedom in Christ. Second part: The concept of law; the relationship between law and values. The nature of canon law; is canon law a juridical or a theological science? School of thought in the contemporary debate about the nature of canon law. Law is one aspect of a complex social reality. I Third part: The nature of the Church; the visible and the invisible church. The renewed theological vision of the nature of the Church. The place of law in the Church. Two distinct ecclesiologies: one of the Church as sacrament and communion, the other of a juridicalIy organized perfect society. Fourth part: The close relationship of law norms and moral norms in the juristic regulation of the Church. The distinction between to conduct according moral and law norms. Framework of morality. Moral norms encourages persons to be virtuous. Fifth part: The fundamental human rights are .inseparably interconnected in the very person. The fundamental human rights...
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Immunization strategies in developing countries and its effects
Melichová, Daniela ; Dáňová, Jana (advisor)
Maintaining good health is important for all of us. A primary health service is important, perhaps the most basic and cost effective is childhood immunization. Immunization against diseases such as polio, tetanus, diphtheria and pertussis saves the lives of approximately three million people each year. Immunization also prevents many more millions from suffering debilitating illness and lifelong disability. Lifesaving vaccines is one of the greatest public health achievements of all time. A hundred years ago, infectious diseases were the worlds leading cause of death. Epidemics of smallpox and diphtheria would take the lives of millions of people. Over the last 50 years, medical science has developed vaccines to reduce the spread of many killer diseases. But other infectious diseases for which we still lack effective vaccines, such as HIV/ AIDS, Malaria and tuberculosis, continue to cause illness, disability and death. Scientists are working hard to develop vaccines to protect people from these diseases as well. In this article the focus will be on immunization in developing countries and difficulties in the management, its effects and the perspective of the future. Comparing the vaccination in developing countries with the one in Norway for informational purposes and understanding of the differences in...
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Instruction in Democracy in the Lower Grades of Primary Schools
Svobodová, Lucie ; Stará, Jana (advisor) ; Kargerová, Jana (referee)
Objective of my dissertation was to describe possibilities of determination and incorporating of themes of democratic citizenship education within learning of general science, homeland study, natural science and literature on 1st grade of basic schools. Work starts from setting goals and content of pedagogy to democratic citizenship and from possibility of introduction of educational methods and forms appropriate for development and fulfiillment of those goals. There is a separate chapter concerning analysis of General educational program for basic education. Chapter is focused mainly on educational area "Human and his universe", but evaluate cross-section topics related to fulfillment of goals of democratic citizenship education as well. This work describes preparation and implementation of "Community and its issues project within an operational research. Research was supported by investigation of students knowledge before and after implementation of the project. Part of the dissertation is a questionnaire for teachers of basic school monitoring approach to lessons of general science ad homeland study and scope of democratic citizenship education and this incorporation into teaching. Results of this research reveal than teachers and pupils perceive integration of democratic citizenship education as an...
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Objectivity, subjectivity and Karl Raimund Popper
Fafejta, Ondřej ; Uhlář, Pavel (referee) ; Kebza, Vladimír (advisor)
The author of the dissertation finds three approaches which can be taken as for the topic of objectivity and subjectivity: the cartesian, the kantian and the postmodern. He adopts the kantian approach, which leads to K. R. Popper's philosophy of science. On the basis of Popper's thoughts the author finds two concepts of objectivity: outer unknowable objectivity of the world, and inner objectivity of logic as a tool for knowledge. Outer objectivity or the world per se is a metaphysical concept for the unreachable limit of our knowledge. The author also distinguishes two concepts of subjectivity: subjective (known) experience, which is the most immediate tool for knowing outer objectivity, and objective (experienced) experience or experience per se which is identical with outer objectivity. The author's theory of objectivity and subjectivity thus contains three parts: outer objectivity/objective experience, subjective experience and inner objectivity. The author applies it as background for conversations in the sphere of helping professions. The first part which is metaphysical can only be presupposed. Therefore subjective impressions are the base of the conversation, purely individual for everybody, but presented if possible in so logical context that they can be understandable to other participants of the...
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The animate body. The veneration for the body as one of aspects of the ecological life
Dvořáková, Tereza ; Opletalová, Lenka (referee) ; Ortová, Jitka (advisor)
This project deals with sphere of the human ecology. The author considers connections between human relation to the body and relation to nature. She proposes that an ecological opinion is influenced by human position to the body. She asserts the body is a part of human society as well as nature. In the first part, the author sketches metamorphoses of science's paradigm in last centuries. She focuses mainly on the contrast between a mechanistic look of modern period and a dynamic outlook of previous pre - modern periods. The next part of this project tries to map different aspects of ecological approach to the body. Firstly, the author brings various historical approaches to the body, especially them which are connected with our contemporary relation to the body. Further, she considers relations between the human body and human society, between the body and the home (as oikos). She also compares the wilderness of the human body with the landscape. Next topics are related to connection between the body, language and the world of the dreaming, symbols and archetyps. In one part is paid attention to a topic: the body as a border. The conclusion of this project is intended as a list of various ways of ecological work with the body. The author alludes for example holistic perception, techniques of imagination,...
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