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Unconvential monetary policy adopted by ECB and FED in 2008-2015
Pörner, Marek ; Šetková, Lenka (advisor) ; Ševčíková, Michaela (referee)
The main aim of this thesis is to analyse the accomplishment of the goals set, namely those of the selected unconventional monetary policies approved by the Federal Reserve System and the European Central Bank in response to the last financial crisis. With the FED the attention is focused on Quantitative Easing, whereas with the ECB it is focused on the programmes called Enhanced Credit Support, SMP, OMT and EAPP. Important parts of this thesis are also the explanation of the transmission mechanism of the unconventional monetary policy, the evaluation of macroeconomic impacts of these non-standard tools, the comparison of procedures of the two monitored central banks, but mainly the analysis of selected risks related to those tools. The principal method was an empirical analysis supported by economic studies dealing with the issues mentioned above. In the thesis it was discovered that the individual goals of the monitored programmes were achieved (with the exception of the SMP). With the programme EAPP no conlusion can be drawn because the programme has not been finished yet. Nevertheless, these non-standard tools bring certain risks such as a creation of a bubble in the markets of assets, a redistribution of wealth, a spillover effect, etc. For that reason it will be possible to evaluate the overall effect of the unconventional monetary policies only after a longer time period.
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Consumer Credit in the Czech Republic from the Client’s Perspective
Huleš, Matěj ; Hejda, Jan (advisor) ; Kaczor, Pavel (referee)
The aim of the thesis titled Consumer Credit in the Czech Republic from the Client´s Perspective is the analysis of the offer of consumer credit loans in the Czech market and an explanation of the basic problems of consumer credit. The first part explains basic information and theoretical concepts related to the issue. In the second part of the thesis, these concepts are put into practice and two model examples are used to explain the procedure for selecting a credit product that will meet the consumer´s needs. The section deals with the comparison of these products. Credit loans are subjected to the comparison in terms of total costs and sub-parameters of the loans, which affect the costs. Following the results of the comparison, the conclusion contains practical recommendations for consumers. The thesis results in a comprehensive educational text that will help anyone interested in consumer financial products to make their choice.
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Systém odměňování v malém IT podniku
Novotný, Lukáš ; Dvořáková, Zuzana (advisor) ; Cetkovský, Pavel (referee)
The topic of this thesis is reward management and its application in a small-sized IT enterprise. Its goals are to properly document and describe current reward system in the company, evaluate the system and recommend improvements for the system. The first two goals are reached via thorough research of the company through semi-structured interviews, employee satisfaction survey, participant observation and document examination and the last one by applying principles from the current literature and education to the results of the two previous goals. The findings are that the reward system, despite growing organically instead of designed, is relatively effective in some areas, but needs improvement in other areas. The main improvement areas are motivation by contingent pay, communication management and performance management. Relatively well working rewards are especially non-financial reward connected to the work environment and work itself.
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Plan for improvement of internet marketing of chosen engineering company
Pokorný, Zdeněk ; Hinčica, Vít (advisor) ; Olšanová, Květa (referee)
The objective of this bachelor thesis is to evaluate the contemporary usage of internet marketing by company POKORNY, spol. s r. o. and at the same time to suggest its possible further development. Within contemporary usage of internet marketing is analysed company's website on the basis of its overall quality, content and its statistical values. In connection to company's website is subsequently analysed its optimization for search engines as well. Furthermore the thesis analyse usage of 2 social networks, which are Facebook and LinkedIn. Afterwards the thesis suggest possible further development of company's internet marketing which includes recommendation to eliminate discovered current deficiencies and suggestions to start using new available tools. The result of these recommendations should be better competitiveness of the company.
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Expert capacities of the Czech political parties: case study of defence policy
Bayerová, Anežka ; Němec, Jan (advisor) ; Vymětal, Petr (referee)
The thesis deals with marginally explored area of expert capacities of the Czech political parties with respect to the different organizational types of selected political parties and movements. The work aims to find out what expert capacities work for these types of political parties, how these experts are recruited in their position, whether it corresponds to their educational background and professional experiences with function, which are they holding in the expert authority. Work is elaborated in the form of case study, which focuses on the activities of defense policy expert commissions. The text is divided into two theoretical and one empirical chapters. The first chapter deals with the process of policy-making, its actors and activities associated with this process. The second chapter defines the various types of political parties first from the mainstream perspective (cadre, mass, catch-all parties), which complements the modern concept of business party and finally there is a typology of S. Wolinetz (office-seeking, vote-seeking, policy-seeking parties). The last empirical chapter presents the case study focused on four Czech political parties (TOP 09, KSČM, ČSSD and political movement ANO 2011) and their access to party expertise. The result of this work is to compare the level of analytical capacity across selected political parties/movements and testing of hypotheses formulated in the introduction of the thesis.
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International trade with fresh fruit and vegetables
Laketić, Aleksandar ; Štěrbová, Ludmila (advisor) ; Halík, Jaroslav (referee)
The main goal of my Master´s thesis is to evaluate dynamic environment of international trade with fresh fruit and vegetables. In the first part of my thesis I analyzed importance of the production of fresh fruit and vegetables for economies of selected countries. Next I had described the trade flows and patterns. In the second part I made a characterization of payment terms and trade negotiations in the context of international trade with fresh fruit and vegetables. Furthermore I made an analysis of import and export rules and regulations of the EU. Based on this analysis I came to general conclusions on the trade policies of countries and communities. In the last part of my thesis I applied findings from the previous parts on the analysis of two cases. The first analyzed case is the situation of imports of Chinese pomelo to the EU, with regards to maximal residue levels of pesticides. Second analyzed case is the situation of South African citruses imported to the EU, with regards to the problematic of citrus black spots.
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The Evolution of the Global Microchip Market
Srba, Lukáš Martin ; Bolotov, Ilya (advisor) ; Čajka, Radek (referee)
This thesis aims to explain the evolution and transformation of the microchip industry. It focuses on the changes and prediction of the future state including its causes and consequences. The analysis starts on the general description of the market and continues through its subjects ending on relationships between them. This serves as a source of information to the prediction in the final part of the thesis. In the beginning the products, which are taken into consideration in this work (namely CPUs, GPUs and APUs), are described. Following this, there is an analysis of the competition environment that defines a structure of the market upon which further work is based. (Three levels; the manufacturer of photolithographic machines, makers of the chips and their designers and OEM and aftermarket subjects.) The penultimate part defines the barriers to entry to this market and three categories are drawn up: economic, technical and geoeconomic, which are applied to every level of the market. Thus all prerequisites to a successful prediction are satisfied. In the last part of the thesis the prognosis is made and defined, along with its assumptions and limitations. In the concluding part of this work the consequences and results are summarized.
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Comfort of mothers during childbrith
HANZALOVÁ, Martina
This thesis for a bachelor's degree is dealing with the comforts of expectant mother in the process of delivery. A theoretical part is divided into three main chapters. The first chapter covers the delivery description and its classification. The second chapter deals with an inclusive nursing care for a mother-to-be in the process of delivery and a midwife's care during every particular labour phase. The last chapter describes all aspects which affect the delivery process. The exploratory part of this thesis is focused on the contentment of women in labour with the offer of comforts during their delivery. I have set two aims. The first aim was focused on the women awareness of pharmacological and non-pharmacological techniques which cope with the pain in the process of delivery. The second aim was focused on the women contentment with comfort offer in the labour ward and the treatment of nursing staff. I have chosen three research questions: Which possibilities of pharmacological and non-pharmacological techniques do the women know and use to ease the pain in the process of delivery? Which relaxation aids have been offered in the process of delivery? To what extent the woman has been satisfied with the ambience and the nursing staff treatment? I chose the method of qualitative research. I carried on a survey to get the detailed and comprehensive information. The whole research was transferred to two main categories and its subcategories. During investigations it emerged that most respondents found the information on the Internet, in professional literature, antenatal courses etc. Hydroanalgesia appeared to be the most known alternative to ease the pain in the form of shower or bath. As far as pharmacological possibility is concerned the respondents mentioned only epidural analgesia. The comforts category describes general comforts which the midwife offers to the expectant mothers in the process of delivery. Antenatal preparation was given to most respondents with the previous consent and they were offered drinks in the labour ward. Most respondents were also offered non-pharmacological techniques to ease the pain such as relief positions, gymnastics ball, massage, hydroanalgesia etc. No respondent was offered epidural analgesia, however, one respondent was relieved with the help of pharmacotherapy. The thesis also deals with the people present in childbirth and the influence of ambience. It was shown that most respondents had no reservations. The category which assesses the women contentment with the midwives attitude towards expectant mothers shows that most women were satisfied. The midwives were not only mental support but also they took care about their comfort and informed about the process of delivery. There was only one case when the woman was not satisfied and she would appreciate to get more information from the midwives. Unprofessional attitude of the midwives has an influence on the respondent assessment. The research shows that public health needs not only routine work but mainly human attitude and communication. Midwives should behave sympathetically, be assertive towards the women in labour and relieve the pain with the help of all available techniques in such a demanding situation as delivery is.
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