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Market position of a private label
MICHLÍKOVÁ, Michaela
That bachelor´s thesis is about the issue of private brands, specifically market position of this brands. The main aim is to determined the appropriate recommendations to develop private labels for selected retail trade on the basis the behavior of it's customers. The theoretical part explains the most important terms related to issue of private brands and the practical part is dedicated to realization of marketing research. The outcome of this thesis is a recommendation for improving the status of private labels in the particular retail trade.
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Biodiversity of standing floodplain waters and processes of its formation and preservation
Pithart, David
Water chemistry and planktic communities in the naturally eutrophic alluvial waters in the Lužnice floodplain have been studied. The floofplain waters are naturally eutrophic, with strong vertical physico-chemical gradients and oxygen depletions at the botom. Small pools and backwaters of this type have unique phytoplankton structure. Prevailing dominance of flegellates, namely Cryptophyceae, and low proportion of green chlorococcal algae and Diatoms, and almost absence of Cyanophyceae are very unusual for such eutrophic waters. Flagellate dominate thanks their ability to keep the vertical position in a permanently light limited conditions (resulted from poorly mixed water columns and intensive shading of water surface by vegetation). Floodplain geodiversity play crucial role, determining morphology and location of pools and backwaters, their exposition to flooding and inflows of underground water. Terrestial vegetation effects light exposition, leaf litter.
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The Specifics of a Nurse's Work at a Dentistry Surgery
BARTŮŠKOVÁ, Ludmila
The thesis deals with the work of nurse in stomatological departments. It covers topics such as hygienic and anti-epidemic measures, communication with patients of various typology in the field of prevention. The thesis aims to find out the specifities of stomatological nurses. The research was focused on the job content, communication and education of patients in terms of prevention. The thesis uses a qualitative analysis using directed interview according to a prepared structured questionnaire. The research group consisted of five nurses from stomatological departments in České Budějovice, who have had at least 10-year practice. Based on these interviews I created case studies and used them to make classification tables. The results showed that the job content of stomatological department nurse includes communication with patients, preparation of the stomatological chair, instruments and other equipment, assistence during stomatological interventions, technical equipment manipulation, stomatological deparment organization, keeping documentation, providing health and prevention education of patients or children´s parents concerning dental care. To be more specific about communication nurses mainly treat anxiety and fear of stomatological treatment. Patients coming to stomatological deparments are of various personalities and nurse must be able to communicate with them individually. A very specific communication is needed in case of small children and senior patients, where nurses use various tricks: ?metal finger,? Tell-Show-Do method, distracting attention, modelling, positive encouragement and keeping parents in the waiting room. Nurses participate in the education of patients although doctor still plays a major role in education. The thesis could be useful for nurses who consider their future career in a stomatological department. They are recommended to take a communication skills training before they start their own practice.
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The Public Attitude towards Preventive Oncology Examinations
KAULICHOVÁ, Markéta
The Public Attitude towards Preventive Oncology Examinations The object of this paper is to find out how laic and health professional public uses the potential of preventive oncology examinations and to uncover the barriers in use of these programs from the point of view of the laic and professional public. The public attitude towards preventive oncology examinations is more important these days as the incidence of oncology diseases is growing. Prevention is considered the principal in modern medicine, also from an economic point of view. The attitude of society towards its health is one of problematic public health areas, the attitude of self-responsibility and the underestimated meaning of primary prevention. Moreover, there is a psychological problem related to oncological diseases: the fear of positive findings and the fear of the disease itself which is traditionally connected with incurability, cruel pain and inevitable death. This notion is no longer true. A dictatorial doctor{\crq}s approach to patients in the past has been replaced with cooperative and more equal relation, where the patient takes part in decision making. However, doctors are too busy to find the proper way and proper extent of informing the patient or these doctors often underestimate the importance of a good way of giving this kind of information. This thesis presents current preventive care offered in the Czech Republic and it shows the negative bias towards cancer which is a stumbling block to a more successful fight against oncology diseases. This research was undertaken amongst laic and health public. Quantitative data collection was used in the form of questionnaires. The research file is made up of men and women over 18 years, with or without health occupation. The hypothesis was not proven that laic public use preventive oncology examinations more than health public. The laics use these programs less mostly due to lack of awareness about them. One of the most common obstacles in using preventive programs is the misunderstanding of prevention itself, when people contact a doctor only when they have problems. The results have also shown that laics are not satisfied with the activity of doctors in informing them and that laic public search for information is done less actively. This thesis can be used as a foundation for further discussion about problems of informing the public about preventive programs and for future education of health personnel within oncology matters.
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Electronic throttle
Dušek, Jiří ; Beran, Martin (referee) ; Havlíková, Marie (advisor)
The aim of this master’s thesis was to analyze the contemporary electronic throttles and the requirements imposed on them. Then to build the mathematical model, identify parameters of the given electronic throttle, proceed the verification and on its basis to build the simulation model. There were selected suitable control and high power components to control the electronic throttle. Due to the knowledge of these parameters the simulation model was extended. For this extended simulation model was designed the position cascade controller with speed and current control loop. Using the designed controller the implementation of the electronic throttle control and the available high power and control module was realized.
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Turbocharger Regulating VNT Mechanism Load Simulation
Cetkovský, Martin ; Svída, David (referee) ; Vančura, Jan (advisor)
This diploma thesis deals with turbochargers with a focus on the ways of their regulation. The main subject is to design CFD simulation for a turbocharger with VNT mechanism at specific positions. Simulation is based on the turbocharger Garrett by Honeywell, for which measurement was realized. Finally torques acting on the vanes are evaluated from the simulation. The means of results improvement are considered at the end of the thesis.
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Analysis and design of intranet structure
Novák, Miroslav ; Pour, Jan (advisor) ; Šedivá, Zuzana (referee)
Nowadays, Intranet is an inseparable part of every company, notwithstanding of their size or field of activity. Both, in my work and personal life, I often come across different intranets that usually do not get a positive response. But they usually have the same source of the problem, which is based on their wrong structure. This is why is chose this topic for my thesis. The goal of my thesis is to perform an analysis of an existing intranet of a particular company and subsequently create a design of the intranet new structure using the card-sorting method. This thesis primarily represents a generalized method of how to proceed during such realization and which areas to look into. Theoretical part of this thesis covers the topics of information architecture and also the term intranet itself, where the most frequent issues I came across in the intranets are pointed out. Practical part covers the analysis itself, where I focus on the structure of the existing intranet, categorization of its content, connections with other systems, customization, permission management, surveys of contentment, and intranet usage. The analysis is performed manually by scanning through the existing intranet of the company, since other methods or approaches could not be applied due to technical limitations or insufficient permis-sions. Based on the outputs of the analysis, web categorizations and the card-sorting method, a design of a structure of the new intranet has been proposed. The design itself is a demonstration of the method how to approach the new intranet design.
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Cryotherapy as the oppurtunity for the regeneration of sportsmen
Počtová, Bohumila ; Nováková, Pavlína (advisor) ; Majorová, Simona (referee)
Title ofthesis : Cryotherapy is oppurtunity for the regeneration ofsportsmen Goal of the project : To map and compare information of c:ryotherapy center and places that provide c:ryotherapy application in the Czech Republic. Ifthere is a regulary and properly train information of cold effect for body and prove to provide. On the basis ofthis is determination the quality of information giving to clients and experience ofsportsmen clients at information about influence of cold and this procedure. To find out how the method is used and whether are conditions an fulfiled. Metb.ods :For research I use an exploratory method.The collection of dates was executed by public inguiry and guestionnaires PO:tv1S. The getting dates of particular items was evaluated by qualitative method. Results : This reseach charted cryotherapy centres in the Czech Republic. There was established professional skill specialists served in each of all questionnairy cryotherapy centres. However safety ofthe clients is provided in part only. The clients should have to udergo medical examinations. But these ones are not realised in some of them. The results of this rescach ís cryotherapy centres and sportsmen are deficienty ínformation. The results ofquestionnaires POMS cenfirmed players feelings are posítive after cold application....
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Laboratory example of synchronous motor control
Vrtal, Václav ; Marada, Tomáš (referee) ; Němec, Zdeněk (advisor)
This thesis deals with the speed control three-phase asynchronous motor revolutions by a frequency converter Sinamics G110 by way of the programmable automat SIMATIC S7-224XP. Control of programmable automat is realized the operator panel TP 177 micro. Communication between the PLC and frequency converter is realized by USS protocol on bus RS-485. The main goal was to design and implement software, which would allow operation to choose different variations of speed time histories (sinusoid, saw, jump course, etc.), but also the possibility to control the position. Another goal was to create graphical environment for the operator panel that allows manual control, editing and monitoring of engine speed. The last goal was to evaluate the results and summary of findings during commissioning.
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The hip fracture register, optimalization of hip hemiarthroplasty position
Skála - Rosenbaum, Jiří ; Bartoníček, Jan (advisor) ; Chomiak, Jiří (referee) ; Janeček, Miloš (referee)
The study examines the monocentric epidemiological data of patients with hip fractures from 1997-2007. Adult patients treated for hip fracture between the years 1997-2007 were included in the study. Retrospective statistical assessment of continually gathered data focused on epidemiology and demographics. The second part of the study was concerned on risk factors on protrusion of hemiarthroplasty into the acetabulum. The goal was to specify exact indication, proper operative technique and selection of the implant. The study involved 3 683 patients (2 678 women, 1 005 men). Patients older than 70 years accounted for 82 % of all cases. There was an increase in the number of hip fractures resulting in a significant increase in pertrochanteric fractures (AO-31A1+2) (p<0.001). The ratio of trochanteric to neck hip fractures increased from 0.99 to 1.53. Continual monitoring of patients with hip fracture offers data which allows comparisons between regions and countries. The importace of a continual increase in the number of hip fractures has its importance in macroeconomical planning in traumatology. Hemiarthroplasty was conversed to total hip arthroplasty in 12 patients in our department. The indication, time period to conversion and hemiarthroplasty position were retrospectively assessed. The direction of...
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