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Reflection of the American Movie Production in the Czechoslovak Media during 1970's.
Šlechtová, Věnceslava ; Bednařík, Petr (advisor) ; Dominik, Šimon (referee)
This diploma thesis The image of American Movie Production in Czechoslovak Media of 1970's focuses on how the Czechoslovak media in the 1970's created the public perception of movies which had come from the American distribution to Czechoslovakia or were projected in the cinemas among the years 1970-1979. This thesis analyzes the manner in which selected national print media, influenced by the political trends, being partly designed for the general public (daily newspaper Rudé právo, Lidová demokracie) and partly addressed to specific target groups (film periodical Film a doba, Filmový přehled, Kino), reflected the issue and the contribution of individual movies; all of that under specific political and cultural circumstances. The main theme is the usage of the movie production and its presentation as a contemporary propaganda tool. The analytic part is based on examination of several articles and reviews found in some selected media and connected to the movies or its actors and makers. The analysis is focused on important arguments and assessments in the frame of the contemporary political development. The comparison of how the issue was perceived by the daily newspapers and by the film journals hopes to bring a new aspect and a new point of view to the film and history studies. .
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Medialization of the monetary separation and the Czech koruna formation in 1993
Šimečková, Barbora ; Šoltys, Otakar (advisor) ; Lysoněk, Tomáš (referee)
This diploma thesis describes an unexplored field of study - the medialization of the monetary separation and Czech koruna formation in February 1993. The thesis maps Czech media discourse devoted to this theme and answers the question whether the media, through its contents, could contribute to a positive perception and acceptance of this fundamental economic reform that actually completed the dissolution of Czechoslovakia process on January 1, 1993. For this purpose the thesis uses the qualitative research methods, the semiotic analysis and the discourse analysis. The introduction briefly outlines the sociopolitical situation in the country. The theoretical part describes the role of money and monetary policy, the technical preparation of the currency separation, including a new series of banknotes, and outlines Czech media trends after the 1989. The methodological part contains specific objectives, research questions and widely presents the selected research methods. The practical part analyzes media contents devoted to the currency separation in Czech newspapers Blesk (Flash), Hospodářské noviny (Economic Newspaper), MF Dnes (Today), Rudé právo (Red Law) and selected program of Česká televize (Czech Television) in the first quarter of the year 1993. The main outcome of the analysis is a...
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Comparative analysis of the national newspaper supplements Salon, Kavarna and Orientace
Farná, Kateřina ; Köpplová, Barbara (advisor) ; Šoltys, Otakar (referee)
Diploma thesis "Comparison analyses of national newspaper supplements Salon, Kavarna and Orientace" analyses supplements of national, daily released newspapers: Pravo (Salon), Mlada fronta DNES (Kavarna) and Lidove noviny (Orientace). Essential methods used in this work are quantitative analysis, applied to specified moths during years 2006-2008, and chronological analysis of chosen issues during years 1998, 1999, 2000 and 2005. Based on them, various evaluations of supplement main characteristics, specific features and differences were observed. Most important characteristics investigated in the work are: supplement content and graphic conception, placement within the carrying newspaper, structure of published literature forms, themes and sub-themes. There can be also found summary of each supplement history, list of its typical authors and internet version description. Author of this thesis also introduced related overview of Czech literary and cultural magazines (Literarni noviny, Host, Divoke vino, Revolver Revue, Tvar nebo A2) and briefly stated profiles of main national newspapers. To gain supplement readers characteristics, approximate sociological questionnaire was processed among university students.
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The transformation of sports sections of Czech daily newspapers between 2001 and 2015
Trunečka, Ondřej ; Němcová Tejkalová, Alice (advisor) ; Sekot, Aleš (referee) ; Waschková Císařová, Lenka (referee)
The transformation of sports sections of Czech daily newspapers between 2001 and 2015 The dissertation deals with the transformation of sports sectionsin the daily newspapers, in their traditional paper form, between 2001 and 2015. In this period, Hospodářské noviny, Lidové noviny, Mladá fronta Dnes and Právo were faced with the almost permanent decrease of the circulation, the financial crisis in 2008 made their situation even more difficult. At the same time, sports journalism have changed due to the expansion of the TV stations and mainly of the Internet; the news became more available. The newspapers considered some innovation and they decided to change the number of pages devoted to sport or to replace the match and race reports by the reactions of players or more often by stories with larger context.
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Czech TV Crisis on the Biased Pages of the Czech Daily Newspapers and Weekly Magazines
Salát, Jakub ; Šoltys, Otakar (advisor) ; Nečas, Vlastimil (referee)
The thesis describes the transposition of the Czech Television crisis on the pages of daily newspapers and weekly magazines. The theoretical part of the thesis describes the genesis of the TV crisis and later shows the problematic of biased news. In the practical part it divides the Czech media according to the quantitative content analysis to the media which openly supported the rebelling journalists or the new management of Czech TV. Interesting in the study is that the traditional right-left division of the Czech media was disproved in the analysis, because the Socialist Party was speaking frequently and with biggest weight also in the traditional right-wing daily newspapers such as Hospodarske noviny, Lidove noviny and Mlada fronta Dnes.
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Media portrayal of Andrej Babis before the elections to the Chamber of Deputies of Parliament of the Czech republic in 2017
Hanus, Josef ; Hanzal, Jaromír (advisor) ; Lütke Notarp, Ulrike (referee)
The Master's thesis focuses on the creation of the media image of one of the most distinctive and controversial current Czech politicians, Andrej Babiš, in the period prior to the 2017 general elections in the Czech Republic. The media image building process is viewed through the lens of agenda-setting theory in major daily newspapers and the Facebook page of ANO, Mr. Babiš's party. The aim of the thesis is to use mixed research to describe the creation of Mr. Babiš's media persona and to determine whether media discourse was influenced by intermedia agenda-setting process. In the quantitative analysis of this research, the volume and content of topics established by Mr. Babiš's media activity will be explored. The topic with the greatest relevancy and frequency will be used to determine the framework of the creation of Mr. Babiš's media image, discuss to what extent Mr. Babiš managed to control the outcome, and what role was played by the intermedia agenda-setting process. Keywords Andrej Babis, agenda-setting, daily newspapers, Facebook, media image building
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Influence of Global News Agencies on the Form of Foreign News in Czech Daily Press
Vlčková, Daniela ; Nečas, Vlastimil (advisor) ; Miessler, Jan (referee)
What effect do global news agencies have on foreign sections of Czech daily newspapers; that's the focus of this master thesis. The theoretical part of the thesis introduces two before-mentioned concepts of intermedia agenda-setting and globalization of news. Other theoretical concepts like gatekeeping, news values or media routine are also briefly presented. So are profiles of selected media outlets are also presented. Next part of the thesis introduces the reader to methodology upon which the research is based. The research itself is divided into two parts. The first one is a quantitative content analysis of ČTK's foreign news agenda during the specified period. The same analysis was also carried out for selected Czech daily newspapers. The research focused on several variables - what media sources are being used, what topics do the articles cover or who are the actors mentioned in the articles. The second part of the research focused on whether and on what scale do daily papers use texts provided by ČTK and if they're being used without adjustments. Main findings of the research with commentary are presented in the conclusion section of this thesis.
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A book as part of culture: The perception fo books by the generation Y and their representation in the media
Krumphanzl, Filip ; Halada, Jan (advisor) ; Čeňková, Jana (referee)
The goal of this thesis is to clarify the status of books in the current Czech culture using scientific methods. Since there are many possible ways to achieve this widely defined goal, it was necessary to choose certain methods (and therefore an overall angle of the examination). Two specific methods were selected - a questionnaire for members of Generation Y and media analysis of culture sections of the Czech daily newspapers, Mladá fronta DNES and Právo during the months of June and December of 2017. Theoretical background, description of the methods and explanation of all the key terms are part of the theoretical section. The objective of the questionnaire is to map reading preferences and habits of young readers. The questions are focused on qualitative and also quantitative aspects of book reading. The overarching objective of the media analysis is to provide an accurate image the media paint about books. This will be achieved by thorough examination of all the articles that mention them. Just like with the questionnaire, qualitative and quantitative aspects will be tracked.
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Medialization of the monetary separation and the Czech koruna formation in 1993
Šimečková, Barbora ; Šoltys, Otakar (advisor) ; Lysoněk, Tomáš (referee)
This diploma thesis describes an unexplored field of study - the medialization of the monetary separation and Czech koruna formation in February 1993. The thesis maps Czech media discourse devoted to this theme and answers the question whether the media, through its contents, could contribute to a positive perception and acceptance of this fundamental economic reform that actually completed the dissolution of Czechoslovakia process on January 1, 1993. For this purpose the thesis uses the qualitative research methods, the semiotic analysis and the discourse analysis. The introduction briefly outlines the sociopolitical situation in the country. The theoretical part describes the role of money and monetary policy, the technical preparation of the currency separation, including a new series of banknotes, and outlines Czech media trends after the 1989. The methodological part contains specific objectives, research questions and widely presents the selected research methods. The practical part analyzes media contents devoted to the currency separation in Czech newspapers Blesk (Flash), Hospodářské noviny (Economic Newspaper), MF Dnes (Today), Rudé právo (Red Law) and selected program of Česká televize (Czech Television) in the first quarter of the year 1993. The main outcome of the analysis is a...
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Prague in the czech media
Smlsal, Matěj ; Osvaldová, Barbora (advisor) ; Čeňková, Jana (referee)
This bachelor essay investigates how the most important Czech daily newspapers inform about regional affairs in Prague. The Mlada fronta DNES daily dedicates a few pages of every edition to local news. Every month it also publishes a stand-alone supplement in the capital and six times a year a luxurious life-style magazine. The Hospodarske noviny daily on the other hand reports more from Prague than about Prague, claims the editor-in-chief Petr Sabata, at least since the regional supplement has been discontinued. One of the other newspapers included in this research is Pravo, which dedicates a double-page every day to local news. Then there are Blesk, where the reader can find one or two pages of local news and the Prazsky denik newspaper. In the first chapter I introduce the mentioned newspapers. In the second chapter, I analyze the content of the dailies in a selected week. I conclude that the most news about Prague are brought by Prazsky denik and Mlada fronta DNES. This result is confirmed by the subsequent analysis of how each of the dailies reports about selected events in Prague in 2012. The Prague Pride, the second round of the Senate elections in Prague 8 and the Easter markets on the Old Town Square were discussed in the greatest detail in Prazsky denik and Mlada fronta DNES, but also in...
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