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The Influence of English on the German Language
LOCH, Daniel
The subject of the bachelor thesis is the occurrence of English language borrowings in contemporary German. In recent years, English has strongly influenced the lexical vocabulary of many languages, not excluding German. The task of this thesis is to find both similarities and differences in the process of adoption of anglicisms by the German language. Linguistic elements of English already fall into the lexicon of German speakers, and it is among the younger generation that they are exceedingly popular. The theoretical part will focus on the term anglicism, the history of anglicisms, their impact and penetration into the German language. Attention will also be paid to the formal adaptation of English loanwords in German and their place in contemporary communication. The practical part of this thesis aims to map the relationship of young people in particular to anglicisms. At the same time, it tries to find out what influence English borrowings have on German vocabulary.
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Anglicisms in the Facebook Communication of English Language Students
Cvrčková, Hana ; Richterová, Jana (advisor) ; Malá, Markéta (referee)
This bachelor thesis studies the occurrence of anglicisms in the communication among the students of the English language at the Faculty of Education, Charles University. The communications researched concerned the Facebook groups reserved specifically for students of this subject. The theoretical part explains the term anglicism in the context of word formation, its assimilation and significance for word-stock enrichment in the Czech language. The practical part presents the research conducted by the analysis of the corpus of posts and comments in the Facebook groups of students of the English language. The primary hypothesis presumes that more cases occur of students expressing a longer part of the utterance in English rather than of using a single English word in otherwise Czech utterance. It is accompanied by the evaluation of the necessity of the usage of anglicisms and an exploration of the possible reasons behind it. This discussion is supported by a questionnaire conducted among the English students of the Faculty of Education, Charles University. The aim of the qualitative hypothesis is to prove that the main reason for using anglicisms in the Czech utterance is their simpler or shorter form than the Czech equivalent has. The first hypothesis was disproved as 60 % of the 530 items in the...
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Tendencies in the Usage of 'Anglicisms' in Contemporary Czech Media
Skálová, Zuzana ; Richterová, Jana (advisor) ; Ženíšek, Jakub (referee)
The bachelor thesis is focused on the occurrence of anglicisms in articles published from 2009 to 2018 in the Czech newspaper, Lidové noviny. The main aim is to distinguish whether the amount of anglicisms used in these articles has increased over the years. The thesis is divided into a theoretical and a practical part. The theoretical part is focused on the explanation of the term anglicism, the history of its usage, its assimilation into the Czech language, and the usage of anglicisms in current communication. The introduction into the matter is executed by exploring the global influence of the English language by showing the extent of language borrowings from English. Other word-formation processes are listed alongside to illustrate the significance of lexical borrowing in terms of a language word-stock enrichment. The practical part is based on a research conducted by analyzing articles on the topic of politics in terms of their richness in anglicisms. The research was conducted using quantitative and qualitative methods. The aim of the analysis is also to determine whether the usage of a specific anglicism is necessary or whether it could be replaced by synonyms of other than English origin. The suitability of the anglicisms found in the articles is evaluated. A comparative analysis of the...
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Present day-communication and language practise in the field of marketing from the prespective of marketing specialists
Kalousová, Kristýna ; Klabíková Rábová, Tereza (advisor) ; Schneiderová, Soňa (referee)
The aim of the bachelor thesis is to outline an overview of language and language specifics which are used mainly by experts in the branch of marketing communication and PR as the part of a professional discourse. It describes the relationship between these language users and their lexicon. The aim of the thesis is not only to depict current trends of a unique slang and explain its function in the real communication of marketing communication and PR but also characterise a rational and emotional relationship of experts in marketing communication and PR. Nowadays, it is common to examine the language of advertisement but not the language of marketing communication and its practical usage and the reflection of the active language users, which is the merit of this bachelor thesis.
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Anglicism in Actual Romanian Language
Zíka, Ondřej ; Našinec, Jiří (advisor) ; Ungureanu, Dan (referee)
The aim of this paper is to examine how anglicisms infiltrate into Romanian language, their influence on Romanian language and how these anglicisms are adapted to the language system. There is a comparison between adaptation of anglicisms in Czech and Romanian language. Next chapter describes also the difference between Czech and Romanian view on the definition of neologism. Examined are various cases including changing of the meaning, words that must be adopted, because they cannot be found in Romanian vocabulary or the opposite case - unnecessary anglicisms that have corresponding Romanian analogues. The paper also focuses on etymology of anglicisms, abbreviations, as well as mistakes, which may occur during adoption of English words into Romanian language. The last part examines morphology, especially the issue of gender and formation of plural forms.
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Phonetic Analysis of Anglicisms in French
Tomíčková, Markéta ; Duběda, Tomáš (advisor) ; Vacula, Richard (referee)
The aim of this thesis is to examine the integration of anglicisms into French from a phonetic point of view. The theoretical part deals with the delimitation of the term 'anglicism', its place in the French lexis, a comparison of the phonological systems of both languages and the regularities in phonetic adaptation of anglicisms in the target language. The practical part includes an analysis of the pronunciation of chosen anglicisms. It records variation in lexicographical works as well as in real speech and determines the degree of variability, based on recordings of native speakers. The thesis proceeds from the assumption that anglicisms were, are and will continue to be a highly relevant issue. In spite of all the measures aimed against their integration into the French lexis, they have their place in it, often in several pronunciation variants - whether due to the different inventory of phonemes or to sociolinguistic factors. KEY WORDS: anglicism, French, pronunciation, phonetic adaptation of loanwords
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