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Evaluation of the Corporate Performance
Pecháček, Jiří ; Hornungová, Jana (referee) ; Pavláková Dočekalová, Marie (advisor)
This thesis describes evaluation of a company via various methods, with focus on the financial analysis. The document is divided into three parts: theoretical, analytical and suggested improvements. The theoretical part is used as input for the practical part which analyses the company called Kimberly-Clark Ltd. The last part describes the proposal how to improve the current situation of the company.
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Urban design of the selected area in Brno - Kohoutovice
Pecháček, Jan ; Kopáčik,, Gabriel (referee) ; Sátora, Josef (advisor)
The urban study of a selected area of the city of Brno Kohoutovice solves the existing unsuitable condition of the part of Kohoutovice near the Voříškova bus stop. A difficult area characterized by substantial building interventions of a past era and a very rugged field relief, it gave rise to a novel concept which tries, with unconventional solutions, to find the broken dialogue between the original historic buildings and socialist settlement. It attempts to define clearly the main public areas still missing here and bring logic to these areas. It divides the system of private property and public spaces. It deals with the problem of finding a solution to neighborhood full of high-rises. It intensifies the existing buildings and connects the individual parts, though separates traffic. It brings new value to the area in the form of an ecumenical center located in the unused space at a grade-separated crossroads and a newly designed head-axis which connects the old part of the village with the new development. The study also deals with the future of urbanism in the prospective period of thirty years. There was therefore some effort to engage contemporary technical and social trends, such as accommodation in mobile housing units.
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Evaluation of the Corporate Performance
Pecháček, Jiří ; Hornungová, Jana (referee) ; Pavláková Dočekalová, Marie (advisor)
This thesis describes evaluation of a company via various methods, with focus on the financial analysis. The document is divided into three parts: theoretical, analytical and suggested improvements. The theoretical part is used as input for the practical part which analyses the company called Kimberly-Clark Ltd. The last part describes the proposal how to improve the current situation of the company.
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Crime in Czech media: Image of crime in Mladá fronta Dnes and Právo newpapers
Pecháček, Jan ; Trampota, Tomáš (advisor) ; Nečas, Vlastimil (referee)
Diploma thesis "Crime in Czech media: Image of crime in Mladá fronta Dnes and Právo newspapers" tries to map way and development of crime presentation in print media in the years of 1996 and 2006, using a content analysis. In the initial, theoretical part, there are the basic hypothesis explained, a description of crime from the sociological perspective and a description of crime history in former Czechoslovakia and in the Czech Republic from 80's of the 20th century until the present time. Further, there is an explanation of relevant chapters from media studies. The pracical part consists of a description of the research method and the portrayal of the research process. It continues with the content analysis itself and the evaluation of collected data. The data are presented in percentage rates and displayed in charts. Acquired rates have been compared with each other and have been searched for further relations amongst them. In the conclusion there is an overall summary of the research findings and their evaluation concerning the basic hypothesis.
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Image of the Police of the Czech republic in Mladá fronta Dnes and Právo daily newspapers
Pecháček, Jan ; Trampota, Tomáš (advisor) ; Benda, Josef (referee)
Bachelor thesis "Image of the Police of the Czech republic in Mladá fronta Dnes and Právo daily newspapers" analyses the way of presentation of the Police of the Czech republic in Mladá fronta Dnes and Právo daily newspapers in a distance of ten years using a content analysis. It explores and compares years of 1996 and 2006 and documents development and movement in the way of imagery of this state institution. The thesis deals with the situation in the Czech society after the year of 1989 from the perspective of police work and theme in its introduction. There are theoreticly described the method of research and its process in further parts and the results analysis in the end of the thesis.
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Meander Publishing House and Media Reflection of Edition Blue Elephant
Pecháček, Jan ; Čeňková, Jana (advisor) ; Halada, Jan (referee)
This Master Thesis is about Meander publishing house and media reflection of three choosen titles from edition Blue Elephant. Theoretical part of this thesis introduces the development of publishing houses after the fall of communism in 1989, the development of the literature for children and youth, phenomenon of bilderbuch and the change of reading habits and reader's environment. The analytical part introduces the Meander publishing house and its edition Blue Elephant. Key artist for this edition is Petr Nikl, who is Meander's court artist as well. The analysis of media was performed on titles Záhádky by Petr Nikl, Jělěňovití by Petr Nikl and The Little's Man Great Journey by Lenka Uhlířová and Jiří Stach. The analysed media are literary and cultural magazines, newspapers and digital media.
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Predicting Stock Market Volatility with Google Trends
Pecháček, Jan ; Krištoufek, Ladislav (advisor) ; Janotík, Tomáš (referee)
This thesis aims to investigate the usability of Google Trends data for predicting stock market volatility. Using daily Google data on tickers of three companies with large market capitalization, we examine the causal relationship between Google data and volatility proxy. We employ two common models for volatility, Generalised Autoregressive Conditional Heteroskedasticity model (GARCH) and Heterogeneous Autoregressive model (HAR) and we augment them by adding Google data. We studied the performance of in-sample forecasting and out-sample forecasting. Our results show that Google data Granger-cause stock market volatility and is able to produce more accurate results in in-sample forecasts then models without Google data added.
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The education projects importance for the original Ladakh society the situation in Kargyak village
Pecháček, Jakub ; Pargač, Jan (advisor) ; Kumsa, Alemayehu (referee)
Resumé This baccalaureate work is dealing with the activities of the non-profit organizations in the indian Ladakh area. Ladakh is a part of the Jammu and Kashmir state, resp. Jammu, district Leh. It is still problematic area boardering with China (Tibet) and Pakistan. Ladakh lies at the Himalayan area and it is known for its very low rainfall activity. Therefore there is not much of fertile land and that forces to farm very hard or pasturage. In the work I will concentrate on the help in educating people living in the most remote areas, namely in Zanskar. The works objektive will be the presentation of the region, the people living there and the projects that are held in the place. There is also a target to answer some of the questions related to the foreign participation in local education and ecology services. The impacts created by implemantaion of the developing projects are different. The land changes, social changes, as well as changes in culture and politics. Why do the local people need a school in such a remote mountain area? The local people have been living in the area for hundread years without any need of help so why it comes right now? Do they really want the change? What does the background look like concerning the projects? Who is in the lead of the projects and how are they applicated?...
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