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Competitive Intelligence in small and medium enterprises
Novák, Miroslav ; Molnár, Zdeněk (advisor) ; Střelka, Jindřich (referee)
This thesis concentrates on Competitive Intelligence which is not well known in the Czech region. On the other hand, it has been a rapidly increasing discipline. The main aim of this thesis is to suggest how to use the methods of Competitive Intelligence in small and medium-sized companies. The theoretical part summarises the terminology of Competitive Intelligence. At first the strategic management is being defined, as it is the basis of practical usage of the Competitive Intelligence methods in companies. The definition of small and medium-sized companies in the Czech business environment is also included in the theoretical part, because the importance of this kind of enterprise constantly grows even in the conditions of the global economics. This part of the thesis is a background research resulting from the available range of the specialized literature and other related sources. The empirical part of the thesis works in detail with the problem of Competitive Intelligence in three retail companies which focus on different business segments. The main aim is to suggest an appropriate solution in the area of monitoring the relevant information resources and other processes of the intelligence cycle. The target company is the one whose information collection and distribution was -- according to the analysis -- considered insufficient. The methods of the analysis include for example Michael Porter's Five Forces Model, SWOT analysis and the analysis of the existing processes of collecting and sharing information in the examined companies. The contribution of this thesis is that it explains the available IT tools and applications which provide systematic monitoring of relevant information sources or collect and distribute information with practical functions responding to demands and needs of MSP. The suggested solution also defines the qualified person responsible for realization of CI processes and it describes the specific activities that the qualified person should perform. The thesis should simplify the process of finding the most appropriate methods in the area of Competitive Intelligence, used in medium-sized and primarily small companies.
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Coordinated access to information sources
Žižková, Štěpánka
Koordinace a koordinační nástroje jsou základní podmínkou pro zajištění ekonomické, efektivní a uživatelsky účelné akvizice a zpřístupnění informačních zdrojů, a zejména to platí o klíčových vědeckých zdrojích, které jsou vysoce finančně nákladné a bez koordinovaného přístupu není jejich zabezpečení reálné. Více či méně úspěšné pokusy o koordinaci v oblasti IZ jsou známé nejen v ČR, ale i v zahraničí. Hlavním problémem bývá nejen zapojení velkých knihoven s centrálními, národními funkcemi, ale také motivace knihoven menších či úzce specializovaných. Koordinace, stejně jako jiné formy spolupráce, je velkým testem schopností sladění zájmů knihoven, pověřených v jednotném českém knihovním systému zcela odlišnými úkoly.
Slides:  PDF
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Mid-level manager's information need
Mlejnek, Petr ; Říhová, Zora (advisor) ; Dvořák, Martin (referee)
This work should define an information need of a mid-level manager in a small company. An important aspect and the assumption is, that information need relies not only on existing information resources in the company, but also on not yet directly defined topics, such as people management, social behavior, and methods of soft systems methodology of problem solving and team working. So this work isn't only about the information need, but also about topics mentioned above.
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Tools for searching information about people on the Internet
Vondruška, Petr ; Pavlíček, Luboš (advisor) ; Molnár, Zdeněk (referee)
The purpose of this bachelor thesis is to summarize information about finding people on the Internet and to introduce specific information resources in this field and information gathering tools for effective searching in these resources. The first part introduces general view on this field, belonging to Open-source intelligence (OSINT). Terms as real identity or virtual (online) identity and technical identity are described. The Intelligence cycle is introduced as an optimal way for searching and processing information. The next part of this study is more practical and describes relevant information resources for gathering information about people. The study provides a description of tools for searching in these resources. This part is based on practical tests of described tools. Most of these tools are used specially for searching in one specific information resource and they do this work better than universal web search engines. The study provides also comparison of selected searching tools which are more complex (search engine Google, meta-search tools Professional Web Orchestra and Copernic Agent, information gathering and forensic analysis tool Paterva Maltego and complex tool for information searching and analysis Tovek Tools). The last part introduces information analysis and processing. This part includes description of tools for graphical data analysis or social network analysis. This study also describes possibility of information relevance review and description of how can final report look like.
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Review of information portal www.ikvalita.cz
Šejvlová, Iveta ; Plášková, Alena (advisor) ; Lévay, Radek (referee)
This master thesis deals with internet information portal ikvalita.cz review. The main goal is to propose possible improvements. The thesis contains theoretical part which is concerned with information sources and improvement metodology. Practical part proceed from analysis on current state of information portal. It contents content analysis, structure analysis and also SWOT analysis which was made to summarize what was find out and to identify strengths and opportunities for improvements. Specific actions follow for both short time period (half year) and also for long-term time horizont. Commercialization is the topic of final chapter, which propose different ways.
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Supporting science and research in academic libraries
Budínský, Lukáš
Libraries are no longer just places for simple borrowing of books, but they primary become a service centres. University libraries in particular are offering services to a wide range of users from students through to postgraduates and researchers. This lecture will show what a library can offer to support science, research and Open Access on an example of Tomas Bata University in Zlín. This library is using the latest technologies (SFX, MetaLib, DSpace, Xerxes ..) and information specialists to meet the requirements of the most demanding users -scientists and postgraduates.
Slides: nusl-71448_1 - PDF
Video: nusl-71448_2 -  MP4
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Present State and Plans in collecting and making Grey Literature accessible in the CVTI SR (Slovak Centre of Scientific and Technical Information)
Dušková, Marta
The CVTI SR is a national information center for the support of science and research and a specialized scientific public library focused on technical fields of study and selected areas of sciences, economics and the humanities. The aim of the contribution is to describe the relations between the CVTI SR and the Library Act No. 183/2000 in connection with gray literature (GL), to outline the present state, intentions and possibilities of obtaining, collecting and making GL accessible in the CVTI SR. Basic prerequisites for the establishment of a depository of GL in the Data Research and Development Center are outlined.
Fulltext: nusl-42871_2 - PDF; nusl-42871_3 - PDF
Slides: nusl-42871_1 - PDF
Video: nusl-42871_4 - MP4
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Grey Literature from Archivist’s Viewpoint
Machková, Zora
The contribution shall deal with the issue of gray literature in archives. The author shall concentrate on differences in understanding gray literature from the viewpoint of an archivist and the viewpoint of a librarian and certain intersection of both professions in this area. The contribution shall mention manners of obtaining gray literature in the archive practice, it’s depositing in archive funds and collections and methods of its subsequent processing and making available to readers.
Fulltext: nusl-42870_2 - PDF
Slides: nusl-42870_1 - PDF
Video: nusl-42870_3 - MP4
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