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Factors that affect revenue management in luxury hotels in Prague
Saido, Daniel ; Selby, Richard (advisor) ; Procházka, Petr (referee)
The overall aim of this thesis is to analyze different points of revenue management function at a sample of luxury hotels in Prague. This research monograph clarifies the essential concepts in the field of revenue management like revenue management system, market segmentation, analysis, forecasting, process strategies, profiling, and metrics. The work is divided first into a theoretical part of revenue management, its different strategies, development, and tools of revenue optimization, and second to a practical investigation of the collected results and information. Therefore, based on this to identify the main factors affecting revenue management and provide recommendations for its improvement.

Assessment of subsidy applications
Pazdera, Michal ; Lörinczová, Enikö (advisor) ; Štáfek, Pavel (referee)
This Bachelor thesis entitled Assessment of subsidy applications is divided into four main parts. In the theoretical part from the bibliographical and other resources are discussed. The practical part deals with the process of the selected agency, which decides upon funding or not-funding the project. The process is described from the announcement of public tender through the formal check until the evaluation of a project proposal by experts. In the evaluation part, the existing activities of the selected agency, which provides the grants for research, development and innovation, are assessed. Also, the most common reasons upon which the decision not to fund the project is being made, are noted. In the final part are the activities of the Technology Agency of the Czech Republic and its contribution in the area of research, development and innovation support are described.

Assesing of Accounting and Tax Depreciation in the Selected Company
Zlatníčková, Iveta ; Šišková, Jitka (advisor)
The evolution of the prices of two different groups is recorded in the practical part of this bachelor thesis. The first one includes the commodities that are used mostly in the season and are being sold in kiosks. Concretely it concerns an ice cream from Opočno, a crashed ice and Staročeský trdelník. The research regarding kiosks started in June and finished in September, therefore it lasted only 4 months. The reason is that all kiosks closed the sale. The second group includes foods that are in the common offer on the menu in the restaurants, are typical for the specific restaurants and are being offered the whole year no matter whether it is a season or not. The prices were being observed every two months from June to March. All the observation were done personally and an important role in the research is an interview with one of the kiosk seller and all three restaurant managers.

Integration of pharmaceuticals with higher plants as a model of phytoremediation
Chupíková, Alice ; Smrček, Stanislav (advisor) ; Hýsková, Veronika (referee)
The presence of pharmaceuticals in wastewater, which are not eliminated in sewage treatment plant process and thus get easily into rivers and aquatic environment in general, constitutes a severe problem to the whole society. The research into the removal of pharmaceuticals from the environment began about twenty years ago. Phytoremediation represents one of the most promising wastewater treatment methods. It is based on the ability of plants to remove xenobiotics from their environment and sequester them, build them into their tissues or degrade them. Many plant species have been tested as potential phytoremediation agents including maize (Zea mays L.) and sunflower (Helianthus annuus L.). These two plant species were also used for phytoremediation experiments described in this project. The sunflower BELEM variety and the maize G1 variety were cultivated in sterile media containing carbamazepine or its metabolite 10,11-epoxycarbamazepine. The same experiments were carried out with ibuprofen and acetaminophen for comparison. The antiepileptic drug carbamazepine belongs to the group of compounds, which are, due to their high stability, poorly degraded in the environment. Its metabolite 10,11-epoxycarbamazepine was synthesized by epoxidation of the double bond of carbamazepine using m-chlorperoxybenzoic acid...

Cultural heritage as a factor in the development of the municipality and region
Vondráčková, Zdeňka ; Varvažovská, Pavla (advisor) ; Tomáš, Tomáš (referee)
My work consists of the theoretical part, first is characterizes the tourist trade generally, then the tourist trade and organization of destination specifically. In the second part are interviews between participants of the tourist trade in the town Žatec. In the third part is the description of my public opinion polls. At the end of my work I present the suggestion of bettering as regards the marketing acitivities in the tourist trade in our region. In my work I used my experiences gained by the studies at Economical Faculty in Prag and also during my stay in the tourist trade.

Local identity in a small village (a case study)
Kokschová, Veronika ; Hudečková, Helena (advisor) ; Tomáš, Tomáš (referee)
The first part of bachelor thesis covers the theoretical background of local identity. It describes the terms such as identity, countryside, culture and endogenous and other aspects of local development. Theoretical part also covers the demographic structure of Hory Matky Boží. Hory Matky Boží is a part of village Velhartice which is located close to town Sušice. It is a former mining town with a long history as well as with a development from last century. The empirical research consists of questionnaire survey based on a local identity. The research uncovers meaning of location, identification of inhabitants with this location and satisfaction with living in this location. Basic Outcomes of this survey confirm that identification of local people with this location and its meaning for them are mainly based on natural potential of the location itself. Identification with a place is based on connection with social and cultural capital of the location and also on formalized social capital expressed by the civic engagement.

Analysis of suburbanization in Prague's hinterland by GIS
Lambert, Patrik ; Franke, Daniel (advisor) ; Novotný, Vojtěch (referee)
The work deals with development facilities in Prague. These are the districts of Prague-West and Prague East, but some researches are focused specifically on the city. The aim was to find out how to develop residential and commercial suburbanization in this area. The work appears research data Corine Land Cover, Housing Census as well as important statistics from the Czech Statistical Office, such as the age structure of population development. Working primarily evaluates the areas with the highest acquisitions and disposals. Increases were observed, particularly in an incoherent residential buildings and industrial and commercial complexes. Decreases were observed, particularly on unirrigated arable land. The work also assesses the development of population in the surveyed areas. Development of the population is mainly related born of immigrants and residents. These statistics were revealed in which period there was the greatest development.

Research and optimization of liquid metals with emphasis on application in sphere of renovation
Hynek, Pavel ; Müller, Miroslav (advisor) ; Hrabě, Petr (referee)
The aim of the master thesis is to research liquid metals, or research on the influence of the selected particulate filler to selected mechanical properties that characterize the use of liquid metals for renovation of machine parts or assembly parts, two-component reactive adhesives based on epoxy resin, with a partial aim to assess and select the optimal amount added . In this master thesis are interpreted measured values for each of the fillers that are in discussion compares the results of other research papers. In the last part of master thesis is done techno-economic evaluation.

Research of influence of degradation process on changes of mechanical properties of polymeric particle composites
Škoda, Marek ; Müller, Miroslav (advisor) ; Hrabě, Petr (referee)
This thesis is engaged in research of influence of degradation processes on changes of mechanical properties of polymeric particle composites. In the first part, literal research, are listed basic informations about composite materials, their history, definition, distribution and utilization. It further describes the procedures that should be followed in designing bonded joints, and summarize the advantages and disadvantages of adhesive bonding technology. Subsequently, the literature research is dealing with a corrosion and its basic division. At the end of the first part of a thesis are informations about the types of stress on bonded joints. In a second part of a thesis is analyzed the procedure of the experiment itself. Its objective is to monitor the process of degradation, which acts on a bonded joints with different kinds of additives depending on time. As a degradation medium was chosen solution of utility water and road salt.

Social exclusion and its economic and legal aspects
Čutíková, Kateřina ; Korcová, Renata (advisor) ; Civínová, Denisa (referee)
Social exclusion and its economic and legal aspects Summary The aim of this paper work was to evaluate the application of the laws concerning the impal of social exclusion of children and teenagers from special locations. The next drift was to map out the influence of the center Štěpán Trochta on one group of socially excluded children and teenagers from the housing quartem in Teplice Prosetice, which is known for high criminality of teenagers and big concentration of socially deprived people. The target was also to find out if it helps children to easily incorporate to school attendance, to get over difficulties and disadvantage caused by the background they live in. Qualitative research as well as structured and half structured dialogue, observation and examination of documents was applied to this paper work. Analyzing all the facts led to summarize the results and their evaluation. Social exclusion is a phenomena we pay more and more attention the last few years. The main priority is to solve the situation of children and teenagers who are socially excluded. If we don´t help them to improve their situation and we don´t influence thein behavior for future, they will automatically behave as their own parents and they will never extricate from the life in excluded environment. Otherwise these locations won´t be disolved, on the citrany there will be more of them. One of the possible solution is the establishment of new low cost centers and free time centers with connection of targeted complex assistance for families living in social excluded places. The research part of this paperwork mapped out the activities and the impal of these activities on inclusion of children and teenagers into every day life.