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Management sportovní akce - Mistrovství světa v biatlonu 2013
Sodomka, Pavel
This bachelor thesis deals with the characterization, analysis and evaluation of the Biathlon World Championships 2013, which took place in Nové Město na Moravě. This thesis is divided into two parts - theoretical and practical. The theoretical part explains the most important concepts related to the management, management in sport and project management. The practical part focuses on the characteristic of the biathlon and overall analysis of the past championship through project management tools. The outcome of the practical part is the discussion, which summarizes the most important information about championship, together with the proposed changes, due to which it could reduce the costs in the planning and realization of the championship. At the same time, these changes could represent recommendations for organizers of similar events in the future.
Medial coverage of cross-country World Championship 2016 by ČTK and servers mtbs.cz, aktualne.cz and iDNES.cz
Kubín, Michael ; Trunečková, Ludmila (advisor) ; Macková, Veronika (referee)
The bachelor's thesis is focused on the information service provided by the media during World championship in cross-country in Nové Město na Moravě 2016. Cross-country is a progressive olympic discipline which is attracting more and more audience around the world. Throughout its history, we could see many changes in its rules which are affected by the new technologies, like shortening racing time, and also changes in expectations of the fans who want to watch faster and more difficult style of racing than the decade before. The thesis also concerns itself with mountain biking in general, its history and its founders. Main goal of this thesis is to find out how the media, more specifically ČTK, iDNES.cz, Aktuálně.cz and mtbs.cz, informed about news and results from the World championship. Also there will be a comparison between their reports and services they provided, like photo or video recordings.
Successful football chamionships for the Czechoslovak and Czech teams and their reflection in the contemporary press
Čihák, Jiří ; Trunečka, Ondřej (advisor) ; Chladová, Marta (referee)
The bachelor thesis "Succesful football championships for the Czechoslovak and Czech teams and their reflection in the contemporary press" deals with the reporting on the major international football tournaments such as World Cups and European Championships, where the Czechoslovak or later Czech national teams suceeded. The first part focuses on the phenomenon of mediated sport and the descriptions of selected tournaments, the second part deals with the chosen journals and the methods of the thesis itself. The last part explicates which topics are the most common in newspapers during the reporting period (one week before until one week after the tournament) and the changes in post-match reporting focusing on Czechoslovak and Czech games.
Media Coverage of the Czech ice-hockey team in 2010 - 2015
Valášková, Barbora ; Němcová Tejkalová, Alice (advisor) ; Trunečka, Ondřej (referee)
This thesis entitled "The Media Image of the Czech Hockey Team in the years 2010 - 2015" deals with the presentation of the Czech national ice hockey team at the World Championships in 2010, 2013 and 2015, in the Mlada fronta Dnes and the Sport daily newspapers. It focuses on the media image created during the championships with different process, results and circumstances. The theoretical part presents the concepts, methods and procedures. It focuses on the introduction of semiotics, its principles and explains the basic concepts of the semiotics and semiotic analysis work. Another area is the media construction of reality, which is important for analyzing media image. The media coverage of the sports events, myths associated with it, creating a statute of athletes' celebrities or presentation of national pride and identity in the background of sports events are the important topics of the presented theoretical starting points. In the methodological part there is presented the research project explaining the topic, objective and a sample of the research, the tasks of the research and also questions addressed in subsequent practical part. Texts from the Mlada fronta Dnes and the Sport are analyzed using the method of semiotic analysis. In connection with the basic aim of the thesis and theories...
The growth in importance of the media social networking on the example of the 2015 IIHG Ice Hockey World Championship
Kousal, Kryštof ; Čermák, Miloš (advisor) ; Jirků, Jan (referee)
This bachelor's thesis discusses the media utilisation of social networks such as Facebook and Twitter during a top worldwide sporting event. The theoretical part deals with the new media family, then with Facebook and Twitter, their history and operating principles. Besides the methodology, it also presents the 2015 IIHF World Championship, being the main subject of the social media networking. The content analysis of the social newtorks posts had been chosen as the research method for this thesis. The objective is finding out how these three chosen Czech media - Česká televize, news server iDnes.cz and Deník Sport were using the two social networks to inform the public about the tournament progress. The second goal was to compare the account contents of the three media to the two Czech IIHF Organization Committee channels and find out about the mistakes the media made while posting on social networks. The shovelware phenomenon is analysed extensively as one of the most used negative elements.
The gender (does not) matter(s): female and male biathletes in the Czech media
Březinová, Veronika ; Němcová Tejkalová, Alice (advisor) ; Chladová, Marta (referee)
The thesis analyzes the media presentation of male and female biathletes in the Czech media, specifically in two newspapers and their online versions. The research focuses on three major biathlon events (Olympic Games, World Cup in Nové Město na Moravě and World Championships), which took place between the years 2014 and 2015. The theoretical part briefly defines terms as sports in the media, gender, process of representation, stereotyping or history and the present of biathlon. The most important chapters in gender studies are feminist studies and their criticism, unwritten rules of gender stereotyping or men and masculinity. This paper also pays attention to chosen methodology - qualitative research and framing analysis. The analytic part of the thesis describes particular frames, which appear in analysed articles. This work is also based on the analysis of visual part of media - photographs. Individual chapters also map dominant frames - sport-reportage frame, frame of heroism, frame of humanity, frame of privacy, and frames of femininity and masculinity. For the purpose of the thesis, the signs, which are attributed to male and female athletes, are assessed too. At the end of the thesis, the author evaluates the conclusions from the research and also adds information about the media...
Comparison of selected performance indicators basketball players from NBA in matches at the European Championship in 2011 and World Cup 2014
Kanta, Jakub ; Velenský, Michael (advisor) ; Kaprálek, Tomáš (referee)
Title: Comparison of selected performance indicators basketball players from NBA in matches at the European Championship in 2011 and World Cup 2014 Goals: Analyze individual efforts NBA players for two international events with national team, in broader context to evaluate and quantify their efficiency with the two special coefficients. Compare their performance on each tournament with using selected statistics, than compare them with the elite players in many categories at the championships, but also in their teams. I think very useful is final comparison their results on tournaments with their career averages from national team and NBA regular season, to see if the performances for national team achieve their performances in the best club competition in the world. In teoretical part I'll also focus to the socio-economic aspects affecting composition of national basketball teams, which significantly affect the overall composition and therofore their success , which is prestented by overall team placement. Obvious is endeavour to describe the diversity of game plans in overeas and Europe, but also different politics of NBA and FIBA. Method: For my thesis I chose a secondary analysis of official statistics NBA players emerged on both of these tournaments, so the Europeans, but also with a valid...
Reflection of Football World Cup in Brazil 2014 in news service of Czech news agency
Franěk, Tomáš ; Trunečková, Ludmila (advisor) ; Halada, Jan (referee)
Bachelor thesis "Reflection of Football World Cup in Brazil 2014 in news service of Czech press agency" deals with media covering of extremely important sport occasion. The main goal is to find out how Czech news agency provided news for their clients who rely on its service, especially when there was no special correspondent for it in Brasil. One of the most significant sport events in 2014 was taken as an example for mapping the production of sport redaction especially from quantitative point of view. Thesis focuses on analysis of agency service, it deals with a period of one week before the start of championship and a week after its final. In theoretical part the thesis reminds of process and development of chosen sport event and offers a view of its most important occasions. Also presents a profile of ČTK as a news agency and its sport service. Thesis pursues what in case of that significant sport event with societal impact was redaction"s personal security and what was the souring without special correspondent in the area. Thesis also quantify formats of news, other genres and chosen metadates emphasised interpretation of submitted data. Those are put and summarized in tables for better visibility. In one case was also used a graph. Thesis also analysis format, scheme, range, and sourcing of...
A comparison of Jaromir Bosak's television commentary and his book football dairies
Holzknecht, Martin ; Halada, Jan (advisor) ; Slanec, Jaroslav (referee)
In this thesis I examine verbal expression of Jaromír Bosák, one of the most recognized commentators of live football matches employed in Czech television. I focus on two international tournaments - FIFA World Cup France 1998 and European championship UEFA Euro 2012 Poland-Ukraine. Afterwards I analyze Bosák's football diaries, which he creates during such tournaments and they are named Jaromír Bosák's French diary and Jaromír Bosák's football diary from Poland and Ukraine. Based on linguistic definition of distinction between verbal and written expression I get some of the primary premises. They are examined and compared with real situation in Bosák's books and commentary. As a result we may consider how much are said linguistic definitions applicable on whichever expression. After that I take a swift look on Bosák's television commentary in a different way and try to determine the main elements, which he had evolved during the fourteen examined years. In purpose of understanding all coherency in this subject this thesis contains a profile of Jaromír Bosák, list of basic differences between the language of spoken and written text as well as theoretical description of sport commentary as a genre.

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