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Czech television - co-producer of drama features
Koštýř, Jiří ; Svoboda, Otakar (advisor) ; Kallista, Jaromír (referee)
Czech Television has been one of the major supporter of Czech cinematography ? as a co-producer of Czech films nearly twenty years. It participates during International co-productions as well. It has engaged in a production of 210 film projects since 1992. This amount includes also documentaries that go into theatrical distribution more and more often. My degree work ?Czech television - co-producer of drama features" deals with the meaning of cooperation between independent producers and television institution characterized as a public service. I try to answer - by the historical development and by my own experiences - this question: why it is important to keep not only Czech cinematography but even tv broadcasting (public service) in this era of geopolitical changes. It is possible to find the perfect symbiosis between an independent producer and a co-producer, between an owner of rights and the broadcaster that will lead to harmonious cooperation and that will lead to fulfillment of wishes and visions of both sides? Or will the commercial skills of some cultural ?gold-diggers?, who believe that the top of art is only business, predominate?
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Investment Decision Making of State and Local Governments
Kula, David ; Fotr, Jiří (advisor) ; Ochrana, František (referee) ; Potluka, Oto (referee)
The topic of this dissertation thesis is collection, analysis and evaluation of information about investment decisions making within public administration bodies. The investment decision making is examined in relation to allocation of public funds on investment activities and projects. The main goal of this thesis is to analyze and evaluate the current status of the investment decision making within the public sector. Subsequently the goal is to offer new or updated knowledge related to these issues, and bring recommendations to improve the investment decision making of public administration bodies. At first, there are described current knowledge in the field of investment decision making. This is followed by an analysis of assessment methods used for evaluation and selection of investment projects. The work is completed by recommendations for investment decisions making in the form of a normative model. The model should increase benefits of public investment expenses for society. There are used data obtained through a questionnaire survey of 430 subsidized firms, 169 state organizational units and state funds and 130 cities, boroughs and counties. Another important source of information was secondary data of selected ministries and agencies, legislation and literature.
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Analysis of the decision-making factors in freight forwarder selection process
Šrámková, Eva ; Novák, Radek (advisor) ; Cempírek, Václav (referee) ; Průša, Bohumil (referee)
The thesis analyses the factors of customer decision-making process by choosing a freight forwarder in the Czech Republic market. While applying factors by other relevant research studies dealing with the decision-making process of customers in non-European countries, the research examines factors characteristic for the Czech customers. Questionnaires and in-depth interviews as research methods are applied. Within the research, a new service quality instrument TARRQUAL was developed. The TARRQUAL was proved on a survey including 250 customers of freight forwarder Kühne+Nagel Czech Republic. As service quality measurement, TARRQUAL is supposed to be applied particularly in logistics business field. The project aims at providing input for empirical research in the field of service quality in container shipping, which is lacking in the Central and East European countries.
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Support for Unemployed People Aged Under 30 Years at Entry to the Labor Market
ŠABARTOVÁ, Alžběta
The Bachelor Thesis deals with the problems of unemployment benefits for people at the age up to 30 when entering the employment market. Unemployment is currently one of the serious problems in the world. The reduction in the number of unemployed people is one of the political priorities. The meaning of work as a job is taking an irreplaceable position for the life within our culture. Job loss has a considerable influence on social as well as personal life of an individual. The age is playing a significant role when seeking a job. Especially the time connected with the beginning of the career. School leavers who apply for their first job are concerned. They have no working experience, no practice, and they have so far had no possibility to acquire the basic work habits. A disharmony between zero experience and excessive earnings demands belongs to other root causes of the lack of interest in giving work opportunity to school leavers. Employment Office plays an irreplaceable role for the mediation of job and the consultancy. To solve unemployment within each target group, active and passive labour policies are available. The situation of the specific target group is stimulated especially through single programs and projects. The theoretical part pays attention to the definition and objectification of the unemployment-related terms and the analysis of labour market in Ceske Budejovice. Observations of a number of authors who are dealing with these problems and the related issues are summarized herein. The empirical part is formed by observations from own investigation. Two job-related targets have been set. The first target is to analyse the ideas the young people aged up to thirty, living in the district of Ceske Budejovice, have of their employment. The other target is to analyse the employers´ ideas of giving work to school leavers and young people. In order to fulfil the above targets, two investigative questions have been put: 1: Young peoples´ ideas of earning possibilities are unrealistic. 2: Employers find the European Social Fund helpful in giving work to young people. For the purpose of answering the investigative questions a qualitative research method, namely a case study the study of a few cases was selected. Interviewing was chosen as the most suitable method of data gathering. Initially, ten participants aged up to thirty were interviewed. At the time of interviewing, all of the participants were registered at the Employment Office in Ceske Budejovice and were taking part in a retraining scheme arranged by the Employment Office. When talking with young people I found that their gross commencing salary is expected to amount to approx. 16 200 CZK. The other selective group comprised five employers in Ceske Budejovice. It emerged from the interviews that one of the companies does not utilize the programs and projects announced by the European Social Fund at all. Two of the companies complain about excessive administration. One of the employers must always carefully consider its ability to satisfy the involvement conditions. Some negative feelings also appeared about the frequent changing the blank forms, a low number of announced projects for a particular business branch. The programs being related to deepening knowledge and staff training were most appreciated. The results of the Thesis will give the Employment Office a feedback on the utilization of the European Social Fund by employers and will help in adjusting the conditions for further projects being prepared.
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Business Plan for Establishment of Trade
Borkovec, Ondřej ; Trachta, Václav (advisor) ; Dvořák, Jiří (referee)
The aim of the thesis is to create a business plan of Kavárna XY operated by independent entrepreneur. The work consists of two parts. The first part is the theoretical framework which focuses on the legal requirements of entrepreneurship and structure of a business plan.The tools like PEST analysis, Porter`s five forces analysis and SWOT analysis are explained. The second part is the application of findings from the theoretical part and focuses on creating the business plan of Kavárna XY. The practical part deals with the definition of competetive advantage, analyzes a company environment and competition, deals with the creation of sales and financial plan and evaluates project risks. An output of the practical part is to create a business plan and prove that the project is feasible and profitable.
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Business plan for setting-up of language school
Kahánková, Andrea ; Chylíková, Hana (advisor) ; Matysová, Kamila (referee)
The aim of this bachelor thesis is to develop a business plan for a set-up of a company specializing in English language tutoring. The theoretical part defines basic rules of doing business in the Czech Republic. Furthermore, it explains the recommended structure of a business plan and provides an alternative model for its development called Lean Canvas. Theoretical part of the business plan is subsequently applied in the practical part for elaboration of a business plan for the chosen field of activity. The financial plan is provided in three versions (realistic, optimistic and pessimistic), which have all been subsequently evaluated. Lean Canvas for the planned business in language tutoring has been developed at the end of the practical part. The conclusion provides summary of the findings of all business options and provides recommendations for the prospective project implementation.
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Analysis of foreign economical relations between Czech Republic and Hungary
Bednářová, Kristýna ; Plchová, Božena (advisor) ; Müllerová, Františka (referee)
The first chapter explains the basic geopolitical factors of the Czech Republic and Hungary. The economic progress of both countries during the socialism period will be discussed in the second chapter. The transformation of Hungary and the Czech Republic from the centreally planned economy to the trade economy will be the focus of the third and fourth chapter. After joining the European Union in 2004, both countries have experienced many changes in the bilateral trade in regards to each other, which will be the topic for the following chapters. Both the Pre-EU- as well as the Post-EU periods will be examined in these passages, followed by an analysis of the Mutual Trade Services since 2004. The last element of this project will describe the most significant projects and investments between Czech Republic and Hungary and the organisations supporting the mutual development of business and cultural relations.
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Business project
Hašková, Barbora ; Pilař, Ladislav (advisor)
The purpose of this work is to give guidance on creating a business project for starting companies. The work is divided into two parts. In the theoretical part defines terms related to legal forms of business, and also will explain possible sources of funding. The last chapter discusses the importance and structure of the business project, an emerging company. In the practical part I will present a business project and legal forms of business, which I chose for the business project and bring the advantages and disadvantages of selected legal form and the reason why I have this particular legal form chosen. The next step of my work will be acquainting the reader with an analysis of the company surroundings and marketing studies. The most important part of the practical part of this thesis is the financial project, which transformed with the previous section of the business project into numbers. In line with the findings in the theoretical part I create a business project that focuses its activities on photographic services.
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Project of organisation and management in tourism destination Český Krumlov
VOLFOVÁ, Hana
Task of this work was to make analysis focused on current management of tourism in the city of Český Krumlov, models of other destinations and business enviroment. On basis of conclusion of those analysis were made posibilities of cooperation and comunication between business enviroment and Destination management ČK, and also were accepted specific steps to improve all activities of this organisation. Data gathered through managed interviews showed complex information of state of destination management in Czech Republic and abroad. In following comparation was found out, at what level is currently destionation managememt in Český Krumlov, Analysis of business enviroment defined relations, which can be improved and amplified, with privat enviroment of city. For purpose of creating communication base was designed specific platform Jourfix. As a next step suggestions for better organisation and coordination of activities of Destination management were defined, including its economic calculations. The main purpose was to correctly evaluate actual situation of this subject and to create specific solutions.
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Business plan - cafe
Straková, Tereza ; Boukal, Petr (advisor) ; Špička, Jindřich (referee)
The aim of this thesis is to create a business plan of cafe which could be used for future realisation of project. The work is divided into theoretical and practical part. Theoretical part contains basic concepts, definitions and principles of the business plan, especially analyzes which are used in the practical part. The main emphasis is lays on the practical part, which focuses on the implementation of the plan, particularly on the analysis of its surroundings, marketing analysis and financial plan for this project.
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