|
|
The tabloidisation of broadsheets using the example of International Film Festival Karlovy Vary
Záleská, Eva ; Bednařík, Petr (advisor) ; Křeček, Jan (referee)
The bachelor thesis describes the media image of the International Film Festival Karlovy Vary from 1990 to 2012, and tabloidisation of printed newspapers on the example of the festival also in these years. At first there is devoted to historical and current form of the festival and presents theories related to infotainment. The research part is based on a quantitative content analysis. Selected daily newspapers are: Právo, Mladá fronta Dnes and Lidové noviny, selected years are: 1990, 1997, 2004, 2012. Analysis has shown that media interest in the Karlovy Vary film festival during the reporting period increased significantly. Právo devoted the most space to the festival and also published the most photos. In this period can also be traced clear increase of tabloidisation, which was reflected most in the journal Právo and at least the Mladá fronta Dnes. In 12% of the articles published in Právo that was dedicated to the festival can be found at least one character own tabloids.
|
|
|
Language of Tabloids in the First Czechoslovak Republic
Lacinová, Eliška ; Holanová, Radka (advisor) ; Janovec, Ladislav (referee)
The aim of this work is to describe the language of several important tabloids in the First Czechoslovak Republic. Firstly, sensationalist journalism is defined by different criteria and is distinguished from serious journalism. The development of sensationalist journalism in Czech lands is outlined and the press in the First Czechoslovak Republic is characterized. Then, selected tabloids are characterized and evaluated according to the defined criteria of tabloids. Language in journalistic texts is put into broader context of journalistic style and is considered on the basis of the influences that affect the choice of the specific language means. One chapter is devoted to formal and language aspects of headlines of the tabloids. The headlines are described on lexical level, morphological level and syntactic level. The language of the tabloids itself is analyzed on the same levels, on the lexical, morphological and syntactic level. The tabloid press in the First Czechoslovak Republic is compared to contemporary tabloid press and some tendencies of the development of the tabloid press are outlined.
|
|
|
Headline - comparison of headlines in tabloid and serious press and their internet version
Kopřivová, Jana ; Chejnová, Pavla (advisor) ; Holanová, Radka (referee)
The aim of this study was trace the general tendence in the produce of headlines in the tabloid and serious press and their internet versions. The basis for this work was a sample of twelve newspaper headlines that came out in January and February 2013. There were drawn following conclusions on the basis of stylistic and pragmatic analysis and comparison of these titles. Analyzed subtitles are different designs and used language tools. The tabloid media is trying to attract potential readers, especially graphic design titles, while serious media put more accent on the content of the title message. The tabloid headlines have characteristic color caps and overhang headling to other cell components. Headlines of serious media are printed in black and stands on the site separately. One of the differences between tabloid headlines and serious media is their length - tabloid usually decide for shortes ones than the serious media. Basis subtitles should form a neutral literary language, yet there are presented present colloquial expressions in the headlines of tabloids and media. Tabloid headlines include expressive sign unlike the serious media headlines. Statements in the headlines are assertive and have interrogative and directive use. The tabloid media uses interrogative function in headlins more than the...
|
|
|
The Development of Written English in British and American Qualities from the 20th Century to the Present/Vývoj psané angličtiny v britském a americkém seriózním tisku od 20. století po současnost
HRADOVÁ, Lenka
This diploma thesis deals with the discourse analysis of written English in British and American broadsheets. Since the journalistic style and linguistic means have always been a matter of change, the goal of this thesis is to define the development of English language in the British and American quality newspapers during a particular period of time, more precisely, from the 20th century to the present. The author of the thesis will focus herself on the character of the journalistic style, the means typically used within journalism, further she will describe the notion 'Broadsheet' and finally she will consider the linguistic differences between British and American English in this particular press media. The analytical part of the diploma thesis is dedicated to the study of four individual corpuses of British and American qualities articles. These articles were taken from the front pages only; six are from the 20th century and another six from the broadsheets published in 21st century.
|
guest ::
