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Female consumer view on menstrual stigma in advertising of menstrual products
Malečová, Tereza ; Ježková, Tereza (advisor) ; Schneiderová, Soňa (referee)
This bachelor's thesis deals with the perspective of female consumers on menstrual stigma in advertisements for menstrual products. Firstly, it focuses on how the view of menstruation was changed throughout history and how it formed period stigma. It describes how the advertising world worked with menstrual stigma from the beginning of the 20th century to the present day and how the view of menstruation is shaped today. It deals with the so-called #periodpositive phenomenon, which has been reflected in social discourse and advertising communication for several years, and analyzes several advertisements that were created with the intention of de- tabooing menstruation. Last but not least, part of the theoretical work focuses on the impact of the stigmatization of menstruation on the consumers themselves. The subject of the research part is to understand how Czech female consumers perceive menstrual stigma and how they approach current advertising communication for menstrual products. The thesis examines whether the view of female consumers on the issue differs depending on their age. The method of quantitative collection of data was used for the research.
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The effect of lifestyle on the menstrual cycle
Chaloupková, Lucie ; Matulová, Jana (advisor) ; Vachková, Eva (referee)
Name and surname of the author: Lucie Chaloupková Institution: Charles University in Prague, Faculty of Medicine in Hradec Králové, Department of Non-mediacal Studies Title: The effect of lifestyle on the menstrual cycle Supervisor: Mgr. Jana Matulová Number of pages: 88 Year of defense: 2022 Keywords: Menstrual cycle, menstrual disorders, menstruation, health, healthy lifestyle, diet, sport The bachelor thesis deals with the influence of lifestyle to the menstrual cycle the thesis emphasizes the importance of taking care of a healthy lifestyle which is the key to the overall health of a person as well as the proper functioning of the menstrual cycle. The thesis composes of two parts, the first one describes the physiology of the menstrual cycle and the related hormones, menstrual cycle disorders and selected aspects of a healthy lifestyle. The basis of the empirical part of the thesis is the interpretation of the results of the research survey, for which the method of quantitative research was chosen using a non- standardized questionnaire. The aim of the research was to find out whether a healthy lifestyle can positively influence the function of the menstrual cycle.
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"It's something like man flu": Male view on period
Dostálková, Michaela ; Vávra, Martin (advisor) ; Kobová, Ĺubica (referee)
The diploma thesis "It's something like man flu": Male view on period discusses the way men talk about menstruation, what is the level of their communication on that topic and how they view menstruating women. The text also reveals the stereotypes on menstruation in our society, and, last but not least, focuses on men's discourses of periods. The thesis focuses on three age groups classified as generations X, Y and Z. The theoretical part presents the basic concepts used in the text, such as gender, discourse, stereotype, etc. In this section, menstruation is viewed from biological, linguistic, historical and societal perspective which demonstrates the fact that within our society, it is an important part of women's lives. Subsequently, there is a part devoted to the definition of the term generation and the distinctions typical for each generation. The aim of this thesis is to, by using a mixed research, reveal men's approach towards periods. In addition to semi-structured interviews with men from individual generations, the author made use of an on-line questionnaire as well. Keywords Menstruation, generation, discourse, stereotype, cultural studies.
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The Effect of Menstruation on Athletics Women's Performance
Petržilková, Tereza ; Červinka, Pavel (advisor) ; Vostatková, Pavlína (referee)
Title: The impact of the menstrual cycle on the performance of the top track and field athletes Objectives: On the base of the survey data determine how and to what extent the menstrual cycle affects the performance of athletes from the national team of the Czech Republic. Methods: The main research method of this work is a non-standardized anonymous questionnaire. Results: According to the results, performance is most often impaired on the first day of menstruation. Performance is generally worse in 40% during menstruation, in 40% is the same and in 20% is better. The female athletes have their best performance during the days following the end of the menses and the first week after the menses. Most female athletes (78%) suffer from premenstrual syndrome, which has significant symptoms and these can subsequently affect the training process. Cases of amenorrhea associated with high training doses were identified in the respondents. Problems with the menstrual cycle most occur sprinters, endurance athletes and multi-combatants. Difficulties with the menstrual cycle (MC) are most commonly manifested by irregular menstruation and an unnaturally painful course of menstruation. 94% of female athletes do not use any contraception. Only 3% of respondents regularly adjust the training process to their...
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Utilisation of visceral manipulation in gynecology
Pochmanová, Lucie ; Michalčinová, Klaudia (advisor) ; Ježková, Martina (referee)
Visceral manipulation (VM) is a fine manual technique focused on manipulation with organs and their fasciae. Fasciae surround organs allowing their movement and connecting them. Their movement can be limited after surgery, stress, inflammation or as a result of a poor posture. By the using of VM, a therapist can locate and subsequently alleviate increased tension from parts of the body. The theoretical part of this bachelor thesis summarises the knowledge about the use of visceral manipulation in gynaecology. The practical part comprises case studies of four patients. These case studies are concerned with the use of physiotherapy with elements of visceral manipulation during the treatment of painful menstruation (Dysmenorrhea). Each case study contains the case history, initial and final kinesiological analysis and the description of the therapy and autotherapy. The length of the physiotherapeutical intervention was six months for each patient. Objective evaluation of the effect of the therapy was achieved by cooperation with the gynaecologist who examined the patients before the start of the physiotherapeutical intervention and subsequently after its end, i.e. after six months. The examination comprised hormonal profile analysis, ultrasound examination (to determine the position and size of the...
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Menstruation as Seen by Teenage Girls
Kluková, Anna ; Matulová, Jana (advisor) ; Vachková, Eva (referee)
Name and surname of the author: Anna Kluková Institution: Charles University Faculty od Medicine in Hradec Králové, Depatment of Non-medical Studies Title: Menstruation as Seen by Teenage Girls Supervisor: Mgr. Jana Matulová Number of pages: 111 Number of attachements: 2 Year of defens: 2021 Keywords: menstruation, adolescent girls, menstrual disorders, comprehension of menstruation The bachelor thesis deals with the menstruation of adolescent girls. It points out, in particular, how girls perceive menstruation, whether girls have any knowledge about menstruation, and what bio-psycho-social effects menstruation has on girls. The first part of the work is theoretical, describes the anatomy of the female genital organs, sexual development of women, phases of the menstrual cycle, hormones affecting the menstrual cycle, disorders of the menstrual cycle, history about menstruation, myths of menstruation, and the religious conception of menstruation. The second part of the work is empirical, contains the objectives of the work, its assumptions, and evaluation of the results of the questionnaire survey. The research aimed to learn what menstruation means for girls, what they experience, to chart their knowledge about menstruation, and to find out how menstruation has a bio-psycho- social impact on girls.
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Menstrual Disorders in Ballet Dancers and Orienteering Runners
Motlová, Alžběta ; Pavlů, Dagmar (advisor) ; Opatrná Novotná, Irena (referee)
Title: Menstrual Disorders in Ballet Dancers and Orienteering Runners Objectives: The aim of this thesis is to determine prevalence of selected menstrual disorders in ballet dancers and orienteering runners. The data were analyzed and compared to available literature. Methods: The theoretical part of this thesis is a summary of available literature. The data for the research were collected by anonymous non-standardized questionnaire and processed by descriptive analysis, which was proceeded in Microsoft Excel 2010, Statistika and NCSS free version. Qualitative data were evaluated by qualitative analysis. Results: A total of 103 women participated in the research, 57 women from general population (control group), 24 ballet dancers and 22 orienteering runners. The significant higher age at menarché was found in ballet dancers group (Chi square, p = 0,038; p < 0,05) as well in group of orienteering runners (Chi square, p = 0,032; p < 0,05) compared to cotrol group. There was proved a significant deviation of prevalence of secondary amenorrhea in ballet dancers group compared to orienteering runners (Chi square, p = 0,024; p < 0,05). There was no significant difference in prevalence of dysmenorrhea among groups. We found a mild positive correlation between hours of training per week and intensity of...
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Public awareness of hormonal contraceptives in the Czech Republic
Krůtová, Irena ; Fanta, Michael (advisor) ; Syrová, Hana (referee)
This bachelor thesis provides an insight into how the public is aware of both the negative and positive impacts of hormonal contraceptives. Nowadays, hormonal contraceptives are one of the most common methods of contraception. Although being so popular, people are not much aware either of the other potential positive effects (in addition to contraception) or of the negative impacts that hormonal contraceptives have upon the organism of a woman. Hormonal contraceptives do not only influence the fertility of a woman, but also various biochemical processes in the woman's body. The theoretical part of this thesis makes the reader aware of the fundamental principles of menstrual cycle, development of hormonal contraceptives of all types worldwide that are used nowadays and in particular of the positive and negative effects of hormonal contraceptives upon the organism of a woman. The practical part contains an analysis of a questionnaire investigation. The aim of this thesis is to find out how the public is informed of the positive and negative effects of hormonal contraceptives and to make aware of the occurrence of such effects among the general public. Key words: hormonal contraception, thromboembolic disease, risk of contraception, side effects, contraception effects, menstruation, contraceptive methods
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Media Image of Menstruation in Mass media and User generated content
Strouhalová, Tereza ; Reifová, Irena (advisor) ; Vochocová, Lenka (referee)
This diploma thesis discusses the image of menstruation in the mass media and in user generated content. Menstruation is a biological process that is essential for reproduction. It not only plays a specific role from the biological point of view, but also from the cultural aspect. Menstruation has remained a taboo and been stigmatised for many years. Today this topic is no longer completely taboo, but some stigma and stereotypes remain. This diploma thesis is based on the theory of social construction of reality, where the mass media is considered one element involved in the construction of this reality. The aim of this work is to analyse the image of menstruation in the mass media created by professionals and compare it with the image of this topic in user generated content created by the public on social networks. Two research methods are used to obtain a comprehensive view of the specific issue - a quantitative content analysis and qualitative framework analysis. The quantitative content analysis is used to establish the frequency and occurrence of the topic of menstruation within mass media. The framework analysis is used to establish how this topic is represented and framed in the mass media and in user generated content.
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