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Online reporting on football matches as a format of sports journalism from a perspective of its authors
Konvalina, Michal ; Trunečka, Ondřej (advisor) ; Macková, Veronika (referee)
The Bachelor thesis Online reporting on football matches as a format of sports journalism from a perspective of its authors describes online reporting as one of new types of sports journalism in the digital era and engages in forms of online reports in chosen Czech media outlets. The main method used while completing the thesis were semi-structured interviews with deputies of chosen media outlets. The main research topics were targeted on the beginnings and present state of live reporting in the particular media outlet, specifics of online reports and what does writing online reports require from their author and the use of multimedia and statistical databases. Based on collected data, the work describes similarities and differences between online reports that are caused by different way of creating those reports by particular media outlet.
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Hairdresser during the day, performer Naira Delairo during the night (Television documentary about the drag quee's life)
Pančochářová, Natálie ; Macková, Veronika (advisor) ; Géla, František (referee)
Drag show, a marginalized genre of popular culture, is an entertainment or cultural performance in which men, in imaginative costumes and distinctive makeup, portray well-known female personalities. The performances are an experience based on a synthesis of acting, dancing, and singing. Although over the last 20 years drag show has become a legitimate segment of the cultural sector in the Czech Republic, there is only a small amount of professional literature and audiovisual processing related to this type of entertainment. A television documentary about the life of drag show called 'Hairdresser during the day, performer Naira Delairo during the night' introduces Nikolas Novák not only as a drag artist but also as a man with a homosexual orientation, who moved from a small village in South Moravia to the capital because of his hobby. In addition to performing, Nikolas makes a living as a hairdresser, but his penchant for drag extends more to his personal life than it may seem at first glance.
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From an influencer to a journalist - a new form of a deprofessionalization of journalism?
Dytrychová, Alžběta ; Jirků, Jan (advisor) ; Macková, Veronika (referee)
The diploma thesis From an influencer to a journalist - a new form of a deprofessionalization of journalism? aims to acquaint readers with a modern trend, where influencers, people operating primarily on social media, become journalists, who create media performances. In the theoretical part, conceptions such as an influencer, social media or even the concept of a deprofessionalization of journalism are established. In the methodical part, the author chose a qualitative research method, specifically throughout interviews with influencers already participating in the media. In addition to the research method and research set, the reader is also acquainted with research questions, which were formed into interrogative questions. The last part of the thesis is dedicated to the research itself. In the opening chapter, the concepts are ordered and categorized, which was later used by the author to assemble chapters Influencer, Education and practice, Employment relationship, Theoretical preparation, Working in the media and Social media. To each chapter citations from thorough interviews were implemented, which contributed as confirmation from influencers, who works or worked for the media. Thanks to open questions the closure could be made, that deprofessionalization of journalism is incorrectly linked with...
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Media image of the 2019 FIBA Basketball World Cup in CT Sport
Mervínská, Gabriela ; Macková, Veronika (advisor) ; Turková, Kateřina (referee)
This Bachelor Thesis "Media image of the 2019 FIBA Basketball World Cup in CT Sport" deals with the overall concept of championship, that took place in China, and its presentation in CT Sport. The goal of this thesis is detailed analysis of television broadcasts and the work of moderators, reporters and commentators. The theoretical part defines the news values, concept of agenda-setting, framing and also insight into patriotism and mythology. There is description of the Czechoslovak history and Czech basketball, furthermore the first live stream and the process of basketball broadcasting in Czech televisoin. This basketball broadcast is being explored using qualitative content analysis. The results of the analysis describe the media image of the Basketball World Cup, how the pre-game studios took place, how much space was given to reports and interviews, and what was the role of commentators.
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Online live blog on football matches in Czech media
Konvalina, Michal ; Trunečka, Ondřej (advisor) ; Macková, Veronika (referee)
The Bachelor thesis Online reporting on football matches as a format of sports journalism from a perspective of its authors describes online reporting as one of new types of sports journalism in the digital era and engages in forms of online reports in chosen Czech media outlets. The main method used while completing the thesis were semi-structured interviews with deputies of chosen media outlets. The main research topics were targeted on the beginnings and present state of live reporting in the particular media outlet, specifics of online reports and what does writing online reports require from their author and the use of multimedia and statistical databases. Based on collected data, the work describes similarities and differences between online reports that are caused by different way of creating those reports by particular media outlet.
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Usage of social network Instagram for news coverage in case of the Czech Television
Kohlová, Barbora ; Lokšík, Martin (advisor) ; Macková, Veronika (referee)
This thesis examines the social network Instagram as a means of news coverage, specifically in case of the Czech Television. The theoretical part of the thesis brings a complex description of Instagram including its evolution and the most important terms. The practical part brings results of quantitative analysis of the form and content of posts added to instagram profile ct24zive in 30 following days. For better context we also simultaneously analyze profile bbcnews. The aim of this thesis is to compare two approaches to management of Instagram profile of public service media. The BBC fits the environment of social media by bringing entertaining, soft news content. On the contrary, the Czech TV tries to provide complex news service for young audience for which Instagram is one of the most important sources of information. Description of these different approaches could inspire other media in creating and managing their Instagram profiles. The research also focuses on the way of using defined instagram in- struments. The results are discussed with the Czech TV in order to offer other ideas of managing their Instagram profile ct24zive. 1
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Social Networks as a communication channel of selected political parties before elections to the European Parliament in 2019
Beránková, Sára ; Shavit, Anna (advisor) ; Macková, Veronika (referee)
The diploma thesis "Social networks as a communication channel of selected political parties before the elections to the European Parliament in 2019" deals with political communication on the social network Facebook and Twitter. The aim of this thesis is to find out how selected political parties communicate on social networks in the election campaign, what type of form and content they used the most. The work also focuses on differences between communication on both networks. The theoretical part focuses on explaining the concept of political communication and political marketing, defines social networks and their types. The next sections are devoted to a brief description of selected networks and political subjects and describe the connection between the political space and the tools of social networks. The analytical part is based on a quantitative and qualitative content analysis in four weeks before the elections to the European Parliament in 2019. The gained data are supplemented by information from semi-structured interviews. The thesis evaluates the strategy of using social networks with the aid of established research questions and hypotheses.
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How selected online media report about death of czech athletes?
Řehák, Matěj ; Macková, Veronika (advisor) ; Chladová, Marta (referee)
Czech football players František Rajtoral, David Bystroň, Pavel Pergl and hockey player Adam Svoboda have all lost their lives in time period between years 2017 a 2019. All of the mentioned deaths were caused by suicide. Death and suicide discourses are both very sensitive topics in media, although they are quite common. There are not even much handbooks or manuals how to cover these incidents properly. Ethical and moral codex plays a much bigger role here because of sensitive perception of death and suicide in society. Media still try to be more popular than their rivals, thus they turn to tabloidization even in reports about deaths of athletes. These incidents meet usual news values as negativity, surprise and relationship to elite people, so they are usually very popular. Responsible journalism and cautiousness are necessary in these cases, otherwise there is a risk of misinterpretation of reality between media consumers and also have negative impact on people suffering from suicidal tendencies. Research of this essay focuses on analyzing the articles about mentioned sportsmen, which should reveal problematic aspects of professional news reporting about these kinds of events.
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Transformations of chosen ethical issues in jourrnalism in the rise of artificial intelligence
Kunc, Kryštof ; Moravec, Václav (advisor) ; Macková, Veronika (referee)
This diploma thesis aims to describe the transformations in selected ethical aspects of journalism with the advent of artificial intelligence, i.e. in other words to present a list of areas where ethical problems can occur in journalism when media organisations begin to apply artificial intelligence systems. It does so with the help of a synthesis of information from foreign studies that are already dealing with this issue. At the same time, however, it also offers the results of semi-structured interviews with three Czech experts in artificial intelligence, which list other possible changes in ethical aspects in journalism using artificial intelligence. Through synthesis and interviews, we answer questions about which aspects they are and how they change, and the results show that the range of things that will need to be paid attention to when involving artificial intelligence in journalism is varied. Some problems are based on existing ones, some are completely new and unprecedented. The results outline a theoretical framework that can serve as a basis for research into various case studies of this issue.
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Solution journalism in Czech Media
Golasovská, Kateřina ; Osvaldová, Barbora (advisor) ; Macková, Veronika (referee)
The thesis examines whether the media content that won the Award for Solutions Journalism meets the basic criteria of this particular journalistic approach. The qualitative content analysis is complemented by a multi-case study, which was prepared on the basis of interviews with the winners of the Journalism Award for Solutions Journalism and popularizers of this journalistic method in the Czech Republic. A multi-case study examined whether journalists deliberately developed award-winning media content using this method. The work also provides information on the conditions under which the approach has established itself in the Czech Republic while it outlines its future. The theoretical part contains the definition of Solutions Journalism, describes its classification among other journalistic approaches and its development. It briefly introduces non-profit organizations that seek to create awareness of Solutions Journalism in the Czech Republic. The main goal of the research is to confirm that in the Czech Republic the media content has been created within the framework of this journalistic approach, but it was not named as Solutions Journalism. The awarding of the Journalist Award for Solutions Journalism serves primarily as a way to raise awareness of this method.
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