|
|
Potential development index for customers, products and processes.
Mejdrech, Vlastimil ; Veber, Jaromír (advisor) ; Svobodová, Hana (referee) ; Tomek, Gustav (referee)
The discussion of the dissertation converses on the potential development practices of companies; especially in relation with customers, products and processes. It summarizes the current known relevant theoretical approaches of this concern such as: CRM, value analysis, functional analysis and performance measurement. The dissertation describes the methodology used to obtain the central information for potential development of customers. It presents the measurement methodologies for potential development practices. It also assesses the impact of products' standardization to potential development. It studies an example of product lines' functional analysis from a customer perspective. The selected research strategy is quantitative survey. The instructions to determine quantifiable indicators for potential development of customers and products are the contribution of this dissertation. It also contributes with a description of the historical context and the current interaction of the potential development of customers, products and processes. This work opens the discussion on the possibility of using potential development indexes as an alternative or complement to the standard economic indicators; especially for strategic business decisions or product portfolio strategy.
|
|
|
Application of controlling tools in company HAIDY a.s.
Šanda, Vladimír ; Lorenc, Miroslav (advisor) ; Mejdrech, Vlastimil (referee)
The diploma thesis focuses on preparing and application of controlling tools in a medium sized growing company. Because of the fact that the system of controlling almost did not exist in that company theoretical part of the thesis describes the term of controlling itself, its goals, functions, possible benefits and ways in which companies can approach to controlling. The practical part of the thesis focuses on three key company fields. It is issue of price formation, material management and controlling of orders. For each of these fields the original (and in view of controlling unsatisfactory) state has been mentioned. After that the way of application of controlling measures in each field has been described. Thanks to sufficient time interval it was possible to evaluate results of applied measures and outline future steps that could lead in improvement of company controlling.
|
|
|
Analysis of production capacities at VAPENECLOM OOO
Myakotskiy, Dmitriy ; Svobodová, Hana (advisor) ; Mejdrech, Vlastimil (referee)
The subject of this Bachelor's Thesis is to analyze the production capacities of VAPENECLOM OOO. The first part contains theoretical background of the organization's operation management, production capacities and also basic concepts, methods, practices, and calculations focused on mining industry. Practical part deals with mining process in the specific organization VAPENECLOM OOO, describes its activity, technological concepts and the basic assumptions of the mining. The paper mainly focuses on the detailed analysis of production capacities of mining equipment, searching the problematic part in it and measures, what can improve it. New measures should affect efficiency of the mining process and should increase usability of mining equipment.
|
|
|
Business model of Internet platform and its implementation
Urban, Bohumil ; Mejdrech, Vlastimil (advisor) ; Koliš, Karel (referee)
Diploma thesis Business model of Internet platform and its implementation offers specific recommendations while establishing a business model of an Internet platform, based on social network Twitter. The first part focuses on theoretical approaches to platform creation, business model creation and strategy of foreign market penetration. In the second part steps for implementation of a specific platform- influento are analysed. The final part gives synthesis of knowledge aquiered in both theoretical and practical part and contains step by step recommendation for implementation. It suggests time and financial savings suggestions as well as alternatives to business model usage.
|
|
|
The proposal of use of customers´ developing potential of language school
Šeniglová, Katarína ; Mejdrech, Vlastimil (advisor) ; Jiřinová, Kateřina (referee)
Diploma thesis deals with customers' developing potential of language school. The theoretical section specifies the business and strategy of small and medium-sized enterprises in the Czech Republic. It describes customer relationship management, its approaches and concepts related to this issue. Additionally it analyzes customer satisfaction and loyalty. It dedicates to customer value and finally adds other possible indicators of customers' developing potential. In the practical part there is analyzed customer base of the language school Tandem. There exist two types of analysis. One of them is based on the internal resources of the company and the other one is developed based on feedback received from the survey of customer satisfaction. The analysis suggests new ideas for better use of potential of existing and future customers.
|
|
|
Management of changes in a business company
Vaňkát, Erik ; Mejdrech, Vlastimil (advisor) ; Antušák, Emil (referee)
The thesis focuses on analysis of the distribution market situation of printed media and determines needs of changes in a medium-sized business company. These needs are later developed into a general proposal in accordance with Kotter's model. Theoretical part is aimed at change management and crisis in relation to changes. Practical part is aimed at description of nowadays situation at distribution market of printed media and suggestion of general projects of changes.
|
|
|
Building CRM in selected company
Hrůzová, Daniela ; Koliš, Karel (advisor) ; Mejdrech, Vlastimil (referee)
The theoretical part is generally about building Customer Relationship Management, thus creating a CRM strategy, addressing and establishing relationships with customers, subsequent care and strengthening relationships with these customers, customer value and value for customer. The practical part is examining the current state of CRM in selected company, it explores the feedback from customers. In the final part, there the recommendations that would help company to improve current status in relation to its customers have been listed. The objective of the thesis is to determine the current situation and trends regarding CRM, apply this knowledge in a selected company and find out whether the company follows it in fact.
|
|
|
Optimization of inventory in NET4GAS, s.r.o.
Hynoušová, Zuzana ; Svobodová, Hana (advisor) ; Mejdrech, Vlastimil (referee)
This thesis deals with optimization of inventory of spare parts and maintenance materials in NET4GAS, s.r.o. The aim of the thesis is to sort the items stored in the company and to propose specific supply methodology for the year 2013. The thesis is divided into two parts. The first, theoretical part includes theoretical knowledge of inventory management together with the methods used in the managing process, it also introduces specific inventory management of spare parts and maintenance materials. The second, practical part describes NET4GAS, s.r.o., its current system of inventory management of spare parts and maintenance materials, it identifies the local current problems in inventory management, it proposes selection of appropriate methods of inventory optimization and it demonstrates their application to real data. For the classification of stored items is selected ABC method. To draw up the supply plan is primarily used bootstrap method (also called bootstrapping), which makes estimates of future consumption of spare parts and maintenance materials. The final section summarizes all the recommendations for improving the current inventory management.
|
|
|
Designing tools to manage a community e-shop and optimization of its processes
Pecen, Pavel ; Mejdrech, Vlastimil (advisor) ; Říčka, Tomáš (referee)
The aim of this thesis was to provide manager of a particular e-shop a practical overview of the current state of strategic and operational management and to suggest possible solutions to discovered imperfections. Within the analysis of the current state following assessments has been accomplished: evaluations of company's vision, related goals, design and implementation of the strategy, organizational structure and set of procedures in the company, analysis of jobs activities and full time equivalent analysis. In addition, key business processes of the community e-shop have been mapped with employees and costs were assigned to their various activities, thereby to obtain quantification of the average cost per order. Steps were designed to optimise key processes to improve e-shop's operational efficiency.
|
|
|
Innovation and access to customer according to Thomas Bata
Navrátilová, Kateřina ; Mejdrech, Vlastimil (advisor) ; Antušák, Emil (referee)
This batchelor thesis deals with the customer's, innovative and social policy in the way, how was performed in Bata's company. The goal of this thesis is to evaluate if the Bata's business principles in these areas are or aren't actual in the present. To achieve this goal were in particular areas first named methods perfomed in Bata's company. Then was mentioned current theory and final the comparison. The ideas of topicality or not topicality particular areas were mentioned in two ways of view -- the opinion of author and the opinion of employment in companies, which were asked.
|
guest ::
