|
|
Analysis of Czech dailies' content in relation to political parties during election campaign before municipal elections in Prague
Kodým, Václav ; Křeček, Jan (advisor) ; Nečas, Vlastimil (referee)
Diploma Thesis "Analysis of Czech dailies' content in relation to political parties during election campaign before municipal elections in Prague" presupposes that media and politics influence each other very strongly. In the theoretical part it first presents the media's role in society and describes the journalists' role evolution. Using the concept of mediatization it explains the media and political logic(s) inter-relation. In the next chapter it presents the historical development of political communication with regards to its ongoing transformation. After that it explains several concepts that are used when describing this process. Particularly it presents the concept of personalization and describes its two forms followed by definitions and critical evaluation of the concepts. In the empirical part it first presents the parties, dailies and municipal elections in the Czech Republic. Using the research method of quantitative content analysis it tries to find out the amount of attention/space that parties and candidates got in the newspapers during eleven weeks before the municipal elections in Prague in 2010. As a second step it tries to find out the level of personalization and its pre-defined forms. In the final part it presents the results and suggests possible extensions of the research.
|
|
|
Comparison of Selected Topics of Political Commnication of political parties in the Czech Republic:
Rozmajzl, Lukáš ; Křeček, Jan (advisor) ; Vochocová, Lenka (referee)
Comparison of Selected Topics of Political Communication of political parties in the Czech Republic: Professionalization, Personalization, Negativeness ROZMAJZL, Lukáš. Srovnání vybraných jevů politické komunikace u politických stran v ČR: profesionalizace, personalizace a negativita. Praha: Univerzita Karlova v Praze, Fakulta sociálních věd, Institut komunikačních studií a žurnalistiky, 2011. 140 s. Vedoucí diplomové práce PhDr. Jan Křeček, Ph.D. This Diploma Thesis deals with three selected topics of political communication (Professionalization, Personalization, Negativeness) which are related to the transform of modern to postmodern political campaigns. Each of the topic is described on the theoretical base, then the historical development of using this technic by political parties is mentioned, and finally relevant criticism of this concept (related to the problems of the definition of the concept, or to the normative reflections on democratic political systém) is noticed. Comparative analysis of political communication made by Czech political parties in 2010 elections is made to identify the level of using each of three concepts mentioned above. The result is explicit that political parties in the Czech Republic differ one to another in using different technics of political communication towards...
|
|
|
Information System for Cultural and Musical Events Brno Plus
Škrha, Jakub ; Květoňová, Šárka (referee) ; Stryka, Lukáš (advisor)
This thesis deals with the substantial steps for the creating of the real information system for editorial staff of the non-profit organization Brno Plus. The information system provides presentation of articles, video reports, photo galleries, cultural events of Brno cultural institutions. This thesis also deals with system personalization, design of data exchange module communicating via XML channels and module for advertising presentation and analysis.
|
|
|
Information System for Cultural and Sport Events
Starý, Zdeněk ; Jaša, Petr (referee) ; Stryka, Lukáš (advisor)
This thesis deals with problem of information system for cultural and sports events. The aim is to set up CMS (content management system), that allows web pages content managing without necessity of HTML language knowledge. Application allows presentation of articles, places and actions within. This thesis also deals with system personalization for users, exchange of data with different information systems via XML channels and it also offers module for export of selected action to PDF.
|
|
|
Personalized Web Application
Hradil, Luděk ; Burget, Radek (referee) ; Burgetová, Ivana (advisor)
This thesis deals with the extension of the bachelor's thesis Movie Database. I focus on the practical application of data mining as well as the personalization of this information system. In data mining, I will use the data accrued during the operation site. The introduction summarizes the concepts of data mining. In the second section outlines new developments in web applications followed by an overview and description of the new site's features. The last chapters are devoted to the description of the design and the implementation of data mining techniques. The conclusion gives the achieved results.
|
|
|
Scientific Portal Personalization
Čáslavský, Josef ; Otrusina, Lubomír (referee) ; Smrž, Pavel (advisor)
This paper describes personalization of web applications and options of usage for scientific web portals. Theoretical part introduces main personalization principles and methods. Practical part of this paper focuses on resulting application. The application provides personalized services based on created user profile such as personalized search, content recommendation and conference planner.
|
|
|
Configuration and Personalization of Contactless Smart Cards
Altamirano, Peter ; Barabas, Maroš (referee) ; Hanáček, Petr (advisor)
This bachelor"s thesis considers problematics of contactless smart cards. It describes principles of communication, configuration and personalization of contactless smart cards. In the thesis is described proposals and implementation of system, which consists of application for configuration and personalization of contactless smart cards and application for authentication of persons entering the system. At the end of thesis is evaluated implemented solutions, are described further possibilities of development of the applications and in conclusion it evaluated thesis as whole.
|
|
|
User Applications for Satellite Receivers
Dorušák, Petr ; Rychlý, Marek (referee) ; Očenášek, Pavel (advisor)
This thesis presents principles of transmission of digital television broadcasting via satellite placed in orbit of Earth. It also focuses on the satellite receiver as an important part of satellite systems. It mention receiver’s firmware and deals with design and implementation of satellite receiver’s application. The aim is to create an application that will personalize satellite receiver by monitoring TV stations that have been watched.
|
|
|
Optimization of the Contributory Organizations and Theory of Justice
Bližňáková, Monika ; Pal´ovová, Marie (referee) ; Konečný, Štěpán (advisor)
Thesis is focused on the economical and personal impact of the two merged secondary schools - Hotel school Světlá and Business Academy Velké Meziříčí with the Secondary School of Crafts and Services Velké Meziříčí. The object of this research is whether this two merged groups perceive their status as equal. This research is founded by a questionnaire survey, which holds a key part of the work. Based on the results, I suggested possible improvements in school management and human resources.
|
|
|
Intelligent Personal Assistants: Present state and potential risks
Smysl, Tomáš ; Sigmund, Tomáš (advisor) ; Kunca, Tomáš (referee)
This bachelor thesis aims to describe what is meant by term Intelligent Personal Assistant and what are the capabilities of this technology nowadays. The technology is being presented in the context of following topics: Internet and the Artificial Intelligence. These topics are commonly associated with few problems and risks. The problems connected with Internet and Artificial Intelligence might be inherited by the technology of Intelligent Personal Assistants (IPA) and because of other aspects of the technology, the risk of outcomes that may be potentialy harmful can be even higher with IPA than originaly. This thesis aims to define problems connected with privacy and addiction. It describes risks that arise from delegating mans work to a machine and potential danger of giving a machine personality traits. Eventually, the thesis suggests a possible solution.
|
guest ::
