|
|
Who is a designer
Dohnalová, Kateřina ; Staňková, Hana Grulichová (referee) ; Kubíková, Zuzana (advisor)
To what extent can anyone call themselves a designer? Where is the line that decides why and who is a designer? The aim of this bachelor thesis is to answer these simple questions. The author simultaneously draws from her own long term experience, working as a main bartender in a pub, where she tries to redesign the the core processes of this pub based on her participatory observation. As an employee she has a bigger potential of resolving the existing problems, which she finds absurd while working, or she can suggest their solution in a way that is more sustainable and co-worker friendly, but at the same time takes into account the boss and the community that shapes around the said place. The long term employer or an invited expert (designer) doesn't actually perform the job. Which means that they can't assess the situation and recommend a meaningful solution.
|
|
|
World: Anything bad happens. Internet: Let’s make a meme of it!
Balcaříková, Ivana ; Heřmanová,, Marie (referee) ; Kubíková, Zuzana (advisor)
So called Generation Z was born between the years 1995 and 2012. They came into The World when The Internet was already in full bloom. Gen Z and Internet are inseparable. It's their natural habitat. They move across the internet waters skillfully without any problem and at all times. The feeds of Gen Z kids are constantly filled with new information, themes, phenomenon, trends, memes. That makes the nature of the whole generation rather nihilistic and in surrender to the constant shit storm which they have to deal with every day. The biggest weapon of the Gen Z is undoubtedly their specific kind of humor. Memes, references, reaction videos are their biggest coping mechanism. These things can be seen all through their normal day to day life. This format however gives plenty of space to individual creators to express their frustration with The World's situation which they get exposed to on a daily basis. It's only natural for them to be interested and engage in bigger themes such as racism, refugee crisis, climate change or LBTQIA+ problems. Unlike their previous generations, Gen Z uses memes and humor to cope. This Bachelor theses focuses on mapping the content that through specific meme format on Tiktok explores the big themes of today's day and age. Do these short clips have any potential informative or educational value or are they just sometimes funny, cool or offensive videos that teens make to keep up with the trends. If it is so, is it problematic?
|
|
|
Compressor system of modern turbofan engines
Rajnošek, Jakub ; Zima, Martin (referee) ; Šplíchal, Miroslav (advisor)
The bachelor thesis deals with innovations in compressor systems of modern turbofan engines and ongoing projects aimed at increasing the efficiency of compressor. The first part describes the basic parameters of the compressor with emphasis on efficiency. The second part deals with losses that lead to a decrease in efficiency. The third part describes examples of projects and innovations that focus on increasing the efficiency of compressor.
|
|
|
Flow rate measurement for hydraulic turbine model tests
Neděla, Jiří ; Dokoupil, Pavel (referee) ; Machů, Tomáš (advisor)
This thesis deals with problematice of flow rate measurement for hydraulic turbine model tests. Theoretical part is devoted to literary search of flowmeters and comparison of their accuracy. The practical part deals with evaluation of measurement uncertainties during calibration of the flowmeter. It also includes verification of the measurement accuracy of the flowmeter indicated by the manufacturer.
|
|
|
Improvement of Customer Satisfaction in Connex Morava, j.s.c.
Hradílková, Hana ; Polednová, Radmila (referee) ; Chalupský, Vladimír (advisor)
In my Bachelor´s thesis I am focusing on the satisfaction of customers. First I am working at the theoretical level based on the literature survey. Afterwards it is analyzed in the Connex Morava, a.s. The analytical part consists of the description of marketing strategies asserted in this venture and the customers satisfaction survey. From the point of these materials, there are also processed firm recommendations how to increase the costumers satisfaction of this company.
|
|
|
Loyalty Bonus Program as a Tool to Streamline Sales
Hrstka, Jiří ; Škrdlík, Miloš (referee) ; Bayerová, Vladimíra (advisor)
The master’s thesis is proposal of loyalty program of food reailer, which should serve as a tool for building relationship with the costumers and potential for creating competitive advantage. In order to program be best used by the company, should serve an analysis of current situation in the company, then also present loyalty program analyses and analyses of needs and wisch of company’s costumers, as well as researching loyalty programs in other companies in Czech Republic and foreign countries. Klíčová slova
|
|
|
Concept for Motivational System Change in a Selected Company
Turčaník, Martin ; Chlebovský, Vít (referee) ; Konečná, Zdeňka (advisor)
The aim of this Master's thesis is to propose changes of motivational system in the company. Theoretical part describes motivational theory concepts including information about motivational systems efficiency. Empirical part is focused on analysis of motivational system. First there was an interview with human resources manager, who gave us information about characteristics and motivational system of this company. Second step was to find out more opinions from employees, therefore it was necessary to realize a research in form of questionnaire. Final outcome of this thesis is to recommend some changes of current motivational system. These proposals will minimize the most likely causes of labour fluctuation and it will also increase the satisfaction with particular aspects of motivational system.
|
|
| |
|
| |
|
| |
guest ::
