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Work of primary school teachers with pupils of different nationalities
Wudiová, Markéta ; Němec, Zbyněk (advisor) ; Felcmanová, Lenka (referee)
The thesis on topic "Work of primary school teachers with pupils of different nationalities" presents theoretical framework of education of those pupils. It defines important terms and presents statistical information regarding the number of pupils of different nationalities in Czech schools. It also presents legislative framework and describes the main challenges in education of pupils of different nationalities. The goal of the empirical part is to find out how are teachers trained to carry out this task, to find out their personal attitudes towards teaching those pupils and to achieve their feedback on available support and materials. Results of conducted qualitative interviews are presented. The collected data indicate insufficient training on the topic at universities and limited offer of additional courses, although the courses are perceived as beneficial by teachers. Extent of challenges faced by teachers is very individual. It depends mainly on the level of pupils' Czech language skills and also on how similar the pupils' native language is to Czech. Beside that, the offer of support for teachers is highly influenced by the particular school. KEYWORDS pupils of different nationalities, pupils with different mother language, education of foreigners, pupils with special educational needs,...
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Communication between the School and Families of pupils from ethnic Minorities
Bárová, Adéla ; Němec, Zbyněk (advisor) ; Komorná, Marie (referee)
The topic of the thesis is communication between the school and families of pupils from ethnic minorities. Theoretical part deals with communication in general first, explains the concept of communication, describes social and pedagogical communication and basis of communication. It is also focusing on communicants, communication situations, types of communication and effective communication. The next part focuses on intercultural communication, intercultural competences and intercultural relations. It also describes basic terms such as group, culture, ethnicity, ethnic identity, ethnic consciousness, nation, nationality, national and ethnic minority, describes pupils who live in different living conditions and different cultural environment, pupil foreigner, pupil with different native language and legislative. Last part deals with the cultural specifics of national minorities and closer introduces Vietnamese, Russian, Ukrainian and Roma national minorities. The aim of the thesis was research how the school communicates with families of pupils from ethnic minorities. All data were obtained through semi-structured interviews with primary school's teachers who communicate with families of pupils from ethnic minorities. Questions in questionnaire were focused on teachers' experiences of language...
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Cross-border Cooperation in Czech-German Non-profit Organizations
KUTHANOVÁ, Kateřina
This thesis examines Czech-German cross-border cooperation within intercultural communication, identifies problems and develops possible solutions. The thesis is divided into a practical and a theoretical part. The theoretical part first describes the Czech-German cross-border cooperation and then intercultural communication, followed by a discussion of the context and the research methods. In the practical part, the author first performs a sequential analysis of data collected via interviews conducted with people working in the Tandem organization. The results of the analysis are interpreted, problems within the cooperation of Tandem are identified, and possible solutions developed. A glossary divided into two parts, recapitulating the definitions of relevant terms from the first two theoretical chapters of this thesis, is listed at the end of this work. A French résumé summarizing all the important points and conclusions is enclosed with the thesis. The aim of this thesis is to answer the following research question: "Linguistic and intercultural challenges of Czech-German non-profit cross-border cooperation: The case of the Tandem organization."
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Specific cooperation of hearing and deaf employees in the organization Tichy svet, o. p. s.
Petrušková, Gabriela ; Furmaníková, Lada (advisor) ; Růžička, Michal (referee)
The dissertation deals with the particularities of a mutual cooperation of hearing and deaf employees of the institution Tichý svět, o.p.s. The dissertation is divided into the theoretical and the application part. The theoretical part is dedicated for the theme of the culture in the general concept, the culture of the organisation, and culture of the deafs. The thesis also deals with diversity management and communication in organizational management, focusing on communication in the intercultural team and description of the deaf communication systems. The theoretical part focuses, in its conclusion, on the team and teamwork, on conflicts and their solutions in the cotext of diversity management. The objective of the application part was to analyze situations where there is a misunderstanding between the hearing and the deaf employees of the organization and to describe the specifics of this cooperation. At the end of the thesis the finding are discussed and recommendations made for the organization, which are aimed to avoid misunderstanding. Key words: culture of organization, intercultural communication, deaf, Czech sign language, diversity, team, conflicts.
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Preparing and running multinational collaborative projects
ŠMIDOVÁ, Pavla
This work focuses on specifics of a project in an international or intercultural team. The aim of the thesis is to evaluate experience of participants with working in international or intercultural team and to propose a method to create such team. In theoretical part we will describe existing forms of cooperation, theory of intercultural communication and the basis of preparation and implementation of a project, including the theory of management of a project team. Practical part consists of a questionnary created for the research, gathered data via this questionnaire and a guideline for creating an international/intercultural team. Sources will be literature and other bibliography related to particular chapters of our work.
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Brand engagement on social media: Case study of intercultural raction comparison to commercial media content of Purina brands
Kubínová, Monika ; Zezulková, Markéta (advisor) ; Lütke Notarp, Ulrike (referee)
The aim of this thesis is to understand how the same marketing media content affects audiences of different cultures. Many global brands are managed centrally with unified marketing communication shared across the nations. Content relevance is tested abroad and may not be relevant to all countries where the communication is published. McQuail in his book Introduction to Mass Communication, mentions that different cultures accept the same media content with different effects. I will use a case study for the analysis of intercultural communication of centrally managed brands that will examine the difference in responses of Facebook users to centrally created marketing communication of the Felix and ProPlan brands that belong under the umbrella brand Purina. I divided the case study into two parts, the first part will be devoted to the content analysis of documents, statistics and already existing research from which I formulated research questions. The second part is a semiotic analysis of comments of the Facebook users to the Purina brands that is answering the research questions. The data from the comments shows that the reactivity within the two countries studied differed significantly and depended on the cultural differences defined by Hofstede's cultural comparison. Based on this case study, it...
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Intercultural aspects of non-verbal communication
ŠEVČÍKOVÁ, Lucie
The aim of the bachelor thesis is to define issues of non-verbal communication. It is focused on intercultural aspects that are present in non-verbal communication and have influence on it. The thesis is divided into four chapters. At first the term communication is explained and then there are explained terms such as interculturality and intercultural communication. Third chapter is focused on non-verbal communication. All the constituents of this type of communication are described and the examples from particular cultures are added. After that there is a comparative part that deals with forms of non-verbal communication in particular cultures. There is a comparison especially of European, Asian, American and Arabic cultures. This comparison is mainly focused on the main elements of non-verbal communication. In this chapter there are also explained some differences that are essential to know for understanding of non-verbal communication in different cultures and for peaceful interaction.
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Educational communication between the teacher and the pupil-foreigner at a primary school
Lipovčanová, Helena ; Hejlová, Helena (advisor) ; Voda, Jan (referee)
Diploma thesis responds to the current topic of education of pupils-foreigners at the Czech primary schools. It mainly focuses on the problem of pupils-foreigners' integration into regular learning process and identification of effective ways of learning support in teaching of these pupils. The theoretical part summarizes knowledge related to the mentioned problems. Emphasis is placed on defining the main communication barrier in pupils-foreigners' learning. Further are presented methodological recommendations and inspiration available from expert literature, which relate to the pupils-foreigners' inclusion into regular lessons. The practical part is aimed at helping teachers-beginners. It is based on qualitative research constisting of research methods of interview, expert questionnaire and reflective analysis of its own experience. Therefore, it brings and evaluates the way in which the communication between teachers and pupils-foreigners takes place in the common practice of several Prague's primary schools. The outcomes include examples of good teaching experience, methodological strategies and other recommendations that help pupils-foreigners to overcome the communication barrier.
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Intercultural communication mediated by a PR agency
Jelínková, Petra ; Jettmarová, Zuzana (advisor) ; Svoboda, Tomáš (referee)
This diploma thesis aims to describe comprehensive processes of intercultural communication in a Czech PR agency. The agency's mediation activity is seen in a broader context - not only as the one of a mere intermediary supplying translation and interpreting services provided by local third-party subcontractors, but the one of an active element that co-creates and completes the final shape of these products and services. First of all, we are going to introduce our topic in the context of the existing research made in translation studies, media studies and marketing communications theory. The empirical part of this thesis consists of a case study of a selected Czech PR agency. We used qualitative methods in order to gain data enabling to describe communications processes heading from the client, i.e. a foreign company (seen as the author and primary contracting entity), through the agency (the manipulator) to the translator, and then back to the agency and through its mediation to the primary recipients, i.e. Czech mass media. Besides the description of these processes, subsequently summarized in several basic models, we will also focus on the form of the intercultural communications products, as well as the norms that govern their form. We will use a translation analysis to identify whether these...
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