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Feasibility Study of the Investment Project of Public Investor
Kroulíková, Anna ; Witala, Lukáš (referee) ; Korytárová, Jana (advisor)
A feasibility study is a technical-economic study, an essential tool for investment decisions. The study aims to provide technical, economic, financial and management information qualified for investment decisions. The theoretical section summarizes the purpose, process and structure of individual chapters of the feasibility study including cost-benefit analysis. In the practical part of the feasibility study is designed public project model and its alternative financing option by the grant program of the European Union.
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Cultural Center in Koprivnice
Friml, Jan ; Dvořák, Tomáš (referee) ; Mikulášek, David (advisor)
The project manage to transform = reconstruct the object of a cultural center and a museum in the center of Kopřivnice town. It analyses and widens the offerings of functions and increases aesthetic and cultural values of the building(s) and the surroundings. It also solves urban connections to the environment and wider relations in the town level.
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Design of Home Theater
Knápek, Michal ; Buganská, Tamara (referee) ; Křenek, Ladislav (advisor)
The main aim of my bachelor´s thesis is to find new approaches and new ergonomic, technical and esthetic solutions which satisfy the latest requirements for domestic devices of today. The result should be a design that is modern in appearance and technology should also show a new direction for the design of home theater could take. Another aim is also to fulfill psychological and social function and in order to appeal more to the public and suspended to its beauty.
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The Gallery of Brno Grand Prix
Ježková, Tereza ; Boleslavská, Yvona (referee) ; Žalmanová, Petra (advisor)
The main purpose of the diploma project is to redesign an object of the Brno Grand Prix areal. The design case study is a second step after an urban project analyses created in the pre - diploma project phase. The main aim of the diploma design studio is to produce a new impulse in the whole nearby area of the Brno Grand Prix by finding a new purpose for the city's iconic areal and creating a decent and representative place for exhibition of the extensive history of Czechoslovak Motor sport.
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Measurement and regulation systems in air conditioning
Ilko, Miroslav ; Jelínek, Ondřej (referee) ; Rubina, Aleš (advisor)
Diploma thesis deals with measurement and regulation in air conditioning. The theoretical part discusses the principles of regulation of individual components of air conditioning system. In the calculation part, several variants of fan regulation in the air conditioning unit are designed. The regulation variants are than applied to three operational states of the cinema. The power of the fan is controlled based on the concentration of CO2. The main task of the experimental part is to verify the mathematical model for calculating the concentration of CO2.
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Visualisation of crime in the Normalization cinema
Škopková, Andrea ; Urban, Michal (advisor) ; Agha, Petr (referee)
67 Visualisation of crime in the Normalization cinema Abstract The thesis deals with the question to what extent and in what way the Czechoslovak Normalisation through state-controlled cinema influenced the portrayal of crime/criminality in crime and detective films. The present work attempts to capture the schemes and boundaries within which the dramaturgy of Czech film genre production moved during the so-called Normalisation. The work is based on comparing available data and studies on real crime with its filmic portrayal. The thesis includes a chapter devoted to interdisciplinary, especially sociological, contexts of researching crime and its reflection in society. Another part of the text includes the historical and legal-historical context of the topic under study and the transformations of criminal law. Together with a description of some selected motifs of the film narratives and with an assessment of the extent to which and in what ways selected criminological topics (e.g. recidivism, the problem of social pathologies) are reflected in contemporary professional literature (or statistics) and film, the thesis illustrates with specific examples the ways in which the ideology of Normalization may manifested itself in film productions primarily for the entertainment of the audience (the public). The...
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Analysis of Marketing Communication of Selected Czech Movies Released in 2022 by a Distribution Company Aerofilms
Kořánková, Zuzana ; Koudelková, Petra (advisor) ; Zavadilová, Tereza (referee)
This bachelor work focuses on promotion of Czech independent movies distributed under distribution company Aerofilms in 2022. Theoretical part centers universally on the topic of film marketing. It's definiton, history and each components of marketing mix. Practical part follows three chosen films - And then there was love..., Borders of Love and Art Talent Show. Firstly the readers get in detail specified Czech film industry from the view of distributor in general so that they can easily understand specific case studies. After that each films are being analysed based on a qualitative interview with a marketer, media analysis and analysis of social media. This work contains complex view of marketing of Czech independent films. Keywords Film, film marketing, distribution, cinema, marketing mix, public relations
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The cinema Svět in Kladno in the timeframe 1960-1990 from the perspective of its employees
Dragounová, Veronika ; Wohlmuth Markupová, Jana (advisor) ; Krátká, Lenka (referee)
The subject of this thesis is the research of the cinema Svět in Kladno, primarily in the timeframe 1960-1990 with the main part of the thesis focusing on the experience of everyday life in the movie theatre from the perspective of its former employees. The research was conducted through the method of oral history, and the results provide insight into everyday life in the environment of the cinema in the second half of the last century. The thesis concludes with a reflection on the significance of this life stage for the interviewed narrators. Keywords: cinema, Kladno, movie, cinema staff, oral history
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Mobile App for Pairing Movies to Watch
Zouhar, Tomáš ; Materna, Zdeněk (referee) ; Kapinus, Michal (advisor)
This thesis deals with designing and developing modern mobile applications for the Android platform. The result of this thesis is a mobile application for matching movies to watch in a group. Users of this app can create groups or join other users' groups. Users can rate movies based on their common interests. The final product of this process is the movie that has received the best ratings or the movie which all users agreed on.
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Film consumption behaviour of generation Y
Novikava, Maryia
This thesis describes the attitude of generation Y to watching films, both in the cinema and at home. The thesis includes a description of the film distribution forms, their advantages and disadvantages for the viewer, and describes the film market before the pandemic and after the lifting of the lockdown (2022). The thesis also includes research on the target audience living in the Czech Republic and covers their preferences for watching video content.
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