| |
|
Proposal of the Motivation System in the Company Česká spořitelna, a.s.
Mašková, Michaela ; Rejzková, Veronika (referee) ; Novák, Petr (advisor)
This diploma thesis is focused on suggesting a motivational system for chosen company. First part of the thesis results from theoretical findings concerning the given issue that were processed on the basis of professional literature. The analytical part deals with society itself and analysis of current motivational system on the basis of internal company sources and questionnaire survey. Last part of the thesis contains individual suggestions that should contribute to the improvement of the current state of the motivational system and total employee satisfaction.
|
| |
|
Proposal of the Motivation System in the Company Česká spořitelna, a.s.
Mašková, Michaela ; Rejzková, Veronika (referee) ; Novák, Petr (advisor)
This diploma thesis is focused on suggesting a motivational system for chosen company. First part of the thesis results from theoretical findings concerning the given issue that were processed on the basis of professional literature. The analytical part deals with society itself and analysis of current motivational system on the basis of internal company sources and questionnaire survey. Last part of the thesis contains individual suggestions that should contribute to the improvement of the current state of the motivational system and total employee satisfaction.
|
|
The Problem of Declining Attendance Area of the Camping Praha Klánovice Company
Mašková, Michaela ; Luštický, Martin (advisor) ; Musil, Martin (referee)
The thesis deals with the loss of customers in the subject of tourism Camping Praha Klánovice. The aim is to analyze the problem and to propose appropriate solutions of this problem, respectively to remove the main causes that cause declining attendance. The basic pillar for understanding the internal and external environment is the detailed strategic analysis, which is then supplemented by methods used to solve problems (Ishikawa diagram, Brainstorming, TOPSIS). The output of the thesis is to suggest solutions that will help again increase the attendance of this subject.
|
| |
|
A possibilities of sustainable tourism in the area Děčín
MAŠKOVÁ, Michaela
Diploma thesis describes the possibilities of sustainable tourism in the area Děčín. The basis for processing were the secondary information sources and the primary information sources obtained with the help of qualitative methods of gathering, questionnaire research. The goal is to appreciate the primary and the secondary potential of tourism development in the area Děčín and in terms of analysis propound the possibilities of sustainable tourism and delimitate preferences and equipments.
|
|
The support of tourism development in Teplice region
MAŠKOVÁ, Michaela
Find out the main obstacles and potencial of tourism development in Teplice region with help of primary offer and secondary offer analysis. Also with help of marketing research. The aim of the research is to identify visitor's characterizations and motivations and also identify their satisfaction with this destination and current offer. Segmentation of visitors and creation of optimal offer for each segment. Interpretation of advantages and negative effects of tourism development in Teplice region.
|