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Study of Distribution Logistics in K-BREWERY TRADE
Navrátil, Ondřej ; Urban, Jan (referee) ; Bartošek, Vladimír (advisor)
In my bachelor thesis is a subject the study of distribution logistics in K Brewery Trade. The study is separated into three parts, theoretical, analysis and my own proposal of solution. The first part is focused on the theory of clasification of transport, logistics of transportation and characteristics of carriers and transport services. Analysis is focused on the form of distribution networks and the criteria for transport of goods between distribution centers of the selected company. My own proposal of solution is developed according to materials from the company.
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Marketing Strategy Design for Yonex Company - new Product Launch in the Czech Republic
Navrátilová, Anna ; Urban, Ing Jan (referee) ; Chlebovský, Vít (advisor)
Diplomová práce je věnována problematice zavedení nového typu sportovních bot značky Yonex na český trh. Práce je rozdělena do více částí. První je především zaměřena na teoretický rozbor standardního postupu zavedení nového produktu na trh, který bývá uváděn v odborných publikacích. Druhá, praktická část analyzuje postup zavedení nového typu bot ve florbalové divizi Yonex na český trh. Třetí, závěrečná část práce je zhodnocení marketingové strategie firmy Yonex a stanovení doporučení, jak připravenou strategii zavedení produktu realizovat. Požadovaným výstupem práce je vyhodnocení analýzy a stanovení již zmíněných doporučení, které mohou proces zavádění nových produktů firmy Yonex zlepšit a popřípadě i celý proces usnadnit.
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Quality management system for small organization
Urban, Jan ; Krásová, Anna (referee) ; Fiala, Alois (advisor)
This diploma thesis deals with a quality management system of a small construction company. The aim is to analyse the existing baseline system and propose specific measures leading to compliance with the ČSN EN ISO 9001:2009 standard specification. The first three chapters focus on general description and concepts of quality management systems. The next chapter identifies and maps the main processes in the studied construction company and proposes a new quality management system. The last chapter presents general guidelines for creation of management documentation.
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Changes in leisure activities caused by the pandemic Covid - 19
Dorčeva, Emilie ; Remr, Jiří (advisor) ; Urban, Jan (referee)
The bachelor thesis titled "Changes in leisure activities caused by the pandemic Covid - 19" deals with the topic of the impact of the pandemic on activation in homes for the elderly. The thesis aims to identify and describe how the pandemic has affected the leisure activities of the elderly. The sub-objectives seek to determine which activities have succumbed to the changes and whether the needs of seniors have been met. Finally, the thesis examines whether new activities have been invented as part of the activation. The theoretical part of the bachelor thesis starts with an introduction of the research already conducted and then includes an explanation of basic concepts. The methodological part serves to introduce the qualitative method of data collection, which is a semi-structured interview. The practical part is devoted to the actual research and tries to find answers to the predetermined questions and at the end of the thesis a discussion is presented. Keywords leisure activities, seniors, retirement home, service providers, pandemic Covid - 19 Title Changes in leisure activities caused by the pandemic Covid - 19
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An analysis of some economic and legal aspects of governance of Central European joint-stock companies
Pustówka, Tomasz ; Urban, Jan (advisor) ; Hraba, Zdeněk (referee)
The Analysis of Some Economic and Legal Aspects of Corporate Governance of Central European Corporations There are three main goals of the thesis: 1) To identify the biggest economic risks of present Czech corporate governance 3) to recommend appropriate measures how to regulate corporate governance of publicly owned companies 2) to consider the question how appropriate it is to regulate corporate governance by hard law rules or when soft law rules could be appropriate enough. The thesis is divided into two parts - the theoretical part and the practical one. The theoretical part is subdivided into four chapters. The first contains a general introduction to the corporate governance, the second includes a description of the system of corporate governance regulation, the next one is dedicated to financial crisis impact on the corporate governance regulation, and the final chapter deals with the comparison of Polish and Czech law regulation of corporate governance in publicly owned companies. The practical part consists of three case studies. The first case study analysis the main findings of the report, which was worked out as a result of the independent audit of supervisory boards in publicly owned companies. The second case study examines the corporate governance system of state-owned companies PKN...
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Dying and death as a sociological problem
Beranová, Lenka ; Šubrt, Jiří (advisor) ; Urban, Jan (referee)
This thesis aims to trace the thematisation of death and dying in Sociology, which in the 1990' evolves into constituion of independent sociological subdiscipline: "sociology of dying and death". The main intention then is to go beyond the commonly held beliefthat the death is still a taboo. The Thesis consists of four thematic parts: first part summarizes the occurence of problems of dying and death in sociology, reflecting recent developments not only in social sciences, but also in the society as such. Theretofore the death is interpreted by religion but has been medicalized so that nowadays medicine represents the determinative paradigm of death. This development is in accordance with the most important framework in the intensely individualized society centered around the notion of "self', closely connected with the concept of body and embodiment. Second part represents - on the background of medicine - three stages of death, where each of them allows to develop its own sociological reflection. Third part is concerned with the revival concept of death in the work of British sociologist Tony Walter. On the basis of the comparison of traditional, modern and neo-modern model of death we comment on social phenomena associated with other relevant conceptions. Fourth part is focused on the problems os...
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Purpose and rationality in the theory of action: Max Weber, Talcott Parsons and an outline of an alternative
Horák, Vít ; Balon, Jan (advisor) ; Urban, Jan (referee)
Submitted thesis examines the role of the notion of end (purpose) in the theory of action and how reaching an end can be considered as rational. Underlying motive is an intuition of the Frankfurt school that identified modern society as irationally rational. By supplementing the notion of end with a dimension of its latitude - the spectrum of possibilities that are open for an action - I try to diferentiate it and enable a multi-dimensional conception of purposeful action in which creative and reactive aspects of an action can be separated. Inside this conception I try to make the abovementioned oxymóron intelligible without relying on moral maxims to which would be the action subordinated. To the this goal I progress from a discussion of the hermeneutical metatheoretical principles through a critical analysis of Weber's and Parsons' theory of action. I go through Weber's concept of understanding (verstehende) sociology, the question of access into the perspective of others, the notion of meaning (purpose), end, and rationality and Parsons' discussion of the possibilitties of analytical theory in sociology and the concept of "unit act".
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Visitors monitoring and inhabitants'opinions variety research in the area of Nature Park Ještěd
Kešnerová, Tereza ; Čihař, Martin (advisor) ; Urban, Jan (referee)
Nature park is enounced on account of conservation of a landscape character which is a specific typical appearance of landscape. It is often placed in a proximity to larger towns and cities and thus used by urban inhabitants as a place for relaxation and recreation in a natural environs. Small-scale protected areas with valuable natural properties are often parts of a nature park. An efficient management of each protected area even the nature park requires not only the essential knowledge but also the communication between government, visitors and inhabitants. The knowledge in opinions of involved groups is therefore fundamental. This study is focused on the research of the quantitative and qualitative aspects of the visit rate in the Nature park Ještěd and the opinions variety of the park's inhabitants. The physical counting method was used for the investigation of the visit-rate's dynamics - objects passing through the chosen site have been counted. Prepared questionnaires and the method of the controlled personal interview were used for the qualitative research. Visitors were monitored from July 2006 to September 2007 one weekend within each month except the winter season. Inhabitants were monitored in the chosen villages in spring and summer 2008 always during the weekends. Twenty-days'...
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