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The fulfilling of the Maslow´ s hierarchy of needs in a specific company
ŠŤASTNÝ, Petr
The bachelor thesis presents the fulfilling of the Maslow´ s hierarchy of needs in a specific company and how it effects the quality of work and employee satisfaction. The main aim is to assess how the company follows the values of motivational theories and how it pays off to the company. A literary review is written based on domestic and foreign literature and deals with basic terminology. The Knowledge gained from professional literature is utilized for describing the analyses which was carried out among 41 respondents of the company ABC, Ltd. Finally, the hypotheses and recommendations for evaluating how to further increase employee motivation based on Maslow's pyramid of needs are evaluated.
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Respecting needs of preschool children in nursery schools operating under different curricula
Haová, Markéta ; Havlová, Jana (advisor) ; Kropáčková, Jana (referee)
The Thesis is devoted to the comparison of respecting children needs in Czech nursery schools and British nursery schools in the Czech Republic. It is concerned with the Czech statutory framework called Rámcový vzdělávací program pro předškolní vzdělávání and the British document called the Statutory Framework for the Early Years Foundation Stage. Using content analysis the work examines both the documents and determines their approaches to satisfy needs of children. The second part of the research, conducted through observation, is figuring out how needs according to the Maslow A. are met in the practise of these nurseries. The content analysis and observation is used to discern whether the practise of the nurseries corresponds with their educational program in the area of satisfying children needs.
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Respecting needs of preschool children in nursery schools operating under different curricula
Haová, Markéta ; Havlová, Jana (advisor) ; Kropáčková, Jana (referee)
The Thesis is devoted to the comparison of respecting children needs in Czech nursery schools and British nursery schools in the Czech Republic. It is concerned with the Czech statutory framework called Rámcový vzdělávací program pro předškolní vzdělávání and the British document called the Statutory Framework for the Early Years Foundation Stage. Using content analysis the work examines both the documents and determines their approaches to satisfy needs of children. The second part of the research, conducted through observation, is figuring out how needs according to the Maslow A. are met in the practise of these nurseries. The content analysis and observation is used to discern whether the practise of the nurseries corresponds with their educational program in the area of satisfying children needs.
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Proposal to Improve Motivation in the Company
Bartáková, Vendula ; Černochová, Martina (referee) ; Novák, Petr (advisor)
This bachelor thesis is focused on the motivation of people within a structured organization, their motivation for long-term work and issues linked to operating in such an environment. The theoretical part will address key concepts and theories such as Maslow´s pyramid of needs, SLEPT analysis or Porter´s five forces analysis. The practical part will focus on the company and their regional headquarters. On the grounds of a questionnaire I have studied the motives for engagement with this company further I studied the motives behind long-term work engagement and career growth within this company. In the final part of this paper I have created a set of proposed changes that could lead to an increase in recruits to the company, furthermore I included incentives, which could lead to better motivation of current co-workers.
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Proposal to Improve Motivation in the Company
Bartáková, Vendula ; Černochová, Martina (referee) ; Novák, Petr (advisor)
This bachelor thesis is focused on the motivation of people within a structured organization, their motivation for long-term work and issues linked to operating in such an environment. The theoretical part will address key concepts and theories such as Maslow´s pyramid of needs, SLEPT analysis or Porter´s five forces analysis. The practical part will focus on the company and their regional headquarters. On the grounds of a questionnaire and own observations I have studied the motives for engagement with this company further I studied the motives behind long-term work engagement and career growth within this company. In the final part I have created a set of proposed changes that could lead to increase motivation in the company, which could lead to increase performance of the company.
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The content of the advertising message and its impact on the addressee
Schilla, Ondřej ; Surynek, Alois (advisor) ; Fischerová, Martina (referee)
The present Bachelor thesis tries to outline and assess the content of an advertising message and its impact on the addressee. In the theoretical part, the role of psychology in copywriting as well as the use of various underlying psychological concepts and approaches are characterized in great detail. The first section of the practical part of the present Bachelor thesis explores the impact of the twelve most frequently used methods of presenting an advertising message. For this purpose, an original author's questionnaire proved to be quite useful. The answers from the field were assessed and thoroughly analysed by the author of the thesis. The second section brings the author's analysis of the most succesfull advertisements from the official scale EFFIE 2012. The know-how derived from the theoretical part of the thesis could be applied here.
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Quality of Life and Its Understanding by Mental Health Patients in the Paprsek nadeje Centre
BARTOŠÍKOVÁ, Radka
In this thesis I would like to acquaint the reader with the impact of mental illness on human. In my thesis I focus on the psychosocial impact of the illness in the form of the assistance to an ill person, the quality of interpersonal relationships and quality of social interactions linked to the stigma. The essence of research in the social field were the findings concerning the living conditions of the client, client's activities and leisure time activities or the manners of support in illness. An important task of the client was to respond to questions about the hardships in life. The paper also deals with the knowledge of the physical, mental and spiritual qualities. It focuses on the comparison and awareness of the role of illness and pharmacotherapy as a limiting factor in the perception of quality life. It refers to the material conditions of these people, emerging drug addiction and subjective values and a feeling of well lived life in general. An important element of my research is to detect clients? life goals and to record their life satisfaction using "scale of life satisfaction." My goal was to map the real quality of life of the clients of the centre Paprsek naděje and the key aspects of the experience of life and how the meeting of the individual needs of the client affects the quality of life from their own perspective. The results were then evaluated and compared with Maslow's hierarchy of needs. The thesis is divided into two parts, theoretical and practical. The theoretical part deals with the classification of mental illnesses, their prognosis and treatment. I emphasize the disorder schizophrenia as a contemporary phenomenon, and finally the quality of life and the various aspects that affect it - the status of the ill person in the family, society, work and isolation. The empirical part is devoted to the research itself. For research I used qualitative research methods and techniques of semi-structured interview supplemented by observations. The research group consists of 5 clients of the centre Paprsek naděje in the age range of 28-59 years. I carried out one pilot study before the research itself. The resulting data were processed and put in tables and graphs, evaluated and compared in the discussion and conclusion. Part of the research was realized using the Schedule for the Evaluation of Individual Quality of Life, SEIQoL. Using this method, I examined individual life goals of each client, their importance and satisfaction with their achievements. Overall I responded to one main research question and two sub-questions. I consider the findings of abnormal invalidity and unemployment, high levels of stigmatizing experience, lack of active free time and physical activity, emerging drug addiction or lack of interpersonal relationships as the crucial results negatively affecting quality of life. Physical decrepitude is always a present component. The research also showed occasional unfamiliarity with diagnosis. Positives can mainly be seen in family support and in the quality of family relationships, also in sufficient material sources and in family and spiritual priorities. It is essential that compared with the Maslow's hierarchy, it was found that it has preserved its traditional arrangement in the process of meeting the needs. The content of individual needs was however varied in each of its individual parts. I have also learned that mental illness limits clients greatly for example in the context of culture and their interests and that there are also limitations to the parental instinct caused by fear of the large amount of responsibility and the impact of their illness to their children. An unexpected finding was the satisfaction of all clients with material sources. Similarly, the clients see their mental illness as a certain way of realizing satisfaction.
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Qualitative research on methods used for stress-release of anxious children practiced by kindergarten teachers.
FOJTÍKOVÁ, Kristýna
The main aim of my research was to find out and describe the methods which are used to calm down and relax anxious children in kindergartens.In the theoretical part I described elementary psychological topics which are a base for understandingproblems of origins, symptoms and consequences of preschool children's anxiety. This part includes description of educational parental approaches and their possible impact on the rise and development of the child's anxiety. At the end of this part there's a brief excursus concerning the meaning of fairy-tales, especially from the psycho-analytical point of view. In the methodological part I tried to explain the used methods of my research: grounded theory , involved observation, half-structured interview and the ways of its cosiny. In the research part I developed the analysis of interviews in the concerned chapters. The main meaning lies in description of the methods and approaches used by teachers to achieve positive change in feelings of an anxious child. I extend my findings with a brief characteristics and impact of specific methods which are used by teachers to calm down and relax children in kindergartens. In conclusion I summarized the key facts. These facts cocern both general and specific methods which can help an anxious child cope with his anxiety and support his personal development.
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Needs of patients in the internal and surgical ambulance
VŠETULOVÁ, Anna
This bachelor thesis is titled ``The Needs of Patients in Internal and Surgical Outpatient Wards{\crq}q. The issue of patients{\crq} needs is in the limelight of nursing and its main characteristic feature is planned satisfaction of needs of healthy and ill individuals. The main objective of the thesis was to ascertain what needs are felt by the patients in the internal and the surgical outpatient wards and what patients{\crq} needs are identified by the nurses working in the concerned outpatient wards. The research was conducted using a quantitative and a qualitative research method. The quantitative method involved a questionnaire for the patients, designed on the basis of the Maslow{\crq}s pyramid of needs. While using this method, three hypotheses were raised and the obtained results confirmed them. The results of the quantitative research were assessed by means of charts and tables. The data for the qualitative research method were collected by means of interviews with nurses. The questions asked in the interviews and in the questionnaire were based on the Maslow{\crq}s pyramid of needs. One research question assisted us to attain the objective. The method of data categorization in tables and charts was selected for processing the research results. The research set consisted of patients and nurses in the hospital of České Budějovice. By means of the research we have ascertained that the patients{\crq} needs differ in dependence on the age and the gender. The most commonly unsatisfied needs include cognitive needs, in particular the need to know. The unsatisfied needs of the patients are individual and, at average, cover the lower and the higher needs of the Maslow{\crq}s pyramid. The nurses in outpatient wards identify mostly lower needs in the patients. Most nurses do not see higher needs of the patients unsatisfied. The conclusion of the thesis is the idea that the identification of the patients{\crq} needs by the patients themselves differs from the identification of patients{\crq} needs by the nurses. The findings obtained in the research could be used for publication in technical literature. We have also created an educational material for nurses working in outpatient wards since it is important to learn more about the patients{\crq} needs in order to facilitate better satisfaction of the patients{\crq} needs in outpatient wards.
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