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Analysis of combinations in overpowering play in men's teams playing the water polo champions' league
KOPENCOVÁ, Karolína
The aim of the bachelor's thesis was to analyze the power play combinations in the water polo in selected men's teams of the Champions League. The research group consisted of nine men's European water polo teams, namely Zodiac CNAB, Dinamo Tbilisi, An Brescia, FTC Telekom Budapest, Waspo98 Hannover, Jadran Herceg Novi, Spandau 04 Berlin, Cn Marseille and Jug Adriatic Osigur. Data collection took place in the period from 1st December 2020 to 5th March 2021, when the first round of the men's Champions League began to be played. Overpowering game combinations from the video are recorded using diagrams, tables and graphs. The highest number of overpowering games was recorded by the Cn Marseiille team, a total of 22. On the other hand, the Waspo98 Hannover team had the smallest representation in the number of 10 overpowering games. At the most cases, the power play was ended over the right or left wing and this was also the most successful type of ending. The second most successful type of power play was over the right and left goalpost. The power play ended over the back defender had the lowest success. The Spanish team Zodiac Barcelona achieved the highest success in overpowering game combinations. On the other hand, the lowest success rate was recorded in the Waspo98 Hannover team.
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Marketing research - sponsoring of the UEFA Champions League in the Czech Republic
Souchová, Dominika ; Voráček, Josef (advisor) ; Štědroň, Bohumír (referee)
Title: Marketing research - sponsoring of the UEFA Champions League in the Czech Republic Objectives: The main objective of this research was to determine if there is awareness about the sponsorship of the Champions League in football among the wider public. Primarily, on the basis of questionnaire, it was investigated if the public during watching this football competition perceives sponsoring and specific sponsors of Champions League, if the public knows all these sponsors, and if so, which seems to be the most important. It was also investigated a public interest in the Champions League and in football in general. Methods: The thesis is based on theoretical knowledges that bind to this topic. To determine the general knowledge of sponsorship of the Champions League in football was used survey questionnaire method. The results are presented in tables and graphs. Results: Marketing research of sponsorship of the UEFA Champion League has revealed, that overall 82% of the survey respondents knew at least one of the six official sponsors of the Champions league. The research results have shown, that even the best - known sponsor is a Dutch beer producer - Heineken, who also appears to be the most important. Keywords: Marketing research, sponsor, Champions League, football
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Champions League - History and present
Schánělec, Jan ; Pokorný, Ladislav (advisor) ; Kašpar, Ladislav (referee)
This bachelor work is dealing with the Champions League. Targets of this work are to summarize the history of the Champions League and to describe its structure. Next things I explore are factors which lead to success in the Champions League and what prestige has the Champions League between people. The first part of the work is dedicated to the structure of the competition. In the next part is included European Champion Club's Cup, the predecessor of the Champions League. In the next part I summarize every single season of the Champions League. Then I explored whether favorites are successful in the event, whether the richest clubs tend to win the Champions League more likely, whether it is better to play either offensively or defensively, I explore whether there is an increase or a decrease of scored goals and whether winners of the Champions League are successful in their national league. I also give an outcome of questionnaire focus on popularity of the Champions League between people.
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Marketing research of brand equity of traditional participants of Champions League
Mizera, Lukáš ; Čáslavová, Eva (advisor) ; Voráček, Josef (referee)
Title: Marketing research on perception of brands of traditional participants of football Champions League Objectives: The objective of the thesis is a description of problems associated with the concept of brand and based on the collected data to make a marketing research of respondents' awareness of brand of selected football clubs taking regular part in Champions League. Methods: The research is making by a questionnaire economization focused on brand awareness and its specific features. In connection with the acquisition of the primary data was used method by online survey. To collect and storage data was used internet application Google Docs. Results: Results of the research showed that awareness of selected football clubs in Czech sports spectators is at a very good level. Furthermore, respondents expressed their opinions, knowledge and attitudes to individual characteristics of the brand of football clubs. Keywords: Brand, brand awareness. Champions League, marketing research, questionnaire
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Goal Analysis of mutual matches between the best four Czech teams in Czech football league season 2018/2019
Vampola, Jindřich ; Kokštejn, Jakub (advisor) ; Buzek, Mario (referee)
Title: Goal Analysis of mutual matches between the best four Czech teams in Czech football league season 2018/2019 Objectives: The main objective of this thesis is analysis of goals scored between the best four Czech football teams in 2018/2019 season. Furthermore, this thesis aims for comparison of examined variables with data from European competition - Champions league (year 2018/2019). A partial goal then is to create recommended exercises for training practice. Methods: In this thesis is used methods of quantitative analysis and comparison. We mainly used the method of indirect observation of video records. Overall, 18 matches of Czech league and 125 matches of Champions league were analysed. In these matches were scored 47 goals in Czech league and 366 goals in Champions league. For normality analysis we used Kolmogorov-Smirnov and Shapiro-Wilk test. For hypothesis analysis we used Man Whitney U test and 2 sample t-test. With the results as a base were created model training exercises to bring the training process closer to match specifications. Results: Czech teams scored significantly more headers in comparison with Champions League. In first touch goals and fruitfulness of shooting they had lower percentage, but it was not statistically significant. Most of the goals in mutual matches of...
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Revenue of European Fotball Clubs from UEFA Champions League and UEFA Europa League
Karas, Daniel ; Šíma, Jan (advisor) ; Holánek, Michal (referee)
Title: Revenue of European football clubs from UEFA Champions League and UEFA Europa League Objectives: The main goal of this work is to analyze the influence of FIFA and UEFA financial support to a funding of European football clubs, comparison of this revenue to the total revenue of Czech and other European clubs; then observe behavior of owners of the clubs. Methods: An analysis of the secondary data was used to obtain relevant and up-to- date information. This work considered data validity and trustworthy as very important. The bachelor thesis used comparative analysis of ratio of kinds clubs' revenue. The acquired secondary data was processed and then presented in graphs and tables. Results: The results show, that the main revenue of the football clubs in European competitions comes from broadcasting rights. Profit from this source are significant mainly for clubs from the most attractive leagues, for example for the French club Lion this item made 56 % of total revenue from UEFA Champions League, comparing FC Porto with their 12 %. For the others - including Czech clubs - income from sponsoring is more important. On the other hand, income from tickets is almost negligible for all clubs. Keywords: football, UEFA, FIFA, funding, sugar daddy, UEFA Champions League, UEFA Europa League
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Marketing research - sponsoring of the UEFA Champions League in the Czech Republic
Souchová, Dominika ; Voráček, Josef (advisor) ; Štědroň, Bohumír (referee)
Title: Marketing research - sponsoring of the UEFA Champions League in the Czech Republic Objectives: The main objective of this research was to determine if there is awareness about the sponsorship of the Champions League in football among the wider public. Primarily, on the basis of questionnaire, it was investigated if the public during watching this football competition perceives sponsoring and specific sponsors of Champions League, if the public knows all these sponsors, and if so, which seems to be the most important. It was also investigated a public interest in the Champions League and in football in general. Methods: The thesis is based on theoretical knowledges that bind to this topic. To determine the general knowledge of sponsorship of the Champions League in football was used survey questionnaire method. The results are presented in tables and graphs. Results: Marketing research of sponsorship of the UEFA Champion League has revealed, that overall 82% of the survey respondents knew at least one of the six official sponsors of the Champions league. The research results have shown, that even the best - known sponsor is a Dutch beer producer - Heineken, who also appears to be the most important. Keywords: Marketing research, sponsor, Champions League, football
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UniCredit Bank - the sponsorship utilisation of UEFA Champions League
Křivanec, Ondřej ; Procházka, Jan (advisor) ; Štědroň, Bohumír (referee)
Title: UniCredit Bank - the sponsorship utilisation of UEFA Champions League. Objectives: The main objective of this diploma thesis is to analyze the mutual relationship of sponsoring between the UEFA Champions League and UniCredit Bank. Based on the results, recommendations for improvement of the sponsorship cooperation will be suggested. Methods: In this thesis will be used survey in order to obtain the necessary information regarding the impact of the sponsorship from czech fans. Furthermore, SWOT analysis method will be realized to analyze the actual benefit of the sponsorship for UniCredit. And method of case studies which will analyze itself sponsorship with all its consequences. Results: The results will be processed according to the selected objectives and will be interpreted in a separate chapter as suggestions and recommendations for the improvement of the sponsorship. Keywords: sport, sponsorship, advertising, UEFA Champions League, UniCredit Bank
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Marketing research of brand equity of traditional participants of Champions League
Mizera, Lukáš ; Čáslavová, Eva (advisor) ; Voráček, Josef (referee)
Title: Marketing research on perception of brands of traditional participants of football Champions League Objectives: The objective of the thesis is a description of problems associated with the concept of brand and based on the collected data to make a marketing research of respondents' awareness of brand of selected football clubs taking regular part in Champions League. Methods: The research is making by a questionnaire economization focused on brand awareness and its specific features. In connection with the acquisition of the primary data was used method by online survey. To collect and storage data was used internet application Google Docs. Results: Results of the research showed that awareness of selected football clubs in Czech sports spectators is at a very good level. Furthermore, respondents expressed their opinions, knowledge and attitudes to individual characteristics of the brand of football clubs. Keywords: Brand, brand awareness. Champions League, marketing research, questionnaire
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Champions League - History and present
Schánělec, Jan ; Pokorný, Ladislav (advisor) ; Kašpar, Ladislav (referee)
This bachelor work is dealing with the Champions League. Targets of this work are to summarize the history of the Champions League and to describe its structure. Next things I explore are factors which lead to success in the Champions League and what prestige has the Champions League between people. The first part of the work is dedicated to the structure of the competition. In the next part is included European Champion Club's Cup, the predecessor of the Champions League. In the next part I summarize every single season of the Champions League. Then I explored whether favorites are successful in the event, whether the richest clubs tend to win the Champions League more likely, whether it is better to play either offensively or defensively, I explore whether there is an increase or a decrease of scored goals and whether winners of the Champions League are successful in their national league. I also give an outcome of questionnaire focus on popularity of the Champions League between people.
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