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Romantic movies and the women's vision of partnership
Koryntová, Barbora ; Reifová, Irena (advisor) ; Bednařík, Petr (referee)
The diploma thesis Romantic Movies and the Women's Vision of Partnership describes and discusses a study of two generations of women - mothers and their daughters - who watch this genre. Feminist film criticism theory, of which Laura Mulvey is considered to be the main representative, was selected as the foundation for this research. The aim of the research is to determine how the reception of romantic comedies helps to shape conceptions regarding intimate relationships for mothers and for their daughters. The qualitative method has been chosen as a relevant method for providing answers to the questions posed; meanwhile data is collected using semi-structured interviews. The subsequent analysis will primarily be based upon grounded theory, which shows itself to be the most appropriate method for producing the conclusion for this study.
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Generation Y and Hungarian Film
Rychterová, Karolína ; Štoll, Martin (advisor) ; Bednařík, Petr (referee)
The subject of this master thesis is the interconnection of two quite different topics. These themes are generation and film, specifically Generation Y and Hungarian film. Such a link between these two themes is provided by Hungarian director György Pálfi and his film Taxidermia. The first part of the thesis introduces primarily a theme of the generation, describing generations from Baby boomers to Generation Z. It explains how these cohorts are dated, why they are called like this and what is typical for them. At the same time, the basic knowledge from the historical context is explained, which, in fact, determines these cohorts. The second part of the master thesis focuses on the topic of Hungarian cinematography. It describes the history of Hungarian film, presenting typical directors and their films. There is also a practical part showing what young people of generation Y know or do not know about Hungarian films. The third part of this thesis is called György Pálfi. This section is the most important one. It includes an interview with the director himself and an analysis of his film Taxidermia. This film plays an important role in his work because it brings all our themes together.
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Leoš Mareš - The Phenomen of Czech Hosting
Adamec, Martin ; Bednařík, Petr (advisor) ; Štoll, Martin (referee)
1 Annotation: Leoš Mareš - The Phenomenon of Czech Hosting The diploma thesis deals with one of the most notable personalities of Czech hosting - Leoš Mareš. There has been no relevant work or thesis on the academic (and also non-academic) level so far, so this is the first step in this direction. It is necessary to ask whether it is desirable that the chosen topic would be dealt with at this level. I have come up with a positive answer, for as the most successful hosting personalities (Larry King, Oprah Winfrey, Jay Leno, Jimmy Kimmel, Jimmy Fallon, Dick Cavett, Johannes B. Kerner) have an important role in society (like personalities from arts or politics) and studying of such phenomenon is completely natural for (at least) foreign theory and practice. In my opinion, every society should have an interest in knowing the distinct individuals who be can influential or enriching. For these reasons, I have decided, with regard to the focus of the study program, to devote the thesis to one of the most significant personalities of Czech hosting. If this thesis would be the basis for future professional or social discussion of selected personality or hosting in general, its purpose will certainly be fulfilled.
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Accidents and catastrophes in totalitarian media
Šírová, Tereza ; Bednařík, Petr (advisor) ; Děkanovský, Jan (referee) ; Franc, Martin (referee)
The aim of the dissertation "Accidents and Disasters in the Totalitarian Media" is to describe and compare the way how daily press in communist Czechoslovakia informed about transport and industrial accidents that happened in Eastern and Western Bloc. In the practical part, the media coverage of pairs of similar accidents that happened in a short time period (one in Eastern Bloc, the other in Western Bloc) will be analysed. The theoretical part deals with negativity from the view of media studies as well as other social sciences.
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Assassination of Reichsprotektor Reinhard Heydrich - comparison of movie adaptations Atentát (1964) and Anthropoid (2016)
Majerová, Marie ; Štoll, Martin (advisor) ; Bednařík, Petr (referee)
Diploma thesis with the title Atentát na říšského protektora Reinharda Heydricha - komparace filmových adaptací Atentát (1964) a Anthropoid (2016) deals with the influence of selected factors on the movie representation of real historical event. These facts can be the time and the country of origin, the political situation in the country, the target market, nationality of the authors, etc. The theoretical part will present the historical context of the real event, the corresponding film theory, artistic means and methodology. The comparative analysis will help to compare pre-selected scenes and situations identical for both movies. The findings will be evaluated at the end of the thesis.
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Youth in photographs in Mladý svět magazine (1959 - 1989)
Teplá, Jana ; Láb, Filip (advisor) ; Silverio, Robert (referee) ; Bednařík, Petr (referee)
Youth in photographs in Mladý svět magazine (1959-1989) Jana Teplá Abstract: The aim of this study is to analyze the way youth was visually represented in the photographs in Mladý svět magazine and to find out whether and how this representation has changed during the period from 1959 to 1989 depending on the changes of discourse practices and socio-cultural practices. The study also aims to uncover how the discourse of news photographs has mingled with the discourse on youth in socialist Czechoslovakia. The specific objective of this research is to analyze the photographs of Czechoslovak youth on the front pages of the magazine with focus on the news values and the ideological messages they mediate. For the analysis of photographs were used mixed methods. Quantitative content analysis was applied to determine the news values, social semiotic analysis was applied to identify the ideological messages and oral history method was used for the extension of the contextual framework. The research part is divided into three periods of time with respect to changes in the wider socio-cultural context: the 1960s (January 1959 to December 1967), the period of the Prague Spring and shortly after the occupation by the Warsaw Pact troops (January 1968 to March 1969), and the period of "normalization" (April 1969 to...
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Picture of the political East in the caricature in the French magazine Le Cannard enchîné in 1945-1970
Walsh, Diana ; Štoll, Martin (advisor) ; Bednařík, Petr (referee)
This diploma thesis focuses on the analysis of caricatures with a theme of the Eastern block in French satirical weekly magazine Le Canard enchaîné in 1945-1970. By the Eastern block, we understand the Soviet Union and its associated socialistic countries. The thesis is anchored in the theoretical part by historical context of the history of the eastern countries, as well as by the development of analysed weekly magazine on the background of the history of France, by the formulation of the concepts of caricature and satire, including important authors, and the research methods themselves. Triangulation, in this case the combination of quantitative content analysis and semiotic analysis, aims to analyse individual caricatures with the theme of the East and its individual countries. The analysed periods are divided into two sections, due to the availability of materials, namely 1945-1948 and 1968-1970.
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"Two women, two different lifestyles". Analysis A designing a female role in reality show Changing wives
Jelínková, Blanka ; Reifová, Irena (advisor) ; Köpplová, Barbara (referee) ; Bednařík, Petr (referee)
Equal opportunities of women and men is a very complex issue that is a central interest of many nonprofit organizations (e. g. Gender Studies, ProFem etc.). In diverse fields of our everyday life, we can witness the complexity of common day gender issues, including, but definetely not limited to our labour market and law areas. Also, the media domain is constantly providing a source for us to personally visualize and analyze these various gender concepts. In correspondence with an alternative paradigm we assume, media is a very powerful tool that can maintain traditional gender stereotypes in society. But, as powerful as the media can be in maintaining these traditional stereotypes, they are just as capable to deconstruct them and instill a fresher view. We want to reveal if gender stereotypes truly do exist in the reality TV show Wife Swap. The main goal of our work is to show how the woman's role was created for her, and what it had to consist of in this reality show, and whether the traditional concepts are seen in the filming's end product. Although the men's role is in this show also very important, it is mediocre relative to the wife's role. With use of a qualitative research method - the grounded theory, we examined all fifteen parts of the first season of this show. We paid special attention to...
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Czech avant-garde argumentation, in ReD magazine's replies to outer eriticism
Škopková, Andrea ; Kučera, Štěpán (advisor) ; Köpplová, Barbara (referee) ; Bednařík, Petr (referee)
The theme of the work is assessment of argumentation strategies used by Revue Devetsil (ReD) editors, eg in response to articles published elsewhere or other critical contributions - especially in the context of conflict of art and politics. In particular, the observed situations relate to cases in which ReD editors expressed their views on the evaluations of contemporary avant-garde movement. The content of the study is an analysis of argumentation techniques according to social viewpoint. Rather than formal stylistic means, the text is oriented to contents and context of the use of specific or repeated arguments, especially the position from which the message is being produced. At the same time, the work captures the communication traits and characteristics of the First Republic cultural journalism and the position of the Czech avant-garde at the turn of the 1920s and 1930s. The thesis is divided into four chapters and a conclusion. The first one presents the media landscape of the First Republic cultural journalism, the second chapter informs about Devetsil movement, third part focuses on presentation of the goals of the Revue Devetsil, the fourth chapter presents examples of argumentative concepts on the genre of the manifesto, the polemics and the theoretical study. The conclusion discusses...
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Communication strategy of NASA during space programs Mercury, Gemini and Apollo in the years 1958 - 1972
Dorňáková, Nikol ; Bednařík, Petr (advisor) ; Cebe, Jan (referee)
Master's thesis "Communication strategy of NASA during space programs Mercury, Gemini and Apollo space programs in 1958-1972" is a summary of the work of National Aeronautics and Space Administration (NASA) in the field of external communications. This diploma thesis maps the communication strategy during the first space programs Mercury, Gemini and Apollo in the 50s-70s. of the 20th century. It also puts it in a wider historical, social and media context. It is also devoted to the emergence of NASA, to individual programs and the emergence of space interest in the United States.
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