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3D printing in popularization of science
Kubíčková, Klára ; Zmrzlá, Petra (referee) ; Langerová, Petra (advisor)
Tato bakalářská práce se zabývá především využitím 3D tisku veřejností, která není s touto technologií seznámena. Práce je rozdělena do dvou hlavních částí – první část uvádí teorii a druhá část předkládá praktické aktivity. V první části je definovaná terminologie spojená s 3D tiskem, je stanoven proces 3D tisku, a je nastíněn historický vývoj procesů 3D tisku. Kromě samotného 3D tisku je v první části této práce popsán i proces tvorby 3D tisknutelného modelu a také jsou popsány možnosti využití 3D tiskáren. Kromě již uvedeného jsou také popsána 3D tisková pera. V druhé části, praktické části, jsou navrženy konkrétní aktivity pro děti s využitím 3D tiskových per nebo 3D modelovacích programů. Veškeré tyto aktivity obsahují očekávanou délku trvání, věkovou skupinu a hlavní cíl.
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Strategie vybraného podniku
Kubíčková, Klára
The main aim of the thesis is to develop appropriate strategy for further development of a concrete company. Basic terminology, approaches for creating strategy, implements and techniques used for implementation are introduced in the introductory part. Furthermore, description of business strategic management includes the strategic analysis as well as implementation and control of the strategy. In the practical part the chosen company is introduced. External, internal and the business environment itself with its internal resources is analyzed by using methods such as PESTE analysis, Porter´s model of 5 powers, marketing mix, 7S model and model of industry life cycle. Remaining subchapters are engaged in the strategy formulation (using the methods IFE, EFE matrix, SPACE analysis and SWOT analysis) also in the specific implementation and the strategy controlling. The thesis is concluded with discussion and suggestions for the mentioned company.
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3D printing in popularization of science
Kubíčková, Klára ; Zmrzlá, Petra (referee) ; Langerová, Petra (advisor)
Tato bakalářská práce se zabývá především využitím 3D tisku veřejností, která není s touto technologií seznámena. Práce je rozdělena do dvou hlavních částí – první část uvádí teorii a druhá část předkládá praktické aktivity. V první části je definovaná terminologie spojená s 3D tiskem, je stanoven proces 3D tisku, a je nastíněn historický vývoj procesů 3D tisku. Kromě samotného 3D tisku je v první části této práce popsán i proces tvorby 3D tisknutelného modelu a také jsou popsány možnosti využití 3D tiskáren. Kromě již uvedeného jsou také popsána 3D tisková pera. V druhé části, praktické části, jsou navrženy konkrétní aktivity pro děti s využitím 3D tiskových per nebo 3D modelovacích programů. Veškeré tyto aktivity obsahují očekávanou délku trvání, věkovou skupinu a hlavní cíl.
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Business plan
Jirků, Petr ; Krause, Josef (advisor) ; Kubíčková, Klára (referee)
The aim of this bachelor thesis is to create a business plan of a bakery with selection of wholemeal bread and to find out whether the project is suitable to implement in the reality. The first part is theoretical. It describes the basic terms of entrepreneurship, structure of a business plan and clarifies principles that should be used during the creation process. It also includes specific requirements for starting a business in this field of industry. The second part is practical and applies the theoretical knowledge into practise. It covers a created business plan including the purpose of the document, description of the opportunity, corporate goals, potential markets, competition analysis, marketing and sales strategy, realization project plan and financial plan. The work´s contribution is the fact, it can be used for making the decision whether enter this market.
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Analysis of the competitive environment on the babysitting market
Kubíčková, Klára ; Novák, Michal (advisor) ; Kincl, Tomáš (referee)
The foundation of this thesis is a personal business plan for a babysitting agency. This agency will enter the market as a new entity. In order to do so, it is necessary to explore this business market in a great detail. The analysis of such market should provide information which will then create the foundation for both strategic and operational marketing decisions. The goal of this thesis is to analyze the current state of the babysitting market and its main competitors in Prague in order to create a competitive strategy and marketing program for a new business. This analysis was done through the methodology of competition analysis using the process of competitive intelligence. Data have been collected in many different forms, one of them being semi-structured interviews. Ethics have been taken into consideration while doing this research. The outcome of this work is a competition strategy and the 6Ps marketing mix, which include the competition advantage.
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Do More Sporty Active People Have Higher Earnings?
Kubíčková, Klára ; Brožová, Dagmar (advisor) ; Babin, Jan (referee)
The bachelor thesis consider the impact of time, which an individual spends sport activity on his earnings. First it explains theory of human capital and emphasises health as its component. Then it describes Mincer earnings function, Subsequently describes foreign research on the topic of impact of sports on earnings of the individual. On the basis of internet survey practical part per ordinary least squares method confirms set hypothesis, which says that more sporty active individuals have higher earnings. This research finds that people which spends an additional hour by strenuous physical activity reach ceteris paribus by 2,13 % higher earnings.
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Motivation as a tool of performance management
Kubíčková, Klára ; Kříž, Josef (advisor) ; Hana, Hana (referee)
The aim of the dissertation called Motivation as a tool of performance management is to analyze the present condition of the motivation system in the company Ahold and eventually base on recognized imperfections to suggest and help increase employee performance. The dissertation is divided in a theoretical and a practical part. In the theoretical part leader and manager, motivation, sources of motivation, theories of motivation and achievement motivation are defined. Further attention is devoted to direction and evaluation of work performance. The theoretical part is followed by the practical part, which contains company characteristics, analysis of the current motivation system, where empirical research investigates motivation and her impact on satisfaction and performance employee. At the end of the dissertation there are stated and proposed recommended changes, which should contribute to better performance and motivation of the employee.
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Financing of Theaters in the Czech Republic
Kubíčková, Klára ; Votava, Libor (advisor) ; Jindřich, Tomáš (referee)
The bachelor thesis deals with options for financing of theatres in the Czech Republic. Czech Republic is attempting to use more sources for financing of theatres in which share of public sources is unsubstitutable. The thesis is even mainly concerned with these public sources. Theatres wouldn't probably exist without these sources. Firstly there are defined basic terms in theoretical part, including analysis of models of theatre operations and short historical excursion. Secondly statistical information is following and the end of theoretical part deals with particular types for financing of theatres in detailed distinction of public, private and internal sources. Second part of the thesis is executed in the form of case study with the main object of the National Theatre as state allowance organization. Particularly is conducted analysis of financing of this theatre, including definition of available options of gaining financial sources. Upon detected facts there are recommendations made how to more or effectively exploit financial opportunities. As a part of case study there is also assessment of the basic economy indicators of the 2013 year. The purpose of the thesis is to make an overview of available methods of financing theatres as distinctive economic subject and in the case of the National Theatre to suggest solutions for prospective improvements.
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Vývoj nezaměstnanosti ve vybraných okresech Moravskoslezského kraje
Kubíčková, Klára
The main object of my bachelor theses is analysis of unemployment in the Moravian-Silesian region in years 2002-2013 in the three selected districts. The first part deals with the types of unemployment and integrates these types in the context of government policy. The following unit deals with the characteristics of basic unemployment rates, statistical concepts and explanation of the methodology that I used in the practical part. Then I briefly characterized the Moravian-Silesian region, township Karvina, Opava and Ostrava city. With selected statistical methods I examined development of unemployment rates and focused also on forecast of future development.
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