National Repository of Grey Literature 3,767 records found  previous11 - 20nextend  jump to record: Search took 0.25 seconds. 

Hazards of HIV, What Know About Them the Secondery Young People in Česká Třebová
Záleská, Lenka ; Bernard, Josef (advisor) ; Urbánková, Olga (referee)
This thesis treats of the HIV virus and its hazards. It is composed of a theoretical and a practical part. The theoretical part deals with the HIV virus, it clears up the history of its discovery and the ways of transmission. It also describes the development and classification of the HIV infection, makes clear the possibilities of therapeutics and emphasizes prevention. As one of the possibilities of prevention the peer education in the sphere of HIV/AIDS prevention is mentioned here. In the practical part the questionnaire is analysed which was filled in by students of the second and third years of several secondary schools in Česká Třebová. By means of the questionnaire it was found out how the students are informed of the HIV virus, if they know how to protect themselves from it, where they get information and who they would turn on if they wanted to learn something about the virus. Another point of research was to find out if the obtained knowledge is somehow reflected in the common life of the interviewed people and if they feel to be threatened by the virus. My aim was also to find out the students' opinions on some specific situations which are concerned with HIV, like for example having one-night affairs or taking drugs. Powered by TCPDF (www.tcpdf.org)

Information systems security penetration testing
Klíma, Tomáš ; Doucek, Petr (advisor) ; Čermák, Igor (referee) ; Čapek, Jan (referee) ; Štubňa, Ivan (referee)
The aim of this dissertation thesis is to develop new methodology of information systems penetration testing based on analysis of current methodologies and the role of penetration tests in context of IS/IT governance. Integral part of this aim is evaluation of the methodology. The first part of the thesis is devoted to the presentation of history and current state of research in selected area, definiton of basic terms and introduction of role of the penetration tests. This part is followed by the review of relevant sources and comparative study of current methodologies with a goal to identify their weaknesses. Results from this study are further used as a basis for new methodology development. Classification of IS penetration tests types and testing scenarios are also included. The second part includes design of new methodology, at first its history, structure and principles are presented, then its framework is decribed in high level of detail. In the third part the reader can find (theoretical and practical) validation. The biggest scientific contribution is the methodology itself focused on managment of penetration tests (which is the area currently not sufficiently descibed). Secondary contribution is the extensive review and the comparative analysis of current methodologies. Contribution to the economic and technical (practical) application we can mainly see in the development of new methodology which enables companies to improve management of penetration tests (especially planning, operational management and implementation of countermeasures).

Transport of goods by the Trans-Siberian Railway between Asia and the EU
Danihlík, Tomáš ; Novák, Radek (advisor) ; Novák, Jaroslav (referee)
The main objective is to prove the increasing trend of increasing volume of shipments, respectively the number of trains dispatched from Asia to the European Union (Westbound), respectively from the European Union to Asia (Eastbound). The first chapter is devoted to describing the history of the Trans-Siberian Railway. In the second part is the creation of a common CIM / SMGS and organization OSŽD. In the third chapter are described rail corridors from Asia to the EU, respectively from the EU to Asia. A final fourth chapter is practical analysis of rail transport on the basis of documents of companies that use these rail corridors.

Mortgage (of real property) and its tax aspects
Tomíček, Zdeněk ; Boháč, Radim (advisor) ; Vondráčková, Pavlína (referee)
Mortgage Credit and its Tax Aspects Summary The mortgage credit is quite popular and many people use it to make their dreams of a new condo or villa come true. The occurrences in the mortgage market of the United States of America or the member states of the European Union had no influence on the Czech mortgage market, which means that people in the Czech Republic use mortgage credits very often. (ČSOB, one of the largest banks in the Czech market, completed its 2008 annual plan for selling mortgage credits in the end of June this year.) The dissertation is divided into two parts. The first part provides general information about the historical evolution, the related legal act and the main requirements for the mortgage credit. The second part deals with tax issues related to mortgages. The basic characteristics of the main Czech taxes are described first. Second, I consider the interest payments relating to the mortgage credit that can be deducted in some circumstances from the individual income tax payments. The last chapter of the second part of the dissertation is the practical one. I try to compare the burden of taxation in the different situations using four examples, in all of which the following general points are identical: I calculate the individual income tax of a single childless man71 with the...

Evaluation of Land Exhibition's 2013 impact on economy of Vyšší Brod Cistercian Abbey.
Veretina, Alena ; Kouba, Vojtěch (advisor) ; Dianová, Markéta (referee)
The bachelor thesis Evaluation of Land Exhibition's 2013 impact on economy of Vyšší Brod Cistercian Abbey focuses on the national cultural heritage the site of Vyšší Brod Cistercian Abbey. Main goal of this thesis is cultural-economic evaluation of the abbey and possibilities for increase of attractiveness for tourists. Theoretical part describes history of the abbey, its uniqueness, possibilities and constraints of animation processes in the area. Practical part elaborates about the impact of particular project realized in the area of the abbey - Land Exhibition held in 2013. Vyšší Brod Cistercian Abbey was one of four objects of Upper Austria / Southern Bohemia Cross-border Land Exhibition. Thesis analyses impact of the project from a perspective cultural history and economy.

Strategy of Corporate Social Responsibility in Hilton Worlwide company and its application in local conditions
Švábová, Kateřina ; Mokrejšová, Veronika (advisor) ; Filipová, Alena (referee)
This bachelor thesis focuses on strategy of corporate social responsibility (CSR) in company Hilton Worldwide. The bachelor thesis is divided into two parts. The theoretical part deals with concept of corporate social responsibility, with the philosophy of CSR, its history and the present. This part also defines key words related to corporate social responsibility like CSR, stakeholders, corporate philanthropy, sustainable development, business ethics and corporate citizenship. It also focuses on the important role of communication in general and also in CSR. The practical part introduces the concept and strategy of CSR in the company Hilton Worldwide. This part also presents hotels Hilton Prague and Hilton Prague Old Town and their activities within the CSR. SWOT analysis as strategy tool was used to evaluate the concept and communication of CSR in both hotels. The final results of analyses showed problems in internal and external communication. Based on results of SWOT analysis are suggested solutions and recommendations that should improve understanding and perception of CSR concept in both hotels, improve internal communication for employees, and use all modern communication tools and channels for communicating information about CSR activities. These measures will lead to increased loyalty and strengthening the company's competitiveness.

The proposal of CRM strategy in selected company
Gorolová, Pavlína ; Koliš, Karel (advisor) ; Kociánová, Jana (referee)
This thesis discusses the philosophy of customer relationship management. Main goal of the work is to analyze the processes in a specific company and to recommend a solution for customer relationship. Thesis is divided into three parts. Theoretical part presents readers with basic concepts of customer relationship management, its principles, development and strategy. Furthermore, pays attention to customer and their value. Methodical part defines the method of analysis, which is applicated in practical part. Practical part is focused on a specific company, on its introduction, history and analysis of internal and external environment. In conclusion of this thesis individual recommendations and improvement proposals are listed.

Measurement of roughness of the laser cutting edge
Pokorák, Milan ; Hála, Michal (referee) ; Mrňa, Libor (advisor)
This thesis primarily deals with the laser material cutting and with the subsequent evaluation of roughness of the cutting edges. The thesis is divided in two parts, the theoretical part followed by the practical one. The theoretical section is concerned with the introduction to laser technology and with the basics of roughness measurement. It contains the history of laser, its construction and its physical principle. It also deals with the description of laser types and laser technologies. An important part is about the surface texture, which includes basic terms and methods of roughness measurement. The practical section is concerned with the comparison of roughness of the cutting edges. They were measured on S235JR steel samples with the value declared in ČSN EN ISO 9013 standard. This part contains the measurement results, the measured material and also machines and devices used. The overall evaluation of the practical measurement is mentioned in the final experiment outcome evaluation.

Design of marketing strategy in the company Imperium Finance
Petrovič, Marko ; Čermák, Radim (advisor) ; Sova, Martin (referee)
Internet marketing is currently one of the most important components of marketing. However, Internet marketing as a whole is much more important than mere webdesign, mere search engine optimization (SEO) or a simple PPC advertising. Most companies have recently made it throught with a website and that was all their presentation on the Internet. However, the internet is one of the fastest growing technology today and the number of its users is growing every year. Constantly there are new technologies that allow us to have a better user experience and also bring us new ways of presentation and promotion. Most of the companies make a mistake early on and underestimate the preparation, don't know their goals, customers or competitors. Internet marketing is the process and the contents of this process is the recognition, analysis, design, implementation, and ultimately verify that you achieve the goals of the organization. In the theoretical part it is defined internet marketing and its advantages over offline marketing. Briefly sum up the history and major milestones of Internet marketing that shaped its present form. Further, it's described current trends in Internet marketing and detail expands upon the selected Internet marketing tools and tools for evaluating the success of campaigns. The practical part deals with the proposal of marketing strategy in the company Imperium Finance. The main objective is to analyze the requirements of the company Imperium Finance, from analysis to draw specific conclusions and devise a marketing strategy that will support the vision and strategy of the company in the following period. All steps were carried out within the company Imperium Finance on real data from active clients and tested in action. The result is a proposal of a marketing strategy that will drive Imperium Finance, and a marketing plan for the company. The biggest benefit of this work is so real use theoretical knowledge in practice.

Analysis of present situation of volunteering in Příbram
CIKLEROVÁ, Monika
This thesis deals with the research on volunteering in Příbram. It is focused on the use of volunteers in health and social areas within comprehensive rehabilitation, i.e. in organizations involved in the care for physically or socially handicapped persons. The objective of the thesis was to survey the use of volunteers in these organizations. The first sub-objective was to determine the potential interest of organizations to make use of volunteers in the future. The second sub-objective was to provide a comprehensive overview on the use of volunteers to the public in Příbram. The third sub-objective was to describe the established volunteer programs - the circumstances of their establishment and the target group of clients who are involved in their activities. In the theoretical section the important terms in the field of volunteering are explained, major organizations that are engaged in volunteer involvement are mentioned and the process of admission into a volunteer organization is described. In the pre-research in the practical part, the survey of organizations operating in Příbram in the health and social field was compiled. In 29 organizations semi-conducted interviews were carried out with their managers in order to determine whether they use volunteers at their activities, also to find out if they would like to take advantage of the volunteers´ potential, and in what specific areas volunteers could participate. The results of the research have shown that currently more than a third of surveyed organizations use volunteers in the health and social field. Most of the surveyed organizations also intend to get involved volunteers in their activities. The thesis also gives information about the history and specifics of the volunteer programs that are run by a professional volunteers´ coordinator in 4 organizations. This thesis provides a source of information on volunteering in the health and social area for professionals as well as for the general public and it may also help to possible applicants for volunteering in Příbram. It also offers new insights to the public on the possible use of volunteers, such as in the Volunteer Center Příbram.