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The elaboration of the strategic development plan for the municipality of Hostomice
ŠEBKOVÁ, Andrea
This diploma thesis' theme is the elaboration of the strategic development plan for the municipality of Hostomice. The thesis first focuses on an introduction to the theory of regional and strategical planning, then it continues to a detailed analysis of opportunities that the municipality od Hostomice provides. This was followed by a field research to obtain a public opinion. On the basis of the results, concrete future development proposals were elaborated.
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Who is buying luxury Czech fashion?
Hříchová, Monika ; Špecián, Petr (advisor) ; Máslo, Lukáš (referee)
This bachelor thesis is looking for the determinants of buying luxury fashion by Czech designers. The main conclusions of worldwide studies are examined based on data provided by the designers. Customer information were provided by companies Veršatyl and One Life. Qualitative data from the Veršatyl brand are examined using descriptive statistics. Data resulting from the purchase statistics from the One Life brand are converted into numerical values and investigated using regression analysis. The most important determinants when buying luxury Czech fashion include the quality of the product and its manufacturing.
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Design of Landscape Management of Horní Počernice
Barešová, Terezie ; Syrovátka, Oldřich (advisor) ; Novotná, Eliška (referee)
This bachelor thesis deals with the assessment of the current landscape management in Horní Počernice and the design of ecological measures, which can be used as a basis for comprehensive land changes of Horní Počernice. The theoretical part defines basic terms of landscaping and landscape ecology. The practical part describes the selected area including processing of ecological characteristics. Ecological measures of landscape are designed to improve the quality of life in Horní Počernice. A research was made to investigate the attitude of residents to the scenic countryside in connection with the expansion of buildings at the expense of vegetation. The conclusion contains an evaluation of the research.
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Business plan. Business in the area of cultivation and processing of lavender.
Třešňáková, Karin ; Zadražilová, Dana (advisor) ; Zadražil, Václav (referee)
This thesis is focused on the business plan in the cultivation and processing of lavender. The aim is to determine whether the plan can be implemented profitably. In the first part, I deal with the formal requirements of business plan, its simplified form LEAN CANVAS, SMART method for determining targets. Another chapter is a marketing strategy and marketing mix. Following the financial plan, which is divided into an optimistic and a pessimistic variant. The second part describes the history of growing lavender, its healing powers and possibilities of use. The third part, its own business plan.
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The migration crisis in Europe and subsequent implications for Swedish welfare state
Lacková, Dominika ; Bič, Josef (advisor) ; Němcová, Ingeborg (referee)
In general, migration is one of the most important global challenges. The topic of regulating migration flows came to the fore in relation to the current Europe's migration, or more precisely, refugee crisis. It has been described as the most massive migrant's crisis since the WW2. Unprecedented influx of immigrants and refugees in 2015 resulted in that even the best prepared European countries, such as Sweden, have reached a tipping point with regard to respect EU standards related to reception and processing of asylum applications. Master thesis covered two main analyses - the relevance of the refugee crisis in the EU in regards to the Swedish welfare state and the subsequent implications arising from the refugee crisis for the Swedish welfare state.
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The business plan for SnackBag company and its expansion into the foreign markets
Ježová, Jana ; Svobodová, Ivana (advisor) ; Srpová, Jitka (referee)
The aim of this thesis is to create a business plan for the newly established business subject in the health food industry and evaluate the viability of the plan. The plan also includes the choice of the appropriate form of potential expansion into the foreign market. This thesis is divided into theoretical and practical parts. To create this business plan, firstly it was necessary to write down the complex theoretical framework of the basic aspects which are crucial for small and medium businesses. Secondly, it was needed to sum up the general principles of creating a business plan, characterise its structure and mention the most common mistakes and problems that entrepreneurs may encounter. The theoretical part is concluded by a description of the appropriate forms of expansion for small and medium businesses. Based on this theoretical framework the business plan for the company SnackBag was created with the emphasis on the project´s financial calculation. The calculations confirm the business plan as viable. Analysis of the main advantages and disadvantages of particular forms of expansion to foreign markets concludes that the franchise was evaluated as the most suitable for SnackBag.
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Private equity fund greenhouse business plan focusing on the financials
Bartoš, Jan ; Krause, Josef (advisor) ; Machek, Ondřej (referee)
The thesis analyses and discusses the creation of a business plan inside a private equity fund. The business plan deals with the development and management of a fully illuminated and heated greenhouse and focuses mostly on the financial part, due to reasons explained in the thesis. In the theoretical section, the author discusses the developments in the entrepreneurship and private equity field and follows by describing the important terms concerning a business plan, its structure and the approach to its creation. The practical section deals with the circumstances in which this business opportunity is considered and covers the business plan itself, specifically the market analysis, marketing approach, operational side and financials in detail. The aim of this exercise is to validate the market expectations and economic rentability of the whole project. To this end the author utilizes several standardized criterions for investment assessment.
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Awareness of Volunteering in the Czech Republic and Abroad among Students of the Faculty of Health and Social Studies of South Bohemia University
MARKOVÁ, Marcela
My work is focused on the volunteering. It aims to introduce the Healthy Social Faculty of the Southern Bohemian University in České Budějovice (ZSF JU) and its faculty volunteering. It describes where the volunteers can involve themselves (Czech Republic and abroad) and also the condition of volunteering at the faculty (regarding how many students are involved and informed). My work is supposed to be a study material for students of ZSF JU. It can be used as an information source for the faculty management and it can also be an inspiration for the future concept about volunteering. It has two parts; theoretical and practical (experimental) one. The structure of ZSF JU and the history of the volunteering at the faculty are described in the first part. Moreover there are definitions of: volunteering, volunteer, types of volunteering and its legislation base including the brief Czech history of volunteering. Following part informs about benefits of volunteering and particular fields where we can find volunteers. Theoretical part is finished with a chapter about international volunteering. The aim of the practical part is to analyze how students are informed about possibilities and benefits of volunteering in the Czech Republic and in the world. The aim of my work is set up there and also the hypothesis which have been confirmed or uprooted. Moreover the methodology of the practical part is explained there. I have used a questionnaire method via server "Vyplnto.cz". The questionnaire itself was send using collective correspondence to all student´s email addresses at ZSF JU. There were 478 valid responds from the students of ZSF JU both distance and daily study. Following chapter presents research results gained through statistics of graphs and charts. You can see results of each question in context with other parameters as age, sex, form of study or field of study. The hypotheses were tested via statistics methodology of good matching, called "Chi-square distribution". The results show that students of ZSF JU are informed about possibilities of volunteering in CZ. However they lack information about possibilities abroad. Students of distance study are better informed and more involved than students from daily study. Another part is a chapter called Discussion, where particular results are interpreted and compared with results of similar researches. In the final part you can find the resume of the results and the evaluation of the aim. Students from ZSF JU have quite a good knowledge about volunteering. However, in some concrete parts there is a space for improvement. The conclusion of the work offers some solutions.
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Alban Berg: Wozzek A complex scenographic project
Ermakova, Olga ; ZÁBRODSKÁ, Dana (advisor) ; DAVID, Milan (referee)
The topic of my bachelor thesis is to process a complex scenographic project to the opera Woyzeck. At the beginning, the work presents the biography of the playwright Georg Büchner and the biography of the composer Alban Berg. It is followed by a plot summary and an analysis of alternative adaptations of Woyzeck. In the final part of my thesis I present a concept to my theoretical part of my bachelor project. One part of my concept is a section with drawings of the stage and costumes. In the appendix there are photos of costumes in the real enviroment.
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