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Achievement motivation of computer games players in adolescence
Vaculík, Martin
This study is focused on achievement motivation of computer games players in adolescence. A total of 76 players who were suitable for two criterion: a) duration of playing computer games per week (minimum: 7 hours a week), b) duration of interest in computer games (minimum:1 year).High level of achievement motivation focused on ego for players was discovered. There is no relationship between level of achievement motivation and amount of playing computer gamens. However, heavy players scored lower at both components of achievement motivation (ego, task) than other players.
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Achievement motivation in synchronized swimming training
Kopecká, Kateřina ; Jurák, Daniel (advisor) ; Peslová, Eva (referee)
Název práce: Výkonová motivace v tréninku synchronizovaného plavání Cíle práce: Cílem diplomové práce je pomocí dotazníkové metody zjistit, jakým způsobem trenéři synchronizovaného plavání motivují své svěřence v tréninku a v průběhu soutěží. Na základě získaných informací vytvoříme doporučení, které bude trenérům v praxi nápomocno v řešení problematiky motivace v tréninkovém procesu. Metoda: Experiment bude prováděn metodou kvalitativního dotazníku sestaveného pro trenéry synchronizovaného plavání na území ČR. Klíčová slova: synchronizované plavání, sportovní výkon, psychologická příprava, motivace, výkonová motivace, prostředky regulace, trenér Abstrakt Title: The Achievement Motivation in Synchronized Swimming Training The Aim of The Thesis: The aim of the thesis is to find out how the coaches of synchronized swimming motivate their athletes during training and competitions. We will create recommendation for coaches based on recieved information. This suggestions will be helpfull in solving the problems of motivation in training. Method: Experiment will be provided by using qualitative questionnaires established for synchronized swimming coaches in the Czech Republic. Key Words: synchronized swimming, sports achievement, psychological preparation, motivation, achievement motivation, means of...
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The possibilities and conditions for the use of tools for analyzing customer behavior on social networks
Horák, Vít ; Molnár, Zdeněk (advisor) ; Měsíček, Libor (referee)
The thesis deals with free tools that can be used to analyze customers of SMB e-commerce enterprises on the social network Facebook in order to increase their competitiveness within the social network. The theoretical part focuses on defining key terms, distinguishes types of social media and describes present social networks situation in world and in the Czech Republic from a users perspective and in the Czech Republic also from an enterprises perspective. Furthermore, the theoretical part also deals with possibilities that social networks can offer to the SMB enterprises. And as well it identifies different types of analytical tools that can be used for purposes of monitoring customers or analysis of customers. In the beginning of the practical part there is introduced the company Dobrutka.EU s.r.o. (the e commerce B2C company). Afterwards is presented the analysis of the survey about how SMB companies that operate the best Czech e-shops monitor and analyze their activities and customers from the social network Facebook. Subsequently there is handled the selection of appropriate tools for SME companies, which are also analyzed in the following chapter. At the end of the practical part there is practical application of knowledge from the thesis to Dobrutka.EU s.r.o. through the design and pilot deployment of appropriate procedures and analytic tools, whose effectiveness is evaluated at the end of chapter. The main benefit is in act of finding and verification of free tools and effective method that allows for detailed analysis of company customers even for micro companies and thus also effectively achieve positive economic results even in emerging facebook presentations.
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Decision making of Prague moviegoers
Macháček, Ivan ; Hanzlík, Jan (advisor) ; Zelený, Martin (referee)
The aim of this work is to analyze attitudes of Prague film viewers towards watching films at the cinema and at home and to find out on what factors do they base their decision to watch a particular film. The means to achieve this goal are research of existing literature related to this subject and my own research through a questionnaire survey on a sample population of Prague with a corresponding demographic composition. The most crucial conclusions from this investigation are related to the frequency of watching movies in the cinema and at home, attitudes towards the origin and localization of movies, attitudes towards various genres, factors influencing the choice of a film and comparing the results of various demographic groups (by gender, age and education) within these topics.
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Division in the social-democratic movement in Austria-Hungary in the 80s in the 19th century
Jůza, Robert ; Doubek, Vratislav (advisor) ; Polášek, Martin (referee)
This bachelor thesis focuses on the division in the social-democratic movement in Austria- Hungary in the '80s of the 19th century. The programmatic documents of the party are analyzed from the point of view of controversial points of the division. The workers movement was split into groups of moderates and radicals. These groups polemized about tactics, which would lead to the achievement of goals of proletariat. The goals were the same for both groups, change to classless society and collectivization of production. There are programmatic documents putting an end to the division examined as well. First of they are all looked into from the points of view, whether they are closer connected with perspectives of moderates or radicals.
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Determinanty ceny zemědělské půdy v Jihomoravském kraji
Pařízek, Ladislav
The determinants of agricultural land price in the South Moravia region. Diploma thesis. Brno: Mendel University, 2016. The diploma thesis is focused on identifying factors that influence the price of agricultural land in South Moravia region and detecting of their impact. With using a branch analysis and econometric analyses, finding of individual factors is achieved, but it is also able to analyse the past evolution and predict the future development of agricultural land price in the studied area. The discovered results are transferred to the final recommendations, which are intended for agricultural farms and entrepreneurs, but also for investors, especially from the agricultural land perspective as a speculative asset.
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Renewable energy legislation
Kučerová, Veronika ; Štěpánek, Petr (advisor) ; Černý, Pavel (referee)
This master thesis discusses current legislation in the field of supported and renewable energy sources. At the beginning of the thesis are defined renewable energy sources from the perspective of Czech legislation and of professional view. The second part is focused on legislation regarding renewable energy sources in the European Union and the Czech Republic. Follows an overview of the support tools and legislation regarding renewable energy sources in other member states of the European Union and the current status of the set objectives related to the share of energy from renewable sources in gross final energy consumption, which have been established by Directive 2009/28/EC. At the end is summary, along with an overview of the most successful and least successful countries in terms of achieving the objective.
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Selected psychological connections of changes in teachers' profession and their profesional preparation
Štětovská, Iva ; Gillernová, Ilona (advisor) ; Vališová, Alena (referee) ; Dobrovská, Dana (referee)
The thesis introduces a rather unusual continual discussion concerning the context of social changes and their impact on school life, pre-gradual preparation, and professional achievement of teachers. The text surveys the connectedness between recent social changes and the development of professional institutions, especially schools. The author considers gradual weakening of primarily educational function of schools and their shift of social responsibility toward educative and socializing commitments. As a consequence of such changes special attention is paid to current teachers' position and modifications of their professional activities. The author attempts to state new teachers' competences and highlights of their work. She asks what new demands can be observed in the course of teachers' professional preparation. Regarding the key position of relationships at current schools, the text focuses on communication patterns at school, which are fulfilled via relationships. The author discusses social support problems in details as they represent a crucial factor of teachers' work. The text introduces various approaches to a safe feedback to teachers. Particular examples include methods of video- interaction guidance and Balint groups applied to teachers' work. Regarding psychological applications and the...
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Past and present of education of paediatric nurses and their attitudes towards their own profession
ZMEŠKALOVÁ, Stanislava
This thesis deals with the history and present state of the education of paediatric nurses and their attitudes towards their own profession. The first objective was to find out information regarding the education in the nursing profession in Bohemia, with a focus on child care, and to create an overview of the education in the profession Paediatric Nurse. The second objective was to find out about the attitudes of paediatric nurses towards their profession. Interviewed were sisters who chose the profession after finishing elementary school and underwent qualifying studies as well as nurses who chose the profession after graduating from a secondary school or university education and achieved their education through specialization studies. The last objective was to compare these two groups and to assess whether there are any differences between them. The theoretical background of the thesis defined basic concepts such as the definition of education, education in nursing, a profession, and attitude towards a profession. Documents related to education since the foundation of nursing education to the present were also used and studied. The chapters on the status of nursing staff and its employment chances focus on the development of the relationship to the profession and shaping attitudes towards it. In the research part of the thesis, the collected information related to education and derived from archival documents, literature, laws and regulations is presented. The results can be used as a basis for creating educational material focused on the history of the field and intended for the education of paediatric nurses to strengthen their identification with the profession. The thesis also presents interviews with in-service paediatric nurses where they express their views on the work in the field and their attitudes towards their profession. The results of the interviews are documented and organized so that it is possible to assess whether there are any differences between these groups. The anticipated differences can be used for further investigation focused on attitudes to the profession. Verified knowledge could then be used for training paediatric nurses aimed at creating desired attitudes towards the profession.
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Corporate identity of cultural institutions
Rálek, Jakub ; SULŽENKO, Jiří (advisor) ; SVOBODOVÁ, Doubravka (referee)
This thesis researches relationship between corporate identity and cultural environment. It explains and analyses key subjects such as graphic design, corporate image, corporate culture, corporate communication, corporate product, target group, symbol, brand, vision, mission etc. It is divided into three parts – first part contains definitions, second part contains analysis of two key studies – Na zábradlí Theatre and Josef Kajetán Tyl Theatre and then there’s third part, which merges the previous (theoretical and practical) into one, which should outline process of creating own brand identity. The last part is focused mostly on handling with corporate design. The thesis emphasizes necessity and reason of professional marketing approach to achieve rising brand equity and stable growth of any cultural corporation.
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