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Proposal to improve the marketing mix of the company
Stašiniak, Šimon ; Kaňovská, Lucie (referee) ; Havíř, David (advisor)
The bachelor thesis deals with proposals for improving the marketing mix of the construction company UNA – Rodinné domy s.r.o. In the entire bachelor's thesis, I proceeded according to the theoretical basis of the work, which can be found in the theoretical part. Subsequently, I performed an analysis of the marketing mix and marketing environment of the construction company UNA- Rodinné domy s.r.o. Based on the results of the analysis of the current situation, I submitted proposals for improving the marketing mix.
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Distributed Password Generation Using Probabilistic Grammars
Mikuš, Dávid ; Ryšavý, Ondřej (referee) ; Hranický, Radek (advisor)
This thesis describes a process of cracking a password, existing types of attacks and generating passwords using probabilistic grammar. This grammar can be used as an attack that works on the basis of learning from an existing list of passwords and generating them by using constructed context-free grammar from the learning phase. The core of this thesis is the design and implementation of distribution solution for this type of attack. Implementation includes refactoring of existing solution and optimization to maximize use of every available resource.
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Proposal of Marketing Mix for Cymbals Reseller
Dubnický, Marek ; Pálesch, Filip (referee) ; Mráček, Pavel (advisor)
This diploma thesis serves as a basis for a changes in the marketing mix for company BTR Group Ltd., which focuses on the distribution of handmade cymbals from Turkey. Results of this diploma thesis are suggestions and recommendations for changes in the marketing mix based on analyzes and observations. I believe that my ideas and insights will lead company to acquire a new customers, strengthen market posiotion a business succes.
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Analysis of Distributed Computing Technologies for Password Cracking
Mráz, Patrik ; Veselý, Vladimír (referee) ; Hranický, Radek (advisor)
The goal of this thesis is to analyze the technologies for distributed computing in password cracking. Distribution is a key factor regarding the total time of cracking the password which can sometimes take up to tens of years. In the introductory section we take a look at the general password cracking, types of attacks and the most popular tools. Next we address the GPU parallelization as well as the need of distributed computing on multiple computers. We look at all kinds of technologies, such as VirtualCL, BOINC, MPI and analyze their usability in password cracking. We examine each technology's performance, efficiency, scalability and adaptability when given pre-defined conditions. Part of this thesis is a design and implementation of distributed password cracking using MPI technology along with Hashcat, a self-proclaimed World's fastest password cracker.
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Marketing Mix of Travel Agency
Poništová, Natália ; Bošela, Michal (referee) ; Mráček, Pavel (advisor)
The bachelor thesis focuses on the analysis of the current marketing mix of the travel agency and the subsequent proposals for its improvement. The theoretical part focuses on concepts such as marketing, marketing mix and travel agency that are applied to the analytical part. In the practical part, a proposal is being made to improve individual parts of the marketing mix.
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Proposal to improve the marketing mix of the company
Stašiniak, Šimon ; Kaňovská, Lucie (referee) ; Havíř, David (advisor)
The bachelor thesis deals with proposals for improving the marketing mix of the construction company UNA – Rodinné domy s.r.o. In the entire bachelor's thesis, I proceeded according to the theoretical basis of the work, which can be found in the theoretical part. Subsequently, I performed an analysis of the marketing mix and marketing environment of the construction company UNA- Rodinné domy s.r.o. Based on the results of the analysis of the current situation, I submitted proposals for improving the marketing mix.
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New foms of distribution of television news coverage
Lukáč, Pavol ; Čermák, Miloš (advisor) ; Javůrek, Adam (referee)
This thesis "New Forms of Distribution of News Coverage" sets out its target to briefly and concisely describe technologies that have affected our lifes in recent years and are going to affect them even more in next few years. The theoretical part of this work consists of the brief analysis of perception of new media (new forms of distribution) through the eyes of Czech media theoretics at the beginning of the 21st. Century, then there is a reflection on the thesis of Marshall McLuhan that "We live in the retribal period and the world is just a global village". In addition, the content of this theoretical part of thesis also consists of the description and comparison of new forms of distribution of TV signal, namely IPTV and Internet video, two ways of distribution which the author finds most progressive and interesting. The last, but not least important part of this part of this work is the comparison between the new forms of TV coverage distribution in Hong Kong and Central Europe. The practical part consists of the analysis of the survey based on participation of 70 Facebook users who answered questions on whether they watch tv news or which form of signal distribution are they subscribed to at home. The results of this survey are particulary interesting as the sample was aged between 18-25...
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