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Critical Analysis of Logistics and Industrial Centres and the Prediction of Their Development
Kovařík, Jan ; Stehlík, Michal (referee) ; Škapa, Stanislav (advisor)
Diploma thesis analyses the logistic and industrial centers and predicts of their development. The autor evaluates the history and current situation of the real estate in the Czech Republic with using the latest statistics. Forecast of development is based on three possible scenarios: realistic, pesimistic and optimistic. These scenarios také account probable developments of the world ekonomy, with emphasis on the impact of the events in the Czech Republic. The main part focuses on the development of realistic scenario with optimalized values.
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Critical Analysis of Residental Properties and a Prediction of its Development
Válková, Hana ; Števanka, Ladislav (referee) ; Škapa, Stanislav (advisor)
The master´s thesis was chosen based on two main reasons. The first one was the importance of this issue as it concerns all of us. The second one was the fact that according to the gathered information, I would be able to give a qualified advice to the others concerning the housing. The residential market cannot be assessed individually; many factors that influence it must be taken into consideration. Its development depends on the economic situation of the state and the favorable development in the world that impacts the whole society. The prosperity of the state has an impact on other markets as well, especially the building market, employment and wages of the citizens. Furthermore, this influences the demand, prices and the overall development of the residential market. The aim of this paper is to predict the future market development, considering all the factors that affect it. The model scenarios are based on retained knowledge, information, data and facts. I tried to process this work clearly and understandably so that it would be beneficial not only to the professionals but to everyone interested in buying a new home.
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Supply, Demand, Interaction of Advertising
Skácel, Jiří ; Karabec, Jiří (referee) ; Vykopalová, Hana (advisor)
his thesis deals with the supply and demand and the impact of advertising on these two microeconomic variables. The work is focused on describing the operation of supply and demand from marketing point of view and not from a microeconomic perspective. In the theoretical part of this work to explain the essence of marketing and advertising, that can well influence the need and demand for goods and services. I'm also concerned with marketing mix and communication mix, which is the theoretical basis for the establishment of marketing activities to promote services and products. The theoretical outline the development of communication campaigns, as each campaign must be properly planned so as to be successful. The aim of this thesis is to examine the functioning of supply and demand, and assess the impact of advertising on supply and demand. This issue in a practical example of the real estate agents Dachi,Ltd., based in Olomouc. Practically make a quantitative marketing research methods and hypotheses are tested using a test of goodness of fit chi-square.
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The Identification of the Demand
Feldbabel, Vít ; Fotr, Martin (referee) ; Luňáček, Jiří (advisor)
The aim of this thesis is to work out demand for various kinds of commodities of current consumption by conducting a survey. From the polled data, a function of price demand elasticity of selected commodities is drawn up, on which suggestions to sellers for turnover maximization is based.
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