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Comparison of the media image of Martin Fenin in the Czech Republic and Germany
Schuster, Michael ; Lukšů, David (advisor) ; Macková, Veronika (referee)
This bachelor thesis consists of two parts. The first part is the practical part, which deals with a comparison of the media image of football player Martin Fenin in the Czech Republic and Germany, the two countries where he spent the main parts of his career. The comparison is based on the print media and compares the Czech and German view between the tabloid newspapers Blesk and Bild, as well as between the quality media Mlada fronta Dnes and the German Die Welt. The practical part of the work is supplemented by interviews with experts from the Czech and German media scene. As a very talented player, Martin Fenin had the promise to become one of the best football players Czech football has ever had. Due to injuries, but also due to many scandals and activities incompatible with a career of a professional athlete, his steeply rising career gradually started to take a downward trend and his talent remained unfulfilled. Due to the ongoing scandals, he is perceived by part of the public as a tabloid celebrity rather than as a top athlete. The second part is the theoretical part, which is the basis for the practical part and understanding it is central to the practical part.
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The origin and development of the magazine Gól between 1968-1989
Hamplová, Kateřina ; Lukšů, David (advisor) ; Bednařík, Petr (referee)
This bachelor thesis explores the origin and development of the sports magazine Gól, which centers in on the two most popular sports - football and ice hockey. The aim of the thesis is to present the origin of Gól in 1968 and to map its subsequent development until 1989. It also examines the environment of Czech sports journalism in the second half of the 1960s and the Olympia publishing house, which published Gól throughout the period of normalization. I examined 22 issues of the magazine, analyzed its structure and focused on its content agenda and graphic design. The thesis describes the main sections of Gól and also examines the influence of the communist regime on the magazine's content. It also focuses on the editorial personalities who shaped the form of the magazine. I conducted semi-structured interviews with former editors Jaroslav Kolář, Pavel Bárta, Stanislav Hrabě, Přemysl Hrubý and Jiří Macků, whose utterances helped me gather valuable information about the development of the traditional magazine.
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Eurosport as the example of the expansion of the sport television channels in the Europe
Michna, Tomáš ; Lukšů, David (advisor) ; Bednařík, Petr (referee)
This bachelor thesis describes and rates the beginnings of the development of the specialized sports television channels in Europe. The main center of interest is pan-european sports channel Eurosport. Shortly is described the development of the symbiotic relationship of the sports and the media. This development is traced from the rise of the first sports magazines and sports rubrics in newspapers, over the development of the sports radio broadcasting, up to the rise of the sports television broadcasting. The thesis interprets the conditions and the causes of the rise of the first European and world's sports television channels. In more detail the conditions of the setting up of the pan-european channel Eurosport and its development from 80th years of the 20th century into present are described. Eurosport is today the sports television channel, which broadcasts in the Europe and also in other continents in quite 20 world's languages. Eurosport has become the pan-european channel with the highest ratings. The thesis also describes the history and the present of the Czech mutation of Eurosport, which has been distributed in the Czech Republic since 1996. Following the cooperation with the Czech redaction of Eurosport is further described the rear of the redaction, main structures and procedures...
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Sports reporting in the countrywide and regional daily paper
Kaufnerová, Jana ; Halada, Jan (advisor) ; Lukšů, David (referee)
The aim of this thesis is the comparison of sport reporting in the countrywide daily Sport and regional dailies Tachovsky and Breclavsky denik. This comparison is under two ways: the first one is a content analysis of these three dailies in a time period of fourteen days, the second one involves the comparison of work of sport journalists in a countrywide daily and regional daily. A content analysis of the sport pages enabled a comparison of dailies among themselves in categories such as number and structure of units, gender of all the units, photos and newspaper's front page, dependence the unit on its time categorization, source of the units, representation of each sport, the sport level of sport represented in units, the structure of sponsors, who are connected with units and so on. This content analysis together with the other theoretical parts of thesis gives an informational background for the qualitative analysis of the variance at sport journalist work in each daily mentioned above. Research has shown that their work is different in many aspects, not only in the area of media routines, prestige, salary, membership in the departmental organizations, but in the relationship with their readers as well. Apparently working in regional journalism has its specifics and they are present at sport...
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Stadión magazine in years 1970-1993
Schöppel, Jan ; Halada, Jan (advisor) ; Lukšů, David (referee)
Thesis Stadión magazine in years 1970 - 1993 deals with the sport's magazine Stadión in years 1970 - 1993. It maps political and cultural situation, structure of media market and state of sports at this time period. The thesis focuses on second half of existence of the magazine which had been issued since 1953. It analyses and describes structure of the magazine and changes and graphical aspects of every single section of the magazine. The thesis also deals with editorial team of the magazine and its' economical situation. The thesis as well introduces Olympia Publishing house, the publisher of the Stadión magazine. It describes its' position between other publishing houses. It finds out the relation between ČSTV and publishing house. It also deals with production of books and production of periodic press of the publishing house. In addition to that, this thesis finds out a quantity of political motivated articles and its' relevance to other content of the magazine. Thesis is also trying to find out an effect of the magazine to the readers. All of these findings are put in the context of normalization time period and the time period of the early nineties.
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Sport in czechoslovakian daily newspapers between years 1918 and 1928
Kalát, Ondřej ; Lukšů, David (advisor) ; Sekera, Martin (referee)
This diploma thesis deals with the status and development of Czechoslovak sport journalism in daily newspapers between years 1918 and 1928. It is based on studies of five period newspapers - Národní listy, Lidové noviny, Národní politika, Právo lidu and České slovo. Given the paucity of original literature, these five printed materials are the main source of the analysis. The main aim of the thesis was to determine, how often and in which manner the journalists wrote about sport in that period and if the sports news became an inseparable part of newspaper in that period. One part of the analysis focuses on the people who wrote sport articles in those newspapers, if the sport journalism was their only specialization. It is also partly considered with the status of Czech sport photojournalism, sport advertising and reporting from the Olympic Games in that time. The opening three sections of the diploma thesis are mainly theoretical. The first one outlines the genesis of Czech sport journalism from its beginnings to the year 1918, when the profession became an independent branch of newspaper business. The second one describes the situation of Czech sport between years 1918 and 1928. And the third one characterizes the media situation in the Czechoslovakia in years 1918-1928, focusing on sports...
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Kretinsky's bag, media image of Czech football scandal
Jína, Pavel ; Trunečka, Ondřej (advisor) ; Lukšů, David (referee)
This paper aims to describe the media picture of the alleged match fixing in the Czech football league that has commenced in September 2012. The allegation reached the chairman of Czech FA from the owner of Sparta Prague, Daniel Kretinsky. The time frame observed is set between the initial controversy in Pilsen-Sparta Prague game where David Limbersky's dive and the subsequent penalty secured three points for the home side and 1 February 2013 when the disciplinary committee of the Czech FA announced that any conclusions shall be drawn from police investigation only. This paper is based on the observations from the following media: Czech Press Agency (CTK) - the largest press agency on the local media market, Sport Daily - the only print media in Czech Republic focused solely on sport and Aktualne.cz - an online news portal containing a sports section with Ludek Madl as the editor-in-chief (who has himself received Journalist Quail in 2005 for uncovering corruption in Czech football).
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Media Connected with Famous Cycling Races
Jirků, Jakub ; Lukšů, David (advisor) ; Trunečka, Ondřej (referee)
ENG The bachelor's thesis "Media Connected with Famous Cycling Races" explores the importance of media in staging the world's oldest and most significant cycling races. All the races introduced were first opened before World War I. as it was the main criteria when choosing which races to include. The thesis covers races that took place in France and Italy. The thesis focuses on races that are continuing to exist to this day and it maps how the role of specific media changed in the organizational process of these races. Important is the description of the media that took part in organizing these races. Crucial are data such as the year when the newspaper was founded, which races it opened specifically and whether the number of copies produced grew following the cycling boom at the beginning of the 20th century. We attached translations of original reports which documented the very first stages and were published in newspapers which have maintained their influence to this day. The part of thesis is also focused on Bohemia where the spectators could read about worldclass races in Sport and hry magazine for example. The thesis includes also other subjects whose role was far-reaching in the organizational process of these races. Critical role played sponsors from the cycling field which have been...
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Media Connected with Famous Cycling Races
Jirků, Jakub ; Lukšů, David (advisor) ; Trunečka, Ondřej (referee)
ENG The bachelor's thesis "Media Connected with Famous Cycling Races" explores the importance of media in staging the world's oldest and most significant cycling races. All the races introduced were first opened before World War I. as it was the main criteria when choosing which races to include. The thesis covers races that took place in France, Italy, Belgium and Spain. It sheds light on each of the country's political and socioeconomic background and explains the history of chosen races. The thesis focuses on races that are continuing to exist to this day and it maps how the role of specific media changed in the organizational process of these races. Important is the description of the media that took part in organizing these races. Crucial are data such as the year when the newspaper was founded, which races it opened specifically and whether the number of copies produced grew following the cycling boom at the beginning of the 20th century. We attached translations of original reports which documented the very first stages and were published in newspapers which have maintained their influence to this day. The part of thesis is also focused on Bohemia where the spectators could read about world- class races in Sport and hry magazine for example. The thesis includes also other subjects whose role...
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