|
|
Proposal of the Communication Mix for the Selected Company
Jandová, Lenka ; Mucha, Martin (referee) ; Mráček, Pavel (advisor)
This master’s thesis deals with the issue of the communication mix of the selected company. The author explains the terms that this issue involves and the specific company focused on its communication mix is analyzed. The thesis contains concrete suggestions and recommendations that should be a suitable supplement of the existing communication mix, and which will be also contribute to a increase awareness of the company, and due to this for increase marketability of the offered vehicles.
|
|
|
Proposal of An Improvement Remuneration of Employees in the Selected Company
Jandová, Lenka ; Linhart, Petr (referee) ; Martinovičová, Dana (advisor)
This bachelor’s thesis deals with the issue of the system of remuneration of the employees. The author explains the terms that this issue involves and a specific company, focused on its system of remuneration of the employees is analyzed. The thesis contains concrete suggestions and recommendations that should be profitable for the employer and at the same time contribute to a better functioning of the remuneration system, stronger stimulation and motivation of the employees to work and also to their overall satisfaction.
|
|
| |
|
| |
|
|
Proposal of An Improvement Remuneration of Employees in the Selected Company
Jandová, Lenka ; Linhart, Petr (referee) ; Martinovičová, Dana (advisor)
This bachelor’s thesis deals with the issue of the system of remuneration of the employees. The author explains the terms that this issue involves and a specific company, focused on its system of remuneration of the employees is analyzed. The thesis contains concrete suggestions and recommendations that should be profitable for the employer and at the same time contribute to a better functioning of the remuneration system, stronger stimulation and motivation of the employees to work and also to their overall satisfaction.
|
|
|
Proposal of the Communication Mix for the Selected Company
Jandová, Lenka ; Mucha, Martin (referee) ; Mráček, Pavel (advisor)
This master’s thesis deals with the issue of the communication mix of the selected company. The author explains the terms that this issue involves and the specific company focused on its communication mix is analyzed. The thesis contains concrete suggestions and recommendations that should be a suitable supplement of the existing communication mix, and which will be also contribute to a increase awareness of the company, and due to this for increase marketability of the offered vehicles.
|
|
|
The financial analysis of HOCHTIEF CZ, a. s.
Bílek, Jan ; Štamfestová, Petra (advisor) ; Jandová, Lenka (referee)
The aim of this Bachelor's Thesis is a financial analysis of the company HOCHTIEF CZ a. s. between years 2009 -- 2013. The Bachelor's Thesis is divided into two main parts, namely into the methodological part and the practical part. The methodological part is focused on the outline important terms, financial indicators, models and related rules. On the contrary, the practical part uses the individual components of the methodological part that are thoroughly analyzed and interpreted by the author. Specifically, the practical part is mainly concentrated on the analysis of absolute indicators, financial ratios, net working capital, the calculation of economic value added and application bankruptcy model. In order to evaluate the possibility of bankruptcy of the company was chosen the Z -- score formula for predicting bankruptcy by Edward Altman. The conclusion highlights the most important facts, the strenghts and weaknesses of the company and the evaluation of financial health. The author also adds created recommendations for company management and personal prediction about the situation in the construction industry in the near future.
|
|
| |
|
| |
guest ::
RSS feed.