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Visual communication, corporate identity and their influence on management of companies
Kyncl, Jiří ; Horný, Stanislav (advisor) ; Krsek, Libor (referee)
In my diploma thesis I'm dealing with questions of visual communication and corporate identity in connection with company's management. At first I briefly characterize termins connected with this topic such as communication, visual communication, corporate identity. In the second part of my thesis I made a set of advices and recommendations for management of small companies, which should help them to orient in the problematics of corporate identity and visual style. These recommendations are supported by practical example of graphical manual I made for that.
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Abacuses (Abacus, Finger abacus) in teaching mathematic operation in lower primary school classes. Suggestion of worksheets with the use of computer.
BŘEČKOVÁ, Jana
In my thesis I am concerned with compiled interactive textbook designed for first-year primary school pupils. This textbook focuses on counting with transfer over 5 and 10 with the use of interactive white board and abacuses. In the introductory part of my work I describe the knowledge pupils have when they start their first school year and I deal with Mathematics at the beginning of the first year, abacuses, interactive white boards, textbook and interactive textbook. The main part applies to interactive textbook manual in which I describe the environment, control and particular examples. I also refer to lessons that have been taught at two primary schools. The conclusion consists of a feed-back obtained from teachers in the form of a questionnaire, my self-assessment, and evaluation of taught lessons and their effect on the basis of worksheets.
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A proposal of working sheets for the tuition of functions at elementary schools by means of Derive 6 programme
SUPOVÁ, Táňa
In my thesis I deal with the interactive textbook for teaching of functions at elementary schools I have created. In the first part of my work I mention the concept of a textbook, modern textbook, interactive textbook. The main part of my thesis focuses on the description of the manual for the interactive teaching. In the manual the environment of the textbook, its application and individual examples are set out. Further, the educational experiment which was carried out at a selected school is described. The final part is dedicated to the evaluation of the questionnaires and stating of the results of the tuition.
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Creation of web applications by using the Framework jQuery
OKTÁBEC, Michal
This work deals with using framework jQuery for creating web pages. At first it will be explained what is framework jQuery and how is it different from classic JavaScript. Next parts of work will be specialize in syntax and ways of using jQuery. The goal of this work is create first Czech user guide.
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Construction of a triangle - interactive aid
KRATOCHVÍL, Daniel
This dissertation informs readers about self-made interactive aid, enabling to understand the problematic of the construction of the triangle. The basic information about this aid, it´s preference and usage is illustrated on some several cases of the solution to tasks of the construction of the triangle. The interactive aid is appropriate for teaching, but also for consesutive usage about the solution of concrete tasks.
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Social Economy in Fiel Social Servises
KREJČÍKOVÁ, Stanislava
The study includes a concept of social economy in theoretical and practical approach with special respect to comparison of finantial effectiveness of field and stationary social services for target group of eldery and disabled persons.It concerns with a problem of migration from rural areas of Bohemia and defines an employment of socially disadvataged groups of population in charity field social services as a solution.
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Franchising as a method of building a network
Vedej, Josef ; Turnerová, Lenka (advisor) ; Khelerová, Vladimíra (referee)
Graduation theses is concerned with the analysis of taking advantage of using franchising in the business, specifically with application of franchising for development of already existing firm. Theoretical part summarises the principles and presumptions of using franchising concept. The practical part deals with the application of hypothesis stated in the first part on the example of a real firm. The thesis suggests a solution of problems connected with creating a franchise network.
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Multi level marketing
Sedlák, Pavel ; Kašparová, Eva (advisor) ; Franková, Emilie (referee)
The diploma thesis defines questions of multi level marketing. This business method still expands very fast among people, who look for new ways of growing their revenue. This thesis identifies reasons for long-term expansion especially in this branch. Simultaneously in the diploma thesis I describe way of communication during dealing with particular distributors. More this thesis involves manual for starting distributors in the branch of multi level marketing.
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