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Web Application for Creating Presentations
Marada, Zbyněk ; Bartík, Vladimír (referee) ; Burget, Radek (advisor)
The goal of the bachelor's thesis was to create a web application for a slide presentation management. The application works with slides in HTML format. It provides various operations with the slides such as text editing, deleting, moving and creating new slides. The application works via a web interface built on a client-server communication based on the AJAX technology.
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Web presentation of running paths
Cvengroš, Ján ; Hanzl, Vlastimil (referee) ; Sedláček, Svatopluk (advisor)
This thesis deals with creating a web application that allows to upload and present information concerning running paths in Brno and its neighborhood. It consists of a user interface that provides the ability to manage information stored in the SQL database. It also serves as a tool for the automated determination of geometric parameters of tracks and allows you to view the routing on the map server mapy.cz or to portray the longitudinal profile.
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Implementation of E-commerce
Šúryová, Tatiana ; Ing. et Ing. Gregor T.Kovács (referee) ; Dvořák, Jiří (advisor)
This diploma thesis deals with the creation a web presentation of e-commerce of a firm. It includes descriptions and analysis of the specific subject. Also it contents suggestion of electronic commerce, which should contribute to a stable position of the firm in this market, to increase awareness among customers and ultimately to increase profits. Then it describes the problems related to implementation of e-commerce and economic evaluation of the proposal for electronic commerce.
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A Personal Stamp on Paper Products
Hikadová, Kateřina ; Kopečková, Veronika (referee) ; Macháček, Mikuláš (advisor)
In this bachelor’s thesis I am mainly concerned with creating of my own paper-making trade mark under the label of Papíři. It is intended as a small scale experimental stationery as an alternative to common paper production. In the field of book binding I strive for innovation in different types of binding. With respect to maintain the high quality level of products, I prefer the handmade style and a small number of copies made of good materials with the use of my own binding techniques. The part of my bachelor thesis is also devoted to designing of visual style of Papíři label, logotype, website layout with online store, examples of products and proposal of promotion channels.
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Companies' web presentations at the example of DEVIDENT s.r.o.
Ivancevscaia, Iulia ; Kubálková, Markéta (advisor) ; Koubalíková, Jitka (referee)
The aim of this bachelor's thesis is to show how companies should act when creating their web presentations or improving existing websites at the example of DEVIDENT s.r.o. The first chapter is dedicated to explaining the concept of internet marketing and its advantages and disadvantages. The second chapter analyzes the process of creating a web presentation and key principles of a successful website. The third and the forth chapters are practical and deal with the analysis of the old web presentation of DEVIDENT s.r.o., recommendations for improving particular parts of its website and evaluation of its new web pages. The thesis contains a common recommendation for all the companies that want to create a website or improve their web presentation.
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Marketing in environment of the internet and his importance in information society
Lovíšek, Marek ; Řezníček, Václav (advisor) ; Sova, Martin (referee)
This thesis deals with Internet marketing. The work will be introducing the principles and tools of Internet marketing that is applied in cases as that of small businesses and the construction industry. The first part will be reflected on the current situation. The aim of this part of the assessment is the type of tools in which are used in Internet marketing. Finding a synthesis of the principles in this area. The aim of the second part is the selection and application of effective fundamentals for emphasising maximum marketing with the minimum of expense. Next, I will try to find out what impact Internet marketing has on current society. Due to nearly all Internet users are subjected to marketing on a huge basis. This thesis will show which type of situations in which internet marketing affects us all, without us even realizing it.
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Design and development of a WordPress extension for multimedial portfolios
Kabilka, Richard ; Šubrta, Václav (advisor) ; Machek, Ondřej (referee)
Career success in creative bussines largely depends on online presence. Grounding principles and elements of web portfolio are explored first. Then current trends in design and used technology for this type of web presentations are explored. On basis of these findings a WordPress extention is designed and its development is documented. This extension provides an easy way to organise multimedia uploads and easy to use administration for customizing appearance and functionality of a web portfolio.
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Utilization of social networks in banking sector of the Czech Republic
Balcar, Filip ; Molnár, Zdeněk (advisor) ; Měsíček, Libor (referee)
The diploma thesis deals with the problem of social networking in banking sector of the Czech Republic. The goal of the thesis is to define a set of best practices for successful activity of banks on social networks, based on own research of current activity of selected Czech banks in social networks environment. The thesis is divided into four main chapters. The first chapter summarizes the findings of previous theses, which dealt with similar topic. The second chapter deals with the problem of social networking theoretically, describes the actual most important social networks in the world, suggests their division according to typical attributes and describes the most important ways of social networking usage for business. The third chapter contains own research of social networks usage by Czech banks, definition of criteria for evaluation of the research and the evaluation itself. The final chapter contains the set of best practices based on the research, which can be used for successful activity of banks in social networks environment. Keywords
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