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Realization of farm with a focus on poultry
Hromjak, Milan ; Zita, Lukáš (advisor) ; Kovářová, Kateřina (referee)
This thesis deals with the origin of a family farm. By creating a business plan and issues connected with it, its priority is an organic poultry farm, which will produce poultry meat and eggs. Another service beyond the farm production will be creating conditions for a developing branch, which is agro-tourism and other services related to the operation of the farm, so that it leads to the economic development and profit.
The farm will arise by rebuilding of an old house with a large barn and adjacent 10ha of lands inherited from grandparents. There will be built a multi-purpose building called the poultry farm from which the poultry will have access to pasture. The property includes another 1 ha of forest from which the wood will be used as a building material and firewood.
The work is divided into two parts: theoretical and practical. The theoretical part especially focuses on explaining the concepts that are important to understand the business plan.
Then there is the legislation concerning the organic farming, a tangle of laws, public notices and regulations that must be followed in order to meet the conditions for the organic farming. An integral motivational service of the country and the European Union for farmers and not only for those who are environmentally-managing farmers, is support and grants for the years 2014 - 2020. A very important step not only for the starting farmers is a market analysis in the given branch, as well as a SWOT analysis that will show us the positive and negative aspects of the business. The conclusion of this section deals not only with the concept of agro-tourism, but also with its market position as well and possibilities of its use and further development.
In the practical part there is a description of a business plan and individual periods of the project including financing. Finances will flow from own and foreign capital, or the possibility to apply for support through non-refundable grants. The establishment of the farm will have an impact on the labor market, as there will be 5 newly created jobs and the community will fit into the wider public awareness thanks to the activities that the farm will develop for the purpose of product promotion and further development. Furthermore, there are itemized individual items that lead to the final evaluation of the effectiveness of the business plan. By processing the theoretical and practical part of the thesis the requirement of the thesis objective is met - to design a prosperous family farm focused on poultry keeping with a hypothesis if it is currently possible to be competitive while importing poultry meat and eggs from abroad. It can be concluded that the business plan is viable.
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The Public Procurement for the Supplies
Holzäpfelová, Vlasta ; Civínová, Denisa (advisor)
The thesis deals with the theme of procurement of supplies in the Czech Republic from its beginnings to the present in the context of legal and economic developments. The current situation is analyzed on the basis of the Public Procurement Act, in connection with monitoring the preparation and adoption of new legislation. Legal issues will be extended by an overview of relevant laws and evaluate the problems in the formation of tender documents for the conclusion of framework agreements for the supply and reviewing compliance with the principles of the Act on financial control in public administration. Theme in the application of profiling on public procurement, focusing on a framework agreement designed to capture recurring delivery. The study is supplemented with practical experience in the field of public procurement for the conclusion of framework agreements, provides an analysis of the positive and negative aspects of this method of procurement, including proposed solutions. The practical part is elaborated on the basis of a comparison of the specific tender documents with the statutory legislation, qualitative research and secondary data analysis of tender documents for contracts to supply a valid framework contracts signed by the selected organization in the years 2012-2016.
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Marketing strategy
Rosenbaumová, Klára ; Kala, Štěpán (advisor) ; Pavel, Pavel (referee)
This thesis describes a suggestion of a marketing strategy for a specific joinery company when it implements a new product on the market. This product is a wooden crate. The aim of the work is to identify individual marketing strategies as well as to set a new marketing mix. The whole work is compiled in a comprehensive process that provides instructions for suggestion of strategies in a way that the company has a precondition for survival on today's market.
There has been used marketing research in the practical part to find out satisfaction of customers with purchased crates, their requirements and opinions about he new product. By comparing the individual factors with competitors, there has been evaluated the company's position on the market thanks to which there have resulted possible points for improvement of company operations. Value chain analysis and 7S analysis have shown the strong and weak points which the company needs to focus on. Among other things, these analyzes have shown that the company uses an intermediary to sell the product and so loses a part of possible profits. It has further been found that the company still uses no promotion and therefore there have been proposed several low-cost forms of the product promotion. Marketing mix includes several action plans which can improve the company success on the market.
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Small sacral buildings in the area Macha region
Sobotková, Lenka ; Zilvar, Josef (advisor) ; Tomáš, Tomáš (referee)
Abstract
The thesis maps and identifies a small religious monuments in the countryside and smaller settlements in the cadastral area municipalities Association Macha, which is located in the southwestern part of the Liberec region and its southern edge, which is Kokorin, extends into the Central Region. These small structures of sacred significance were set up at intersections of roads, trade routes, near Wells, but as expressions of gratitude and remembrance to joyful, significant and tragic event. Each of these small sacred building affects perception of a person's environment, enriching area villages and landscapes, along with accompanying greenery which acted as a refuge on the road, landmark or feature lightning form a common artistic and traditional value. His mission lost partially or completely inappropriate transfer.
The main benefit and purpose of this work is to determine the current state of these monuments in the area, and create a detailed catalog, serving as a source of information for tourism, regional development, such as integration into existing and also into emerging hiking, biking and nature trails, but also as the basis for a partial analysis in the evaluation of the landscape, the creation of the zoning plan, the draft plan during land consolidation or the needs of a particular community.
The catalog is compiled on the basis of professional and regional literature, detailed field survey, including cadastral territory of the municipalities that are part of the voluntary association of municipalities Macha maps and testimonies of some residents is compiled catalog of small sacred buildings. Buildings are photographically documented and described both in terms of the status quo, and in terms of landscape significance here is the location of the building indicating the GPS coordinates and plotting the current actual map of the selected area.
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Changes in wetlands - change trajectories, causes
Brašna, Vlastimil ; Skaloš, Jan (advisor) ; Josef, Josef (referee)
This thesis analyzes the historical development of wetlands in corn production areas in Moravia, Czech Republic. Wetlands were analyzed changes in time and space for a period of 180 years.
The main objective is to analyze the development of wetland habitats in the landscape using old maps, aerial photographs and GIS. The bases were of the Imperial Imprints of the Stable cadastre from the first half of the 19th century and contemporary orthophoto. There were also used GIS layers of the current location of wetlands, farmland, forests, rivers and waterways. In historical documents were evaluated by two categories 1) wet meadows and 2) swamps and marshes. In the current surface are only evaluated wetlands.
The total area is 18054 ha. The area of wetlands dramatically decreased from 108 ha in the first half of the 19th century on 14 ha in 2015. Most of the wetlands have been converted to agricultural land - arable land (72 %), meadows and pastures (12 %). Wetlands succession was transformed to bushes (5,4 %). There was 5 % of the deaths of wetlands built and drained. Most wetlands have been transformed due to the pressure on the production function of the landscape in order to get more food. In the first half of the 19th century it was dominated by wet meadows, they had 684 ha. Despite the disappearance of a large part of the wetlands created new wetlands, which have 12.4 hectares. Most newly created wetlands are located in the cadastral area of Mutěnice. Only one wetland (1.68 ha) remained unchanged, located in cadastral Čejč. This wetland had a history of more land (25.15 hectares) and has been linked with Čejčské Lake.
The main result of this work is to determine the trajectories of development of wetland ecosystems in the lowlands of Moravia. Descriptions of these trajectories have contributed to understanding influences on the development of wetlands. Results wetlands contribute to the development of knowledge in the field of landscape ecology. The results can be used to restore extinct wetlands and creation of new wetlands in the historic wet meadows. The information obtained can be used in landscape planning with regard to the protection and management of wetlands.
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Purpose of the educational trail in a park in Ostrov, "Horažďovice": evaluation, proposals
Lávička, Miroslav ; Skalický, Milan (advisor) ; Jan, Jan (referee)
The thesis deals with educational trails (ET) of various thematic focuses, their purpose and ways of information presentation to visitors through various information panels.
The aim of the thesis was to document an area for a new educational trail in a park in Ostrov in the town Horažďovice. To achieve the goal a sociological research in the town public, employees of educational institutions and municipality was made. Making analyse and evaluation of the place for the educational trail, its madialisation and making an exemplary educational panel was very important.
The thesis suggests several hypothesis: whether town citizens visit educational trails, whether the trail needs an advertisement and if the increased interest has a negative influence in environment of the Ostrov park, whether people accept the educational trail in Ostrov park and if it is convenient for all population groups.
Through the questionaire it was found out that 71% of public visit the trails, 76% of teachers use it as a part of educational process. The public (69%) and the teachers (75%) agree with creating an educational trail in the Ostrov park. Only 11% of public and 19% of teachers know all the ET in the Horažďovice region. The public (78%) and the teachers (89) asked for more information and medialisation of ET. While making a new proposal of the trail and information panel the results of the survey were taken in the account.
Considering the regular upkeeping, facilities, and wheelchair roads, the park was found suitable for people of all ages (families with children, groups of teenagers, seniors, etc.) and disabled people.
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The documentation of the educational trail "Dobrošov" fort (Czech Republic)
Kopecký, Tomáš ; Skalický, Milan (advisor) ; Jan, Jan (referee)
The educational trail Dobrošov fort is situated in the village of the same name. It is an advance specified marked route which leads in the footsteps of the border fortification from 1935 - 1938.
The length of the route is approximately 4 km and visitors are mainly informed about historically interesting places in the surrounding and about the events before World War II. Historical affairs are presented in the form of information panels at individual stops. The panels tell visitors not only about historical military facts of 20th century but also about the building of the fortress fortification Dobrošov.
The educational trail has eight official stops. On the route, visitors can see additional panels with the description of the light fortification and they learn interesting things about the surrounding.
The content of this thesis is a brief characteristic of events in Czechoslovakia before World War II. There is a description of the fortification system of a fort at that time in Europe and Czechoslovakia. Furthermore, this thesis deals with educational trails in general from the viewpoint of their functionality and equipment. This study points out legislation and illustrates new trends of this form of tourism.
The aim of this thesis was to document the educational trail Dobrošov fort, with the focus on historical events of fortification building in Czechoslovakia before World War II. The analysis of the trail and information panels was conducted. A questionnaire survey found out the needs of visitors and highlights the usefulness of this trail. The questionnaire survey had another important role for findings of stated hypotheses. Four scientific hypotheses were formulated. The first one is if the access to more objects increases, its attractiveness and attendance will also increase. The second hypothesis is whether the visitors are satisfied with the infrastructure of the educational trail. Furthermore, the awareness of the educational trail helps to its high attendance, and both citizens and tourists will be happy about a fortification extension which also includes the preservation of decaying objects in the surrounding. The used methods for achieving these aims were the observation and questionnaire survey in the location of the educational trail.
The conclusion shows that the access to more objects will increase the attractiveness and attendance of the trail. However, the visitors are not satisfied with the infrastructure of the trail. The awareness of the educational trail contributes to the high attendance. The hypothesis that local citizens and tourists will be happy about the trail extension which includes the preservation of decaying objects in the surrounding was disproved.
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The renovation of historical parks near the small feudal residences on the example of the study of the renovation of the castle garden in Doudleby nad Orlici in Eastern Bohemia.
Faltysová, Lenka ; Buttry, Ivana (advisor) ; Jakub, Jakub (referee)
The aim of this work is the processing methodology and presentation process how to restore monuments of garden art. On the example of the revitalization of the castle garden immovable cultural monument Castle Doudleby nad Orlicí, based on the study of literature, similar interventions and the analysis and interpretation of various types of archival material the current quality of historic garden was evaluated. It is based on field survey, which consists of dendrological research, analyzing the authenticity of trees and appreciation of all the collected documents, historical sources and professional literature. Concept recovery of castle garden is based on the expert authority´s binding point of view of the state care of historical monuments.
Renaissance castle in Doudleby nad Orlici is located in the eastern part of the town on a slightly raised hill on the right bank of the River Divoká Orlice. There was a wooden medieval fortress with the farmyard on this place in the 13th century. Sr Mikuláš from Bubno started to build a hunting lodge in the Renaissance style as villa in 1588, which was finished in 1590. The significance of Renaissance residence, which complement the early Baroque elements from the late 17th century, is enhanced by the opulent and impressive sgraffito - carpet pattern covering all external and internal frontage, restored in 1886 by Kirchner. The tall chimneys are the part of decoration in the courtyard decorated with sgraffito as well. The chateau complex is formed along its circuit of farm buildings and residential buildings. Building of castle itself is separated by a park with old trees and newer lawns (Hieke, 1984).
Castle park in Doudleby nad Orlicí was founded in 1809 in compositional continuity of the Renaissance castle building. The park forms one organic complex with the castle. The promoter strived, like in the castle rooms, to demonstrate here his wealth, his sense of art and his botanical-dendrological knowledge. The park is designed as a narrow disposition in landscape style and it is composed as a long vista to the castle. The area of the landscape park is 3.76 hectares nowadays.
The literature search is especially dedicated to the Renaissance and its relationship to the garden art. The monument care in the Czech Republic and the activity of professional organization of the monument care of the National Heritage Institute in Josefov is introduced in this section.
The methodological guide describes the used bolsterings and resulting outputs on the basis of them are implemented of such measures, which will help to improve the health and vitality of existing promising trees and new plantings of trees, which are consistent with the original composition with emphasis on the rehabilitation and upgrading of historical value of the object. Treatment of trees and supplementary planting will be done within the frame of total revitalization of the castle park.
The practical unit describes the current status of vegetation monuments of garden art. The inventory trees is the essential tool for analyzing the current status of vegetation monuments of garden art. Inventory, which should provide quality base for a draft recovery, should also be addressed in certain parts with characteristics of individual species (Krejčiřík, 2015).
The results of field investigation were completely recorded in the graphical output.
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Winter Density of House Sparrow in Different types of Rural Settlements along the Czech – Austria Border
Oberpfalzerová, Michaela ; Zasadil, Petr (advisor) ; Šmejdová, Lucie (referee)
From the point of view of the Czech Republic in the last 80 years we can specify two periods, which had a significant impact on the general character and development in agriculture. The first period can be traced to the 50s of the last century, in which the concentration of agricultural production headed towards to factory farming. The second one began at the beginning of the 90s. At that time a sharp downtown of animal production occurred and the sooner concentrated production began, after the regaining by previous owners, to erode into what it is today private agriculture.
This thesis aims tocontribute to a confirmation of rejection of the hypothesis that the above described changes have a negative impact on the selected avian species. These species are represented by significantsynanthropic birds: house sparrow (which is a crucial representative in this thesis), tree sparrow and collared dove. Thirty municipalities were chosen to emphasize the differences in quantity of these species, half of them located on each side of the border with the Czech Republic and Austria. The comparison of quantities of bird populations took place in the surroundings of the cities Znojmo and Retz.In this thesis the Republic of Austria acts as a country which has not been burdened by a substantial economic development and which has applied the continuous market economy since the end of the Second World War.
In the individual squares the numbers of the representatives of the studied species and the environmental characteristics were recorded during the winter period. The significant differences in the numbers of birds at selected locations were demonstrated using a multifactor ANOVA STATISTICA 12. Moreover, the impact of selected environmental variables on the abundance of observed species was also analysed. It was found that the selected species depend on an inclusion into the individual states as well as on a classification into various biotope types. Finally, the dependence on the area of trees and bushes, the proportion of new buildings and the presence of poultry in the square were also observed. The most numerous species in the Republic of Austria was the house sparrow, the most abundant species in the Czech Republic was the collared dove. A slight increase in the occurrence of the collared dove was recorded in both states. Tree sparrow as a species occurred in relatively large numbers, but only locally. It was found that the populationsof the above mentioned species were generally more numerous in the Austrian municipalities. An interesting fact is that most of the observed individuals in the Czech Republic occurred in village built-up areas rather than in agricultural premises, as it was initially estimated.
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Strategic Business Management
Qubaiová, Jana ; Štůsek, Jaromír (advisor) ; Zdeněk, Zdeněk (referee)
This thesis deals with the strategic management of a small business P, a laundry firm, which provides washing and dry cleaning services for a diverse range of customers in its surrounding area.
The aim of this study is to propose a new strategy for the company that fulfills its vision for the necessary upgrading of obsolete technologies, along with the expansion of business capacity, while maintaining respect for the environment.
This research presents the theoretical background of strategic management, describes its structure as well as the frequently used analytical methods.
The practical part presents an analysis of the chosen company using the chosen methods, while the results showcase the most suitable variant for a new strategy based on the drawn synthesis. The new proposal represents a reorganization of the firm through obtaining a large capacity washing tunnel whose technology reduces water consumption significantly, and reduces the energy consumption overall.
In response to the challenge of using modern methods, the Blue Ocean Strategy was evaluated as a possible technique.
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