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Imperial Nostalgia? The Presence of Imperial Past in the Conservatives' Discourse on Global Britain
Stoláriková, Lenka ; Váška, Jan (advisor) ; Kasáková, Zuzana (referee)
This master's thesis deals with the British political Conservative discourse on Global Britain in the years 2016-2020 and the United Kingdom's place in the post-Brexit world. After the unexpected results of the EU referendum, the British government introduced the concept of Global Britain as their new foreign policy orientation. This paper assumes that the idea of the UK opened to the whole world and embracing old friends and new allies alike is built upon the imperial nostalgia and the idealisation of their past. It focuses on the various ways in which nostalgia manifests itself in the Conservative discourse of 2016-2020, specifically in the public speeches of its key representatives and election programs. In the theoretical part, this paper explores the academic debate on Global Britain and the role of history in the post-Brexit world. It uses the memory studies and operationalisation of the concept of nostalgia as a framework for the source analysis. The empirical chapter presents the research results in two ways - based on the thematic categories and individual speakers. The former follows the various ways in which the nostalgic manifestations are used to create a vision of a post-Brexit global Britain, while the latter focuses on the individual approaches in the efforts to communicate that image.
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Ideological presentation of European Union in chosen czech media
Jíša, Martin ; Schneiderová, Soňa (advisor) ; Lütke Notarp, Ulrike (referee)
The aim of this diploma thesis is to analyze the media construct of the European Union in chosen Czech mediae. The work applies to a concrete section of medial world using the method of discourse analysis and describes the structural means of the medial image of the European Union, emphasizing the ideological and political aspect of the analyzed material. The analysis is based on the certain period of 2018, when the presidential elections took place. This period was chosen due to the higher probability of occurrence of the required material. The material for discourse analysis was selected in the weekly magazines Echo and Respekt. The crucial criterion for the selection of these two periodicals was their explicit orientation towards conservative, alternatively liberal ideological orientation. The work describes the variability of the creation of media constructs. Due to the wide range of linguistic means, that can be used in discourse analysis, it was necessary to concretize the analysis into several partial linguistic phenomenons. The work is mainly structured in a form of metaphor due to the frequency and the influence. In the analysis, it was necessary to proceed to a more detailed categorization of metaphor so that it could be applied to specific textual material. At the same time, the most...
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Mechitza as a metaphore: separation or unity?
Crofony, Timea ; Sokolová, Věra (advisor) ; Knotková - Čapková, Blanka (referee)
The present diploma thesis "Mechitza as a Metaphor: separation or unity?" examines the topic of religious spatial practice of physical for separation of women and men. By the means of post-structuralist discourse analysis, it investigates how Mechitza is negotiated in practice, how it changes, and what symbolics it represents for its religious gendered subjects in feminist orthodox Judaism. The analysis is conducted on selected articles regarding Mechitza as a theme, published in The JOFA Journal in the timeframe of 1998 to 2019, published by Jewish Orthodox Feminist Alliance. The identified discourses are as follows: mechitza as a limitation and barrier, mechitza as a possibility and opportunity and mechitza as a symbol and metaphore.
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EU Development Aid: Idealism or Pragmatism?
Phamová, Xuan Mai ; Knutelská, Viera (advisor) ; Földes, Kristián (referee)
My thesis looks into development into why European Union provides development assistance. My hypothesis is that it is becoming more pragmatic throughout the period 2014 to 2019. I begin my work with introduction into the topic, literature overview and presentation of the hypothesis. In the second part, I present theoretical framework of constructivism and methodology of motive analysis. Motive analysis is a method developed for studying motives via discourse. I have defined 7 motives in a coding book, which will be analysed in the speeches of EU representatives, concretely European Commission's Presidents and High Representatives / Vice-Presidents responsible for European External Action Service. In the third pat, I provide brief overview and context of EU's aid policies. In the last, analytical part, I analysed the speeches and identified each motives one by one, I have looked into development of motives throughout time and came to conclusion that most of time, all motives are prevalent behind development aid, only their occurrence and importance slightly changes, depending on internal and external factors. It can be seen thant while in 2014 the aid was slightly more tilted towards idealism, in 2019 the aid motives slightly shifted towards pragmatism.
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Reflection of National Identities in Bosnia and Herzegovina in the Discussion of NATO Membership
Fajtová, Magdaléna ; Žíla, Ondřej (advisor) ; Kuľková, Miroslava (referee)
Diploma thesis "Reflection of National Identities in Bosnia and Herzegovina in the Discussion of NATO Membership" is a discourse analysis focusing on the socio-political environment in Bosnia and Herzegovina in the perspective of discussion over possible accession to the North Atlantic Treaty Organisation. The first part of the thesis begins by an overview of the history of NATO engagement in the conflicts in the former Yugoslavia, followed by a summary of current NATO relations with the countries of Western Balkans, specifically with Bosnia and Herzegovina. Special regard is given to national identities and their role in the conduct of the country's foreign policy. The second part of the thesis is dedicated to examining the current political debate. It seeks to understand how national identity shapes the discussion over the accession to the organisation. Specifically, through discourse analysis, it aims to identify the tools employed in the political debate and the impact it has on the overall political environment of the country.
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Mother - a TV series that failed. The use of ideology and propaganda in dramatic production
Gregorová, Gabriela ; Suk, Pavel (advisor) ; Růžička, Daniel (referee)
The topic of the diploma thesis is the encoding of an ideological message in normalization series of Czechoslovak Television, specifically in the series Matka (Mother). This nine-part television saga was filmed in 1975 on the occasion of the XV Congress of the Communist Party of Czechoslovakia, planned for April 1976. Most normalization series had one thing in common - through the story of ordinary people, with whom the viewers could easily identify - they passed to the viewers the attitudes, the system of rules or the interpretation of history seen through the prism of the ruling party. The series Matka also followed this practice, and using the story of a woman - a laundress - showed the development of the labour movement in Bohemia. The theoretical part of the thesis consists of clarifying the concepts - ideology, propaganda and normalization; at the same time, it reflects the history of Czechoslovak Television and its importance as one of the most powerful tools of propaganda in the period of normalization. In this respect, television series, due to the immense popularity with TV viewers, were very effective. Therefore, their essence and thematic focus in the context of the social climate are analyzed in the theoretical part, too. The used methodology, identifying and interpreting the...
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Jazykové charakteristiky úvodních sekcí v odborných článcích v elektrotechnice
Ondryáš, Radek ; Šťastná, Dagmar (referee) ; Haupt, Jaromír (advisor)
V této práci použijeme analytický rámec navrhnutý Swalesem k analýze vědeckých článků z oboru elektrotechniky, abychom mohli zkoumat jejich strukturu a lingvistické prvky. Každý text je rozdělen na takzvané tahy („moves“), neboli jednotky textu, které reprezentují část textu se stejnou komunikativní funkcí. Tahy jsou pak rozřazeny podle Swalesova modelu, analyzovány a jsou v nich vyznačeny lexikální prvky. Pokud možno, tahy jsou dále rozděleny na menší jednotky zvané kroky („steps“). Naše analýza se shoduje se Swalesovým modelem skoro ve všech bodech. Jedinými výjimkami byly některé kroky, které se v elektrotechnických textech nevyskytovaly, jelikož pro tuto vědní oblast nejsou důležité. Alternativní pohled na vědecké články je poskytnut vzorce textu („patterns“) popsanými Hoeym. Tyto vzorce na rozdíl od Swalesova modelu byly navrhnuty pro všeobecné texty spíše než specificky pro žánr výzkumných článků. I přes jejich rozdíly ukazuje analýza, prezentována v této práci, že se tyto metody navzájem výrazně překrývají.
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Analysis of Media Image of Procrastination as a New Type of Discourse of Work in Czechia
Špaček, Martin ; Jirák, Jan (advisor) ; Soukup, Martin (referee)
This master's thesis presents an analysis of the discourse of procrastination in the Czech media, with a special focus on contemporary discourse of work. Procrastination was for long an unknown phenomenon in the Czech Republic, but a few years ago it was possible to notice that it was fast entering people's active vocabularies, and that media articles, indeed whole books, on it were starting to appear. The aim of this thesis is to present, using the example of procrastination, the dynamics of possible forms and transformations of a given media image in selected Czech periodicals between 1.1.1995 and 31.12.2014. The analysis uses the discourse analysis method, as put forward by Norman Fairclough, and for the purposes of interpretation it uses above all critical theories of contemporary work. The media image in the analytical part is described first of all according to the stratification and characterisation of individual texts. Subsequently, the work analyses the structure of these texts, postulating the thesis that the discourse of procrastination comprises various structural elements. In the next part, in a discourse analysis of procrastination, these elements are presented using relevant extracts from the texts. In this part the work also looks at the intertextuality of the texts, the potential...
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