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Low EV/EBITDA multiple: inefficient market or a hidden potential for Fortuna Entertainment Group?
Bochkareva, Ekaterina ; Strouhal, Jiří (advisor) ; Strnad, Martin (referee)
This thesis was initiated by Penta Investment as a reaction on the significant difference in EV EBITDA multiple of Fortuna and its peers, European listed betting and gaming companies. It seeks to find the reason for more than twice higher multiple and a possibility to increase it by applying best international practices in case there is a feasible way to do it for Fortuna. Three hypotheses address the possible reasons for the difference, peers incomparability, market inefficiency and opportunity for Fortuna to increase the multiple by bringing the most influential KPIs the average level of its peers. The analysis is done with a help of comparative analysis, benchmarking, regression analysis and interviews of equity analysts. As a result, action plan for increasing EV EBITDA multiple for Fortuna is developed.
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Neuroeconomics: The analysis of consumer behavior and perception of TV spots
Červenka, Petr ; Chytilová, Helena (advisor) ; Máslo, Lukáš (referee)
The thesis deals with the detailed study of two television commercials of an unnamed energy company. The aim of this work is to determine whether people's subjective evaluation is similar or different to values that were detected during the measurement, after viewing each commercial and in subsequent in-depth interviews. A sample of 24 respondents, who participated in the research, represented the composition of the economically active population in the Czech Republic. These were people of various ages, a combination of educational attainment and an evenly balanced gender ratio. Neurological measurement was done through an eye camera, brain responses were measured using electroencephalography (EEG), and changes in heart rate, skin resistance and body temperature were measured by photoplethysmography. The resulting data ispresented in graphs indicating emotional polarity and activity. The results show that respondent's verbal evaluation of their perception of ads is not necessarily identical with the values that are measured by the devices. The thesis concludes by recommending how to successfully target the so-called end user who uses the services of the company.
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Corporate Social Responsibility and its Impact on Consumers' Behaviour
Grigoryan, Lusine ; Král, Petr (advisor) ; Olšanová, Květa (referee)
The awareness and concern regarding social and environmental issues is growing among representatives of the business sector and they cannot eliminate the impact that they have. Corporate Social Responsibility is a complex strategy to govern the whole process of doing business. The objective of the Diploma Thesis is to prepare comprehensive analysis of current CSR practices in the Czech Republic and find out what type of impact the socially responsible practices of a company can have on a customers behaviour. The used literature represents pervious findings in the field, mainly researches done among Czech customers. In the practical part personal interviews with the company representative will be held in order to examine practical implications of CSR practices for the biggest brewery; Anheusher-Busch InBev.
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Influence of Second Language on Communication in bilingual teaching and learning of Mathematics
Ernyeiová, Jana
This work refers to the topic of bilingual mathematics education. It is focused on monitoring the communicational influences of teacher's and pupil's language, categorization of the disturbing effects and possibilities, how the teacher should prepare for them and how to solve them. A significant role plays the reflection of the teacher, as the results were done on the basis of action research during teaching in England, Germany and the Czech Republic. The teaching was realized in a second language as well for the teacher as for the pupils. The teacher was at the same time experimenter as well as author of this work. The theoretical part results from dealing with scientific literature about bilingualism, bilingual education, methodology of CLIL (Content and Language Integrated Learning), relations between first language, language of mathematics and the foreign language. In the practical part an analysis of lessons performed in mathematics with the subject of probability is carried out. The teaching was focused on playing a game with dice and deciding whether the game is fair or not. The lessons were audio taped and transcriptions of the spoken language were made. An analysis of the language, teacher's mistakes, communicational interference, proportional relations on communication of the pupils and...
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Fundamental fitness of Prague's PedF UK students. Comparison with same research done back in 2006/2007.
Matyášová, Hana ; Hájková, Jana (advisor) ; Hájek, Jeroným (referee)
The aim of this diploma thesis is to find out fitness level of Prague PF UK students and compare it with the level from the years 2006-7 when same research was performed. The current 2009 fitness of Prague's PedF UK students was tested according to the test Unifittest (6 - 60), the same to the one used in 2006-7. By the testing I examine whether the fitness of current students is (worse or) better than the result of fitness testing from 2006-7. Based on average 2009 results comparison I'm trying to find out if students with teaching qualification (physical training) achieved better results than their peers without this teaching qualification. In addition to that I'm trying to ascertain current students approach to their own fitness and also if they would like to participate in a new subject focused on monitoring and improving fitness. For this purpose, already created questionnaire from 2006 has been used. By the comparison of 2006 and 2009 questionnaires I evaluate whether students choose similar answers. The outcome of this diploma shows the average fitness decreased for majority of Prague's PedF UK students in comparison to the status in 2006-7. During more detailed observation I revealed that degree of decrease in fitness is higher for women than for men. On top of that it was proven that...
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Olga Krijtova
Hlaváčková, Hana ; Špirk, Jaroslav (advisor) ; Sedláčková, Lucie (referee)
This theses focuses on Olga Krijtova (1931-2013), Czech translator from Dutch. The aim is to introduce Olga Krijtova within the framework of reception of Dutch literature in Czech cultural environment. In order to explore this framework, the thesis compares Czech and Dutch culture from translatological point of view, outlines the history of Czech-Dutch relationshiops and Dutch literary translations into Czech, as well as the history and current state of the academic discipline of Dutch studies. In the 20th century, Olga Krijtova had contributed greatly to making the Dutch literature available for Czech recipients. The thesis aims to find out how many translations done between the years 1957-2016 are Krijtova's or her students' work. Further, it summarizes her teaching and linguistic work. However, the main focus is her translation activities, which is studied by means of translation analysis in the second part of the thesis. The final aim is to review and interpret Krijtova's translation strategies and methods, as well as to assess her overall contribution to the reception of Dutch literature within the Czech environment and to the Dutch studies in the Czech Republic. Key words: Olga Krijtová, Dutch translations, Dutch studies, translation analysis, literary translations
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Didactics of Deferred Tax
Čechurová, Ludmila ; Pelák, Jiří (advisor) ; Valášková, Mariana (referee)
Diploma project is based on deferred tax and didactical theory and methods of teaching deferred tax. Project is interested in the essence of deferred income tax and in the principle of its recognition. Part of the project put mind to the timing differences and to the income tax rate. The assesment of the deferred tax liabilities or deferred tax assets took part of the project as well. Then the didactical principles are mentioned and the didactical analysis are accomplished. Also the analysis of the course books are done.
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Methodology of Teaching Modern Dancing Style Street Dance
Štěpánková, Lucie ; Hájková, Jana (advisor) ; Dvořáková, Hana (referee)
My dissertation is mainly targeted to all street dance lectors and teachers but is also for another people who are concerned about street dance education. Dissertation is writting about a street style history and is focused on creation of my own methodology proposal for an education of this style. Kids are really enjoying a lessons of street dance and the kind and level of this emjoyment is done by their age and level of performance.
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Compensation of expression as a problem of communication skills in relation to neurolinguistics and psycholinguistic aspects of second language acquisition
Lachout, Martin
The submitted work dwells on neurolinguistic and psychoíinguistic aspects of language learning and problems with application of compensative strategies in the process of language difficulties overcoming in the connection with Czech native speakers in German language. The work is divided into three parts. The first part presents theoretical basis of new interdisciplinary subjects of neurolinguistics and psycholinguistics. The second part is also theoretical and it is concentrated on compensative ability to express oneself in a foreign language. The third part is empirical and it bases on a research done at Prague and outside-Prague grammarschools with 176 respondents. According to thoroughly studied specialised literature and consultations with specialists in medicine and psychology, the author tries to deduce some practical conclusions, which could be used by teachers of foreign language teaching both children and adults. In the connection with a certain age human brain works with language in different ways. Human speech is produced not only by our centrál nervous systém but also by our Psyche. The process of verbal communication proceeds in human consciousness in incredible speed. And it is not the sole psychic process but the complex of mutually connected processes. The way in which speech is proceeded in...
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Compensation of expression as a problem of communication skills in relation to neurolinguistics and psycholinguistic aspects of second language acquisition
Lachout, Martin ; Kouřimská, Milada (advisor) ; Janíková, Věra (referee) ; Hendrich, Josef (referee)
The submitted work dwells on neurolinguistic and psychoíinguistic aspects of language learning and problems with application of compensative strategies in the process of language difficulties overcoming in the connection with Czech native speakers in German language. The work is divided into three parts. The first part presents theoretical basis of new interdisciplinary subjects of neurolinguistics and psycholinguistics. The second part is also theoretical and it is concentrated on compensative ability to express oneself in a foreign language. The third part is empirical and it bases on a research done at Prague and outside-Prague grammarschools with 176 respondents. According to thoroughly studied specialised literature and consultations with specialists in medicine and psychology, the author tries to deduce some practical conclusions, which could be used by teachers of foreign language teaching both children and adults. In the connection with a certain age human brain works with language in different ways. Human speech is produced not only by our centrál nervous systém but also by our Psyche. The process of verbal communication proceeds in human consciousness in incredible speed. And it is not the sole psychic process but the complex of mutually connected processes. The way in which speech is proceeded in...
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