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Using Data Mining in Various Industries
Fabian, Jaroslav ; Novotný, Jakub (referee) ; Kříž, Jiří (advisor)
This master’s thesis concerns about the use of data mining techniques in banking, insurance and shopping centres industries. The thesis theoretically describes algorithms and methodology CRISP-DM dedicated to data mining processes. With usage of theoretical knowledge and methods, the thesis suggests possible solution for various industries within business intelligence processes.
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New town hall for the district Brno-North
Indruchová, Petra ; Šupler, Libor (referee) ; Jura, Pavel (advisor)
The subject of this diploma thesis is a project of a new town hall for the district of Brno - sever. Current town hall is situated in the inconvenient building on the Bratislavská street and few decentralised offices are located in separate places. The project should solve current problems as well as to follow current trends in contemporary town hall design. Town halls of these days must cover many functions, not only the accommodation of local government, but also to be the actual centre of the town - the centre of culture, economy and services. The new town hall building is located on corner plot of land in the compound of old Brno Černá Pole barracks. The building provides leasable commercial units as well as office space for the municipal government.
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Financial valuation of an investment in Real Estate and Property management
Hlaváč, Michael ; Sieber, Patrik (advisor) ; Štamfestová, Petra (referee)
The Bachelor thesis deals with the topic of financial valuation of an investment in Real Estate and Property management market. Specifically it evaluates the investment in reputable Shopping center in Olomouc city, which however, according to analysis, still offers a great opportunity for increase of its value predominantly throughout efficient property management. Bachelor thesis consists of two parts. First, the theoretical part, defines the principles of investments and afterwards it focuses on individual methods of investment valuation. Second, the practical part, deals with specific investment in above mentioned shopping center. On this particular investment, individual valuation methods are demonstrated. In this part I also pay attention to sensitivity analysis, which shows impact of changes of key assumptions on whole investment valuation. The goal of this thesis is to analyze financial impact of the investment for investor.
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rDeterminants of Sales and Attendance of Shopping Centre
Kadlec, Martin ; Bolcha, Peter (advisor) ; Koubek, Ivo (referee)
The thesis analyses determinants of shopping centre sales and its attendance demand; it is based on data of the specific shopping centre from the years 2007 -- 2011. Based on a five-year monthly time series, two sales models are created. One model tracks sales per customer, the other deals with the shopping centre sales which are compared with the sales index of retailers. On the other hand, a model of the shopping centre attendance demand uses figures of a five-year daily time series. Independent variables with significant effect on dependent variables are identified in the theoretical part. The models are estimated using the Ordinary Least Squares estimation. In all models, seasonal influences proved to be a significant determinant. In the sales models, hypotheses of the competition effect have been verified. Furthermore, in case of the attendance demand model, weather and marketing effects were estimated as important. Surprisingly, the economic variables proved themselves to be insignificant, which could be caused by the relatively short observation period. The limiting factor of all models is also the fact that the dataset consists of one shopping centre only. It prevents the author from conducting a comprehensive examination of other important determinants of shopping centre sales and attendance.
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Concentration of shopping centres in Czech Republic
Heřmánek, Martin ; Zeman, Jiří (advisor) ; Filipová, Alena (referee)
Annotation: Bachelor theses analyses and describes the development of concentration of shopping centres in the Czech Republic from 1989 until the present and answer the questions of further development. The theoretical part shows development, definitions and classifications of existing shopping centres. The practical part is aimed on the possibility to build new shopping centres in the Czech Republic.
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The potential contribution to sustainable development of retail and the populations lifestyle.
DOUŠOVÁ, Lucie
Apart from the theoretical information overview available today on the issue of sustainable development, business innovation and a healthy lifestyle, you can find a practical part in an diploma thesis. In the first half of the practical section there is an overview of activities of some Czech and foreign retailers and consumer organizations towards sustainability. In the second half there is a project designed for a specific shopping center in Budweis. The project is supported by an online marketing research and its task is to design consultancy and information center. It will be located precisely in shopping center in Budweis and will serve its customers as a place where customers will be able not only to obtain information on sustainable development, but also take the opportunity to learn in this field.
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Elaboration of supplier - consumer relationships in an accounting programm on PC in a company dealing with controlling immovables
ŠÍRKOVÁ, Jana
This bachelor work focuses on supplier-customer relationships. It describes theoretical aspects of booking such transactions according to the Czech law and deals with accounting cases connected with them, e.g. advance payments, bill of exchange, accruals and provision for doubtful debts. Practical part deals with displaying supplier-customer relationships in accounting software. Main attention was paid to invoicing, booking of incoming and outcoming payments and statements of settled and unsettled receivables and liabilities. The aim of this work is to analyze usage and suitability of accounting software in existing company that possesses shopping centre and propose solution to supplier-customer relationships.
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Marketing research during development of the shopping centre Černý Pelikán
PETERKOVÁ, Pavla
Master's thesis "Marketing research during the development of the Black pelican shopping centre" deals with the use of marketing research in the preparatory and the operational phase of the project Black Pelican shopping centre. The shopping centre is to be completed in the downtown of the České Budějovice in 2011. Theoretical part of the thesis dealing with the basics of marketing research is followed by the marketing research analysis during the preoperational part of the project. In this analysis, particular emphasis is set on the methodology of the carried out studies and on the summary of the importance of the marketing research in the project of Black Pelican shopping centre.. Next part of the thesis deals with the importance of the marketing research since the opening of the commercial gallery Black Pelican. . Beside the specific research studies that are proposed in this part of the thesis and that should be implemented, their organizational backup is also described.
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Supermarkets and shopping centres in Czech Republic
Pýchová, Barbora ; Kouba, Vojtěch (advisor) ; Šulcová, Irena (referee)
The bachelor thesis "Supermarkets and shopping centres" is concenrned with a development, present and future state of supermarkets and shopping centres in the Czech Republic. It is also focused on a culture and a change of life style, which affected Czech society. It mentions economic situation, which was influenced by the global finacial crisis, and it compares the situation at the Czech market with other countries. The examples are engaged in selected shopping centres in Prague.
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